A revamped business strategy for the health business segment of EA: status quo and strategic alignment

Detalhes bibliográficos
Autor(a) principal: Branco, Guilherme De Sousa Loreto Aresta
Data de Publicação: 2020
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/105513
Resumo: EuropAssistance is currently facing a decisive moment to diversify its business model which is very reliant on the auto business line. The purpose of this part of the paper is to analyse the status quo and strategic alignmentof the firm. An extensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.
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spelling A revamped business strategy for the health business segment of EA: status quo and strategic alignmentHealthAssistanceTelemedicineAlignmentDomínio/Área Científica::Ciências Sociais::Economia e GestãoEuropAssistance is currently facing a decisive moment to diversify its business model which is very reliant on the auto business line. The purpose of this part of the paper is to analyse the status quo and strategic alignmentof the firm. An extensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.Casquinho, ConstançaRUNBranco, Guilherme De Sousa Loreto Aresta2020-10-13T13:14:23Z2020-01-152020-01-062020-01-15T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/105513TID:202493105enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:50:44Zoai:run.unl.pt:10362/105513Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:40:30.526434Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv A revamped business strategy for the health business segment of EA: status quo and strategic alignment
title A revamped business strategy for the health business segment of EA: status quo and strategic alignment
spellingShingle A revamped business strategy for the health business segment of EA: status quo and strategic alignment
Branco, Guilherme De Sousa Loreto Aresta
Health
Assistance
Telemedicine
Alignment
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short A revamped business strategy for the health business segment of EA: status quo and strategic alignment
title_full A revamped business strategy for the health business segment of EA: status quo and strategic alignment
title_fullStr A revamped business strategy for the health business segment of EA: status quo and strategic alignment
title_full_unstemmed A revamped business strategy for the health business segment of EA: status quo and strategic alignment
title_sort A revamped business strategy for the health business segment of EA: status quo and strategic alignment
author Branco, Guilherme De Sousa Loreto Aresta
author_facet Branco, Guilherme De Sousa Loreto Aresta
author_role author
dc.contributor.none.fl_str_mv Casquinho, Constança
RUN
dc.contributor.author.fl_str_mv Branco, Guilherme De Sousa Loreto Aresta
dc.subject.por.fl_str_mv Health
Assistance
Telemedicine
Alignment
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Health
Assistance
Telemedicine
Alignment
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description EuropAssistance is currently facing a decisive moment to diversify its business model which is very reliant on the auto business line. The purpose of this part of the paper is to analyse the status quo and strategic alignmentof the firm. An extensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.
publishDate 2020
dc.date.none.fl_str_mv 2020-10-13T13:14:23Z
2020-01-15
2020-01-06
2020-01-15T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/105513
TID:202493105
url http://hdl.handle.net/10362/105513
identifier_str_mv TID:202493105
dc.language.iso.fl_str_mv eng
language eng
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eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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