Gestão da Tecnologia e Inovação no Esporte: Estudo de Caso do Voleibol Brasileiro

• Autor(a) principal: Luana de Carvalho Souza Coutinho
• Data de Publicação: 2017
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: https://hdl.handle.net/10216/108468
• topic: Outras ciências sociais; Other social sciences

The use of technology is growing, but scientific studies on this subject are not often seen, which shows a theoretical gap to be explored. In addition to technology being an extremely current subject, the way sports managers act in the management of this innovation is also a subject to take care of. Nowadays, the sport is benefited by the use of software, clothing and equipment with a high technological degree, for the preservation of the sport integrity as well as for the improvement and monitoring of athletes' performance. On the other side, sport managers, holders of multiple functions within a sports organization, are also responsible to manage and insert new technologies in the sport that they are responsible for. Given the current relevance and necessity of study, this study aims to understand the relationship between the technology and Brazilian Elite Volleyball athletes performance and the role of the sports manager in this context, through a case study of Sesc, the most successful Women's Volleyball team in Brazil. In order to have a better understanding of this context and also to reach the objectives of this work, we tried to verify if there is a technological structure directed to the improvement of athletes' performance; if the team is interested on the technology applied on volleyball; if members are aware of the technologies and their benefits to improve athletes performance; whether it would be better for volleyball and its athletes to have a greater presence of technology in training and games; what is currently used for the improvement of athletes performance; if there are obstacles to the technology usage on Volleyball; the sport manager role on new technologies implementation; what management can do to mediate the relationship between technology and athlete performance; and what are the challenges faced by managers to adopt these technologies. To support these discussions, we present a brief review of studies on Sports Management, the role of Sports Manager, the evolution of technology in sports, as well as a brief trajectory of Brazilian Volleyball. The methodology is based on a case study with qualitative, exploratory, descriptive approach, through semi-structured interviews with members of SESC and the Brazilian Volleyball Confederation (CBV). The results allowed the knowledge and understanding of the current relationship between technology and performance of SESC volleyball athletes, as well as the barriers faced and future opportunities offered by the use of technology; concerning management role, it was observed a greater knowledge about the manager role on this institution regarding the implantation and use of technology. In this way, it is concluded that the technology contributes to the improvement Brazilian Volleyball Elite athletes performance, and that the sports manager role is fundamental for the promotion and implementation of technological innovations.