A comunicação medida por interfaces digitais: a interação humana com os jogos digitais em celulares

• Autor(a) principal: Fernandez, Amyris
• Data de Publicação: 2007
• Tipo de documento: Tese
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da METODISTA
• Texto Completo: http://tede.metodista.br/jspui/handle/tede/1936
• topic: Comunicação; Processamento de mensagens; Jogos digitais; Celulares; Estudo empírico; Communication; Message processing; Digital games; Cell phones; Empirical study; CIENCIAS SOCIAIS APLICADAS::COMUNICACAO

The work is an exploratory study on the processing of entertainment messages. The objective of this work was to propose and test a message processing model dedicated to the understanding of digital games. To accomplish this task, an extensive survey of user observation techniques in the face of software and media was carried out, in order to know the qualities and limitations of each of these techniques, as well as their approach to the problem. A survey of message processing models in traditional and new media was also conducted. With this it was possible to propose a new model of analysis of entertainment message processing. Once the theoretical model was created, it was necessary to test if the proposed elements As participants in this process they were correct and would be able to adequately capture the similarities and differences between the interaction between players and the different media. For this reason, a data collection tool was structured and validated with digital game designers, since these professionals know the process of creating a game, its elements and objectives. Subsequently, a first test was performed with digital game players of various ages on personal computers and digital TV. in order to verify how the elements of the model related to each other. The following test collected data from digital game players on mobile devices, aiming to capture how an experience is formed by processing the entertainment message in a medium whose limitations are numerous: screen size and keys, to name some of them. As a result, it has been found from statistical tests that games played on media such as personal computers appeal more to their aesthetic aspects, while the enjoyment of a game on mobile devices depends much more on their ability to play. maintain the interaction that a PC game plays. This concludes that processing of entertainment messages depends on the ability of their creators to understand the boundaries of each medium and properly use the elements that make up the environment of a game, to be able to lead to its appreciation. (AU)