Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema

Detalhes bibliográficos
Autor(a) principal: Nogueira, Lisandro
Data de Publicação: 2008
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista FAMECOS: Mídia cultura e tecnologia
Texto Completo: https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3447
Resumo: The Brazilian cinema of the nineties seeks to diagnose the rapid changes that have occurred in the field of communication in this period. Lúcia Murat's film Candy Powers shows how Brazilian journalism, when subjected to political marketing and advertising, loses its role as a primary source of information and opens space for "news as a product." Although the film apparently aims to throw a critical eye on the situation of journalism of the nineties, the cinematic language and the narrative structure used in it undermine its intent, thus revealing the weaknesses and limitations of Brazilian cinema with political bias.
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spelling Cinema and Politics: the representation of journalism and political marketing in Brazilian cinemaCinema e Política: a representação do jornalismo e do marketing político no cinema brasileiroCinemajournalismmarketingCinema and representationCinemajornalismomarketingCinema e representaçãoThe Brazilian cinema of the nineties seeks to diagnose the rapid changes that have occurred in the field of communication in this period. Lúcia Murat's film Candy Powers shows how Brazilian journalism, when subjected to political marketing and advertising, loses its role as a primary source of information and opens space for "news as a product." Although the film apparently aims to throw a critical eye on the situation of journalism of the nineties, the cinematic language and the narrative structure used in it undermine its intent, thus revealing the weaknesses and limitations of Brazilian cinema with political bias.O cinema brasileiro dos anos noventa busca diagnosticar  as  rápidas  mudanças  ocorridas  no  campo  da comunicação nesse período. O filme Doces Poderes, de Lúcia Murat, mostra como o jornalismo brasileiro, quando submetido ao marketing político e à publicidade, perde seu papel de fonte primária de informação e abre espaço para a “notícia enquanto produto”. Ainda que o filme aparentemente vise lançar um olhar crítico sobre a situação do jornalismo dos anos noventa, a linguagem cinemática e a estrutura narrativa nele usadas solapam seu intento, revelando assim as fragilidades e limitações do cinema brasileiro de viés político.Editora da PUCRS - ediPUCRS2008-04-14info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/344710.15448/1980-3729.2007.34.3447Revista FAMECOS; Vol. 14 No. 34 (2007); 14-21Revista FAMECOS; Vol. 14 Núm. 34 (2007); 14-21Revista FAMECOS; v. 14 n. 34 (2007); 14-211980-37291415-054910.15448/1980-3729.2007.34reponame:Revista FAMECOS: Mídia cultura e tecnologiainstname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)instacron:PUC_RSporhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3447/2709Nogueira, Lisandroinfo:eu-repo/semantics/openAccess2017-06-05T17:56:30Zoai:ojs.revistaseletronicas.pucrs.br:article/3447Revistahttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecosPRIhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/oai||revistafamecos@gmail.com1980-37291980-3729opendoar:2017-06-05T17:56:30Revista FAMECOS: Mídia cultura e tecnologia - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)false
dc.title.none.fl_str_mv Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
Cinema e Política: a representação do jornalismo e do marketing político no cinema brasileiro
title Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
spellingShingle Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
Nogueira, Lisandro
Cinema
journalism
marketing
Cinema and representation
Cinema
jornalismo
marketing
Cinema e representação
title_short Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
title_full Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
title_fullStr Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
title_full_unstemmed Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
title_sort Cinema and Politics: the representation of journalism and political marketing in Brazilian cinema
author Nogueira, Lisandro
author_facet Nogueira, Lisandro
author_role author
dc.contributor.author.fl_str_mv Nogueira, Lisandro
dc.subject.por.fl_str_mv Cinema
journalism
marketing
Cinema and representation
Cinema
jornalismo
marketing
Cinema e representação
topic Cinema
journalism
marketing
Cinema and representation
Cinema
jornalismo
marketing
Cinema e representação
description The Brazilian cinema of the nineties seeks to diagnose the rapid changes that have occurred in the field of communication in this period. Lúcia Murat's film Candy Powers shows how Brazilian journalism, when subjected to political marketing and advertising, loses its role as a primary source of information and opens space for "news as a product." Although the film apparently aims to throw a critical eye on the situation of journalism of the nineties, the cinematic language and the narrative structure used in it undermine its intent, thus revealing the weaknesses and limitations of Brazilian cinema with political bias.
publishDate 2008
dc.date.none.fl_str_mv 2008-04-14
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3447
10.15448/1980-3729.2007.34.3447
url https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3447
identifier_str_mv 10.15448/1980-3729.2007.34.3447
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3447/2709
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
dc.source.none.fl_str_mv Revista FAMECOS; Vol. 14 No. 34 (2007); 14-21
Revista FAMECOS; Vol. 14 Núm. 34 (2007); 14-21
Revista FAMECOS; v. 14 n. 34 (2007); 14-21
1980-3729
1415-0549
10.15448/1980-3729.2007.34
reponame:Revista FAMECOS: Mídia cultura e tecnologia
instname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron:PUC_RS
instname_str Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron_str PUC_RS
institution PUC_RS
reponame_str Revista FAMECOS: Mídia cultura e tecnologia
collection Revista FAMECOS: Mídia cultura e tecnologia
repository.name.fl_str_mv Revista FAMECOS: Mídia cultura e tecnologia - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
repository.mail.fl_str_mv ||revistafamecos@gmail.com
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