Engage customers in co-creation: IS critical for projects success

Detalhes bibliográficos
Autor(a) principal: Costa, Renato Lopes da
Data de Publicação: 2020
Outros Autores: Pereira, Leandro Ferreira, Dias, Álvaro Lopes, Gonçalves, Rui
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/146134
Resumo: Costa, R. L. D., Pereira, L. F., Dias, Á. L., & Gonçalves, R. (2020). Engage customers in co-creation: Is critical for projects success. Journal of Modern Project Management, 8(2), 66-75. https://doi.org/10.19255/JMPM02405
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spelling Engage customers in co-creation: IS critical for projects successIs critical for projects successConsultancy projectsCustomer cocreationCustomer engagementProjects successBusiness and International ManagementStrategy and ManagementManagement of Technology and InnovationCosta, R. L. D., Pereira, L. F., Dias, Á. L., & Gonçalves, R. (2020). Engage customers in co-creation: Is critical for projects success. Journal of Modern Project Management, 8(2), 66-75. https://doi.org/10.19255/JMPM02405The consultancy projects are a must-have in a pandemic context. Companies need to change or convert their business model and reinvent themselves; otherwise they lose competitive advantages. These kinds of changes are structural in the core business and mostly in the value chain, so their success is critical for the business continuity and company existence. This research aims to understand the importance of including customers in the development of new methods and processes that lead to better solutions for problems detected and at what stages of development of a management consulting project should they intervention. Findings show that customers are an integral part of the operational solution and should, therefore, cooperate in all stages of the process, since the moment of needs assessment, until the implementation.NOVA Information Management School (NOVA IMS)RUNCosta, Renato Lopes daPereira, Leandro FerreiraDias, Álvaro LopesGonçalves, Rui2022-12-12T22:11:52Z2020-09-012020-09-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article10application/pdfhttp://hdl.handle.net/10362/146134eng2317-3963PURE: 32647854https://doi.org/10.19255/JMPM02405info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:27:09Zoai:run.unl.pt:10362/146134Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:52:29.988551Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Engage customers in co-creation: IS critical for projects success
Is critical for projects success
title Engage customers in co-creation: IS critical for projects success
spellingShingle Engage customers in co-creation: IS critical for projects success
Costa, Renato Lopes da
Consultancy projects
Customer cocreation
Customer engagement
Projects success
Business and International Management
Strategy and Management
Management of Technology and Innovation
title_short Engage customers in co-creation: IS critical for projects success
title_full Engage customers in co-creation: IS critical for projects success
title_fullStr Engage customers in co-creation: IS critical for projects success
title_full_unstemmed Engage customers in co-creation: IS critical for projects success
title_sort Engage customers in co-creation: IS critical for projects success
author Costa, Renato Lopes da
author_facet Costa, Renato Lopes da
Pereira, Leandro Ferreira
Dias, Álvaro Lopes
Gonçalves, Rui
author_role author
author2 Pereira, Leandro Ferreira
Dias, Álvaro Lopes
Gonçalves, Rui
author2_role author
author
author
dc.contributor.none.fl_str_mv NOVA Information Management School (NOVA IMS)
RUN
dc.contributor.author.fl_str_mv Costa, Renato Lopes da
Pereira, Leandro Ferreira
Dias, Álvaro Lopes
Gonçalves, Rui
dc.subject.por.fl_str_mv Consultancy projects
Customer cocreation
Customer engagement
Projects success
Business and International Management
Strategy and Management
Management of Technology and Innovation
topic Consultancy projects
Customer cocreation
Customer engagement
Projects success
Business and International Management
Strategy and Management
Management of Technology and Innovation
description Costa, R. L. D., Pereira, L. F., Dias, Á. L., & Gonçalves, R. (2020). Engage customers in co-creation: Is critical for projects success. Journal of Modern Project Management, 8(2), 66-75. https://doi.org/10.19255/JMPM02405
publishDate 2020
dc.date.none.fl_str_mv 2020-09-01
2020-09-01T00:00:00Z
2022-12-12T22:11:52Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/146134
url http://hdl.handle.net/10362/146134
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 2317-3963
PURE: 32647854
https://doi.org/10.19255/JMPM02405
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv 10
application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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