“From my living room to yours”: Theorizing the live streaming phenomenon in social media
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Data de Publicação: | 2020 |
Tipo de documento: | preprint |
Idioma: | por |
Título da fonte: | SciELO Preprints |
Texto Completo: | https://preprints.scielo.org/index.php/scielo/preprint/view/960 |
Resumo: | Over the last few years, most social media platforms have incorporated the possibility for users to create, share, and watch live video. In so-called ‘lives’, musicians, politicians, influencers and ordinary people alike broadcast content with varying degrees of improvisation and fluctuating production efforts, often from the intimate space of their domestic environments. This article aims to position the popularization of this format within the context of the culture of connectivity, and to offer some initial theoretical notes for the understanding of this phenomenon that has acquired new visibility thanks to the recent need for social isolation. Here, I identify exemplary types of live-streaming videos – which I designate as musical, conversational, instructive, speech, and companionship-based. Then, I characterize as the central features of contemporary live broadcasts their immediacy, apparent authenticity – which in turn results from their relative unpredictability, but also from efforts in producing a sense of spontaneity, intimacy and transparency –, and the sense of shared experiencing. |
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“From my living room to yours”: Theorizing the live streaming phenomenon in social media"Da minha sala pra sua": Teorizando o fenômeno das lives em mídias sociaisliveao vivostreamingconectividademídias sociaisredes sociaisplataformadistanciamento sociallivelivenessstreamingconnectivitysocial mediasocial networksplatformsocial distancingOver the last few years, most social media platforms have incorporated the possibility for users to create, share, and watch live video. In so-called ‘lives’, musicians, politicians, influencers and ordinary people alike broadcast content with varying degrees of improvisation and fluctuating production efforts, often from the intimate space of their domestic environments. This article aims to position the popularization of this format within the context of the culture of connectivity, and to offer some initial theoretical notes for the understanding of this phenomenon that has acquired new visibility thanks to the recent need for social isolation. Here, I identify exemplary types of live-streaming videos – which I designate as musical, conversational, instructive, speech, and companionship-based. Then, I characterize as the central features of contemporary live broadcasts their immediacy, apparent authenticity – which in turn results from their relative unpredictability, but also from efforts in producing a sense of spontaneity, intimacy and transparency –, and the sense of shared experiencing.Nos últimos anos, as mais populares plataformas de mídias sociais incorporaram a possibilidade de seus usuários criarem, compartilharem, e assistirem vídeos ao vivo. Nas chamadas lives, músicos, políticos, influenciadores e pessoas comuns fazem transmissões com variados níveis de improviso e flutuantes esforços de produção, frequentemente a partir do espaço íntimo de seus ambientes domésticos. Este artigo objetiva posicionar criticamente a emergência das lives no contexto da cultura da conectividade, e propor notas teóricas para a compreensão desse fenômeno que ganhou nova visibilidade graças ao isolamento social. São identificados tipos considerados exemplares – aqui denominados lives musicais, conversacionais, instrutivas, de pronunciamento, e de companhia. Além disso, são apontados como aspectos centrais às lives o imediatismo, a aparente autenticidade – resultante da relativa imprevisibilidade, mas também de esforços em criar impressões de espontaneidade, familiaridade, intimidade e transparência –, e a sensação de experiência compartilhada.SciELO PreprintsSciELO PreprintsSciELO Preprints2020-10-27info:eu-repo/semantics/preprintinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://preprints.scielo.org/index.php/scielo/preprint/view/96010.1590/SciELOPreprints.960porhttps://preprints.scielo.org/index.php/scielo/article/view/960/2207Copyright (c) 2020 Ludmila Lupinaccihttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessLupinacci Amaral, Ludmilareponame:SciELO Preprintsinstname:SciELOinstacron:SCI2020-07-14T20:11:15Zoai:ops.preprints.scielo.org:preprint/960Servidor de preprintshttps://preprints.scielo.org/index.php/scieloONGhttps://preprints.scielo.org/index.php/scielo/oaiscielo.submission@scielo.orgopendoar:2020-07-14T20:11:15SciELO Preprints - SciELOfalse |
dc.title.none.fl_str_mv |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media "Da minha sala pra sua": Teorizando o fenômeno das lives em mídias sociais |
title |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
spellingShingle |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media Lupinacci Amaral, Ludmila live ao vivo streaming conectividade mídias sociais redes sociais plataforma distanciamento social live liveness streaming connectivity social media social networks platform social distancing |
title_short |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_full |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_fullStr |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_full_unstemmed |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
title_sort |
“From my living room to yours”: Theorizing the live streaming phenomenon in social media |
author |
Lupinacci Amaral, Ludmila |
author_facet |
Lupinacci Amaral, Ludmila |
author_role |
author |
dc.contributor.author.fl_str_mv |
Lupinacci Amaral, Ludmila |
dc.subject.por.fl_str_mv |
live ao vivo streaming conectividade mídias sociais redes sociais plataforma distanciamento social live liveness streaming connectivity social media social networks platform social distancing |
topic |
live ao vivo streaming conectividade mídias sociais redes sociais plataforma distanciamento social live liveness streaming connectivity social media social networks platform social distancing |
description |
Over the last few years, most social media platforms have incorporated the possibility for users to create, share, and watch live video. In so-called ‘lives’, musicians, politicians, influencers and ordinary people alike broadcast content with varying degrees of improvisation and fluctuating production efforts, often from the intimate space of their domestic environments. This article aims to position the popularization of this format within the context of the culture of connectivity, and to offer some initial theoretical notes for the understanding of this phenomenon that has acquired new visibility thanks to the recent need for social isolation. Here, I identify exemplary types of live-streaming videos – which I designate as musical, conversational, instructive, speech, and companionship-based. Then, I characterize as the central features of contemporary live broadcasts their immediacy, apparent authenticity – which in turn results from their relative unpredictability, but also from efforts in producing a sense of spontaneity, intimacy and transparency –, and the sense of shared experiencing. |
publishDate |
2020 |
dc.date.none.fl_str_mv |
2020-10-27 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/preprint info:eu-repo/semantics/publishedVersion |
format |
preprint |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://preprints.scielo.org/index.php/scielo/preprint/view/960 10.1590/SciELOPreprints.960 |
url |
https://preprints.scielo.org/index.php/scielo/preprint/view/960 |
identifier_str_mv |
10.1590/SciELOPreprints.960 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://preprints.scielo.org/index.php/scielo/article/view/960/2207 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2020 Ludmila Lupinacci https://creativecommons.org/licenses/by/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2020 Ludmila Lupinacci https://creativecommons.org/licenses/by/4.0 |
eu_rights_str_mv |
openAccess |
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application/pdf |
dc.publisher.none.fl_str_mv |
SciELO Preprints SciELO Preprints SciELO Preprints |
publisher.none.fl_str_mv |
SciELO Preprints SciELO Preprints SciELO Preprints |
dc.source.none.fl_str_mv |
reponame:SciELO Preprints instname:SciELO instacron:SCI |
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SciELO |
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SCI |
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SCI |
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SciELO Preprints |
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SciELO Preprints |
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SciELO Preprints - SciELO |
repository.mail.fl_str_mv |
scielo.submission@scielo.org |
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1797047819376263168 |