Broadband: What do consumers want? Examining willingness-to-pay

Detalhes bibliográficos
Autor(a) principal: Klie, Adrian
Data de Publicação: 2013
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/9688
Resumo: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Economics from the NOVA – School of Business and Economics
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spelling Broadband: What do consumers want? Examining willingness-to-payMobile broadbandDiscrete choice experimentWillingness-to-payproduct differentiationA Work Project, presented as part of the requirements for the Award of a Masters Degree in Economics from the NOVA – School of Business and EconomicsRecently, fourth-generation mobile networks have gained traction. Those new mobile services offer speed comparable to existing fixed broadband access. This convergence in speed of mobile and fixed broadband puts in question the need for consumers to be subscribed to two separate services for fixed and mobile access. This study investigates the willingness-to-pay for mobile broadband as well as consumers' willingness to give up speed for the flexibility of having their “regular” internet access with them. A choice experiment is designed before analyzing the results from the experiments by estimating a random utility model and using the coefficients to analyze competitive strategies in the market. The analysis of the data shows that mobile capabilities seem to matter more to consumers than additional speed.NSBE - UNLHoernig, SteffenRUNKlie, Adrian2013-05-24T08:59:20Z2013-012013-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/9688enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:42:59Zoai:run.unl.pt:10362/9688Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:18:59.465909Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Broadband: What do consumers want? Examining willingness-to-pay
title Broadband: What do consumers want? Examining willingness-to-pay
spellingShingle Broadband: What do consumers want? Examining willingness-to-pay
Klie, Adrian
Mobile broadband
Discrete choice experiment
Willingness-to-pay
product differentiation
title_short Broadband: What do consumers want? Examining willingness-to-pay
title_full Broadband: What do consumers want? Examining willingness-to-pay
title_fullStr Broadband: What do consumers want? Examining willingness-to-pay
title_full_unstemmed Broadband: What do consumers want? Examining willingness-to-pay
title_sort Broadband: What do consumers want? Examining willingness-to-pay
author Klie, Adrian
author_facet Klie, Adrian
author_role author
dc.contributor.none.fl_str_mv Hoernig, Steffen
RUN
dc.contributor.author.fl_str_mv Klie, Adrian
dc.subject.por.fl_str_mv Mobile broadband
Discrete choice experiment
Willingness-to-pay
product differentiation
topic Mobile broadband
Discrete choice experiment
Willingness-to-pay
product differentiation
description A Work Project, presented as part of the requirements for the Award of a Masters Degree in Economics from the NOVA – School of Business and Economics
publishDate 2013
dc.date.none.fl_str_mv 2013-05-24T08:59:20Z
2013-01
2013-01-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/9688
url http://hdl.handle.net/10362/9688
dc.language.iso.fl_str_mv eng
language eng
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eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv NSBE - UNL
publisher.none.fl_str_mv NSBE - UNL
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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