A revamped business strategy for the health business segment of Ea: overview on recommendations

Detalhes bibliográficos
Autor(a) principal: Leeb, Jakob
Data de Publicação: 2020
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/107268
Resumo: Europ Assistance is currently facing a decisive moment to diversify its business modelwhich is very reliant on the auto business line. The purpose of this part of thepaper is tooutline how to successfully enrich the firm’s service portfolio in order to respond to thechanging market environment. Anextensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.
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spelling A revamped business strategy for the health business segment of Ea: overview on recommendationsHealthAssistanceInnovationTelemedicineDomínio/Área Científica::Ciências Sociais::Economia e GestãoEurop Assistance is currently facing a decisive moment to diversify its business modelwhich is very reliant on the auto business line. The purpose of this part of thepaper is tooutline how to successfully enrich the firm’s service portfolio in order to respond to thechanging market environment. Anextensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.Casquinho, ConstançaRUNLeeb, Jakob2023-01-06T01:30:46Z2020-01-152020-01-062020-01-15T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/107268TID:202496384enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:51:58Zoai:run.unl.pt:10362/107268Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:40:54.671588Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv A revamped business strategy for the health business segment of Ea: overview on recommendations
title A revamped business strategy for the health business segment of Ea: overview on recommendations
spellingShingle A revamped business strategy for the health business segment of Ea: overview on recommendations
Leeb, Jakob
Health
Assistance
Innovation
Telemedicine
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short A revamped business strategy for the health business segment of Ea: overview on recommendations
title_full A revamped business strategy for the health business segment of Ea: overview on recommendations
title_fullStr A revamped business strategy for the health business segment of Ea: overview on recommendations
title_full_unstemmed A revamped business strategy for the health business segment of Ea: overview on recommendations
title_sort A revamped business strategy for the health business segment of Ea: overview on recommendations
author Leeb, Jakob
author_facet Leeb, Jakob
author_role author
dc.contributor.none.fl_str_mv Casquinho, Constança
RUN
dc.contributor.author.fl_str_mv Leeb, Jakob
dc.subject.por.fl_str_mv Health
Assistance
Innovation
Telemedicine
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Health
Assistance
Innovation
Telemedicine
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description Europ Assistance is currently facing a decisive moment to diversify its business modelwhich is very reliant on the auto business line. The purpose of this part of thepaper is tooutline how to successfully enrich the firm’s service portfolio in order to respond to thechanging market environment. Anextensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.
publishDate 2020
dc.date.none.fl_str_mv 2020-01-15
2020-01-06
2020-01-15T00:00:00Z
2023-01-06T01:30:46Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/107268
TID:202496384
url http://hdl.handle.net/10362/107268
identifier_str_mv TID:202496384
dc.language.iso.fl_str_mv eng
language eng
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eu_rights_str_mv openAccess
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repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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