How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club

Detalhes bibliográficos
Autor(a) principal: Pinto, Bernardo Baptista Da Costa
Data de Publicação: 2021
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/122859
Resumo: Given the huge complexity of the sport, clubs need to seek for contemporary approaches to the usage of data to improve the club’s overall performance. The purpose of this thesis is to understand how data science is shaping the decision-making of football clubs and how can clubs leverage on the power of data to gain a competitive edge in an extremely challenging industry. Further analysis on Liverpool F.C. suggests that indeed data analytics had an impact in its successful stride for silverware, with notorious improvements both sportingly and financially, however this might have been influenced by other factors.
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spelling How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football clubData analyticsBig dataDecision-makingCompetitive advantageFootball clubsPerformanceTacticsRevenuesPlayer negotiationsPlayer evaluationBrand valueInjury preventionSocial mediaLiverpool f.c.Premier leagueFenway sports groupDomínio/Área Científica::Ciências Sociais::Economia e GestãoGiven the huge complexity of the sport, clubs need to seek for contemporary approaches to the usage of data to improve the club’s overall performance. The purpose of this thesis is to understand how data science is shaping the decision-making of football clubs and how can clubs leverage on the power of data to gain a competitive edge in an extremely challenging industry. Further analysis on Liverpool F.C. suggests that indeed data analytics had an impact in its successful stride for silverware, with notorious improvements both sportingly and financially, however this might have been influenced by other factors.Queiró, FranciscoRUNPinto, Bernardo Baptista Da Costa2021-08-21T19:28:46Z2021-01-222021-01-042021-01-22T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/122859TID:202743926enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:04:22Zoai:run.unl.pt:10362/122859Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:44:52.789840Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
title How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
spellingShingle How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
Pinto, Bernardo Baptista Da Costa
Data analytics
Big data
Decision-making
Competitive advantage
Football clubs
Performance
Tactics
Revenues
Player negotiations
Player evaluation
Brand value
Injury prevention
Social media
Liverpool f.c.
Premier league
Fenway sports group
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
title_full How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
title_fullStr How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
title_full_unstemmed How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
title_sort How can the usage of data analytics help football clubs create a competitive advantage: a research on Liverpool football club
author Pinto, Bernardo Baptista Da Costa
author_facet Pinto, Bernardo Baptista Da Costa
author_role author
dc.contributor.none.fl_str_mv Queiró, Francisco
RUN
dc.contributor.author.fl_str_mv Pinto, Bernardo Baptista Da Costa
dc.subject.por.fl_str_mv Data analytics
Big data
Decision-making
Competitive advantage
Football clubs
Performance
Tactics
Revenues
Player negotiations
Player evaluation
Brand value
Injury prevention
Social media
Liverpool f.c.
Premier league
Fenway sports group
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Data analytics
Big data
Decision-making
Competitive advantage
Football clubs
Performance
Tactics
Revenues
Player negotiations
Player evaluation
Brand value
Injury prevention
Social media
Liverpool f.c.
Premier league
Fenway sports group
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description Given the huge complexity of the sport, clubs need to seek for contemporary approaches to the usage of data to improve the club’s overall performance. The purpose of this thesis is to understand how data science is shaping the decision-making of football clubs and how can clubs leverage on the power of data to gain a competitive edge in an extremely challenging industry. Further analysis on Liverpool F.C. suggests that indeed data analytics had an impact in its successful stride for silverware, with notorious improvements both sportingly and financially, however this might have been influenced by other factors.
publishDate 2021
dc.date.none.fl_str_mv 2021-08-21T19:28:46Z
2021-01-22
2021-01-04
2021-01-22T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/122859
TID:202743926
url http://hdl.handle.net/10362/122859
identifier_str_mv TID:202743926
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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