“From my living room to yours”: Theorizing the live streaming phenomenon in social media
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Data de Publicação: | 2021 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Galáxia (São Paulo) |
Texto Completo: | https://revistas.pucsp.br/index.php/galaxia/article/view/49052 |
Resumo: | Over the last few years, the most popular social media platforms have incorporated the possibility for users to create, share, and watch live videos. In so-called ‘lives’, musicians, politicians, influencers and ordinary people alike broadcast content with varying degrees of improvisation and fluctuating production efforts, often from the intimate space of their domestic environments. This article aims to critically position the emergence of this format within the context of the culture of connectivity, and to offer some initial theoretical notes for the understanding of this phenomenon that has acquired new visibility due to the recent need for social distancing. Here, I identify exemplary types of live-streaming videos — which I designate as musical, conversational, instructive, speech, and companionship-based. Then, I characterize as the central features of contemporary live broadcasts their immediacy, apparent authenticity — which in turn results from their relative unpredictability, but also from efforts in producing a sense of spontaneity, intimacy and transparency — and the sense of shared experiencing. |
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“From my living room to yours”: Theorizing the live streaming phenomenon in social media“Da minha sala pra sua”: teorizando o fenômeno das lives em mídias sociaisao vivostreamingconectividademídias sociaisplataformadistanciamento sociallivestreamingconnectivitysocial mediaplatformsocial distancing.Over the last few years, the most popular social media platforms have incorporated the possibility for users to create, share, and watch live videos. In so-called ‘lives’, musicians, politicians, influencers and ordinary people alike broadcast content with varying degrees of improvisation and fluctuating production efforts, often from the intimate space of their domestic environments. This article aims to critically position the emergence of this format within the context of the culture of connectivity, and to offer some initial theoretical notes for the understanding of this phenomenon that has acquired new visibility due to the recent need for social distancing. Here, I identify exemplary types of live-streaming videos — which I designate as musical, conversational, instructive, speech, and companionship-based. Then, I characterize as the central features of contemporary live broadcasts their immediacy, apparent authenticity — which in turn results from their relative unpredictability, but also from efforts in producing a sense of spontaneity, intimacy and transparency — and the sense of shared experiencing. Nos últimos anos, as mais populares plataformas de mídias sociais incorporaram a possibilidade de seus usuários criarem, compartilharem e assistirem vídeos ao vivo. Nas chamadas lives, músicos, políticos, influenciadores e pessoas comuns fazem transmissões com variados níveis de improviso e flutuantes esforços de produção, frequentemente a partir do espaço íntimo de seus ambientes domésticos. Este artigo objetiva posicionar criticamente a emergência das lives no contexto da cultura da conectividade, e propor notas teóricas para a compreensão desse fenômeno que ganhou nova visibilidade graças ao isolamento social. São identificados tipos considerados exemplares — aqui denominados lives musicais, conversacionais, instrutivas, de pronunciamento e de companhia. Além disso, são apontados como aspectos centrais às lives o imediatismo, a aparente autenticidade — resultante da relativa imprevisibilidade, mas também de esforços em criar impressões de espontaneidade, familiaridade, intimidade e transparência – e a sensação de experiência compartilhada.PEPG COS-PUC-SP2021-07-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/mswordhttps://revistas.pucsp.br/index.php/galaxia/article/view/49052Galaxia; No. 46 (2021)GALÁxIA. Revista Interdisciplinar de Comunicação e Cultura; n. 46 (2021)1982-2553reponame:Galáxia (São Paulo)instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)instacron:PUC_SPporhttps://revistas.pucsp.br/index.php/galaxia/article/view/49052/35718https://revistas.pucsp.br/index.php/galaxia/article/view/49052/37296Copyright (c) 2021 Galáxia. Revista do Programa de Pós-Graduação em Comunicação e Semiótica. ISSN 1982-2553info:eu-repo/semantics/openAccessLupinacci, Ludmila2022-06-21T13:55:46Zoai:ojs.pkp.sfu.ca:article/49052Revistahttps://www.pucsp.br/pos-graduacao/mestrado-e-doutorado/comunicacao-e-semioticaPRIhttps://old.scielo.br/oai/scielo-oai.phpcos@pucsp.br||aidarprado@gmail.com1982-25531519-311Xopendoar:2022-06-21T13:55:46Galáxia (São Paulo) - Pontifícia Universidade Católica de São Paulo (PUC-SP)false |
dc.title.none.fl_str_mv |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media “Da minha sala pra sua”: teorizando o fenômeno das lives em mídias sociais |
title |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
spellingShingle |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media Lupinacci, Ludmila ao vivo streaming conectividade mídias sociais plataforma distanciamento social live streaming connectivity social media platform social distancing. |
title_short |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_full |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_fullStr |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_full_unstemmed |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_sort |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
author |
Lupinacci, Ludmila |
author_facet |
Lupinacci, Ludmila |
author_role |
author |
dc.contributor.author.fl_str_mv |
Lupinacci, Ludmila |
dc.subject.por.fl_str_mv |
ao vivo streaming conectividade mídias sociais plataforma distanciamento social live streaming connectivity social media platform social distancing. |
topic |
ao vivo streaming conectividade mídias sociais plataforma distanciamento social live streaming connectivity social media platform social distancing. |
description |
Over the last few years, the most popular social media platforms have incorporated the possibility for users to create, share, and watch live videos. In so-called ‘lives’, musicians, politicians, influencers and ordinary people alike broadcast content with varying degrees of improvisation and fluctuating production efforts, often from the intimate space of their domestic environments. This article aims to critically position the emergence of this format within the context of the culture of connectivity, and to offer some initial theoretical notes for the understanding of this phenomenon that has acquired new visibility due to the recent need for social distancing. Here, I identify exemplary types of live-streaming videos — which I designate as musical, conversational, instructive, speech, and companionship-based. Then, I characterize as the central features of contemporary live broadcasts their immediacy, apparent authenticity — which in turn results from their relative unpredictability, but also from efforts in producing a sense of spontaneity, intimacy and transparency — and the sense of shared experiencing. |
publishDate |
2021 |
dc.date.none.fl_str_mv |
2021-07-07 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revistas.pucsp.br/index.php/galaxia/article/view/49052 |
url |
https://revistas.pucsp.br/index.php/galaxia/article/view/49052 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistas.pucsp.br/index.php/galaxia/article/view/49052/35718 https://revistas.pucsp.br/index.php/galaxia/article/view/49052/37296 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf application/msword |
dc.publisher.none.fl_str_mv |
PEPG COS-PUC-SP |
publisher.none.fl_str_mv |
PEPG COS-PUC-SP |
dc.source.none.fl_str_mv |
Galaxia; No. 46 (2021) GALÁxIA. Revista Interdisciplinar de Comunicação e Cultura; n. 46 (2021) 1982-2553 reponame:Galáxia (São Paulo) instname:Pontifícia Universidade Católica de São Paulo (PUC-SP) instacron:PUC_SP |
instname_str |
Pontifícia Universidade Católica de São Paulo (PUC-SP) |
instacron_str |
PUC_SP |
institution |
PUC_SP |
reponame_str |
Galáxia (São Paulo) |
collection |
Galáxia (São Paulo) |
repository.name.fl_str_mv |
Galáxia (São Paulo) - Pontifícia Universidade Católica de São Paulo (PUC-SP) |
repository.mail.fl_str_mv |
cos@pucsp.br||aidarprado@gmail.com |
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1799129332173504512 |