Business model development and maturity in software-based startups: Insights from a case study

Detalhes bibliográficos
Autor(a) principal: Afonso, Paulo
Data de Publicação: 2020
Outros Autores: Fernandes, João M.
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/1822/66596
Resumo: Nowadays, the success or failure of software-based startups is highly dependent on a good alignment of technology, market needs and business model. In this context, an appropriate business design is extremely important for such (new) companies. Commonly, software-based startups are technology-centred and tend to neglect the importance of the business model. Nevertheless, they need to go beyond the development of innovative and effective products or services and take into account the profitability of the company through a proper business model. Based on an exploratory case study of a Portuguese startup, this paper suggests three different levels of maturity for software startups named here as first phase: (i) first product and rookie mistakes, (ii) second phase: the market-driven approach and (iii) third phase: mass market orientation.
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spelling Business model development and maturity in software-based startups: Insights from a case studySoftware StartupsBusiness DesignBusiness ModelStrategyEntrepreneurshipEngenharia e Tecnologia::Engenharia Eletrotécnica, Eletrónica e InformáticaNowadays, the success or failure of software-based startups is highly dependent on a good alignment of technology, market needs and business model. In this context, an appropriate business design is extremely important for such (new) companies. Commonly, software-based startups are technology-centred and tend to neglect the importance of the business model. Nevertheless, they need to go beyond the development of innovative and effective products or services and take into account the profitability of the company through a proper business model. Based on an exploratory case study of a Portuguese startup, this paper suggests three different levels of maturity for software startups named here as first phase: (i) first product and rookie mistakes, (ii) second phase: the market-driven approach and (iii) third phase: mass market orientation.This work has been supported by COMPETE: POCI-01-0145-FEDER-007043 and FCT – Fundação para a Ciência e Tecnologia within the Project Scope: UID/CEC/00319/2013.Academia MilitarUniversidade do MinhoAfonso, PauloFernandes, João M.2020-072020-07-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/1822/66596engAfonso P e Fernandes JM; Business model development and maturity in software-based startups: Insights from a case study, Proelium VIII(5):99-116, Academia Militar, Lisboa, Portugal, jul/20201645-8826info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-07-21T12:22:28Zoai:repositorium.sdum.uminho.pt:1822/66596Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T19:15:57.870111Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Business model development and maturity in software-based startups: Insights from a case study
title Business model development and maturity in software-based startups: Insights from a case study
spellingShingle Business model development and maturity in software-based startups: Insights from a case study
Afonso, Paulo
Software Startups
Business Design
Business Model
Strategy
Entrepreneurship
Engenharia e Tecnologia::Engenharia Eletrotécnica, Eletrónica e Informática
title_short Business model development and maturity in software-based startups: Insights from a case study
title_full Business model development and maturity in software-based startups: Insights from a case study
title_fullStr Business model development and maturity in software-based startups: Insights from a case study
title_full_unstemmed Business model development and maturity in software-based startups: Insights from a case study
title_sort Business model development and maturity in software-based startups: Insights from a case study
author Afonso, Paulo
author_facet Afonso, Paulo
Fernandes, João M.
author_role author
author2 Fernandes, João M.
author2_role author
dc.contributor.none.fl_str_mv Universidade do Minho
dc.contributor.author.fl_str_mv Afonso, Paulo
Fernandes, João M.
dc.subject.por.fl_str_mv Software Startups
Business Design
Business Model
Strategy
Entrepreneurship
Engenharia e Tecnologia::Engenharia Eletrotécnica, Eletrónica e Informática
topic Software Startups
Business Design
Business Model
Strategy
Entrepreneurship
Engenharia e Tecnologia::Engenharia Eletrotécnica, Eletrónica e Informática
description Nowadays, the success or failure of software-based startups is highly dependent on a good alignment of technology, market needs and business model. In this context, an appropriate business design is extremely important for such (new) companies. Commonly, software-based startups are technology-centred and tend to neglect the importance of the business model. Nevertheless, they need to go beyond the development of innovative and effective products or services and take into account the profitability of the company through a proper business model. Based on an exploratory case study of a Portuguese startup, this paper suggests three different levels of maturity for software startups named here as first phase: (i) first product and rookie mistakes, (ii) second phase: the market-driven approach and (iii) third phase: mass market orientation.
publishDate 2020
dc.date.none.fl_str_mv 2020-07
2020-07-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/1822/66596
url http://hdl.handle.net/1822/66596
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv Afonso P e Fernandes JM; Business model development and maturity in software-based startups: Insights from a case study, Proelium VIII(5):99-116, Academia Militar, Lisboa, Portugal, jul/2020
1645-8826
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Academia Militar
publisher.none.fl_str_mv Academia Militar
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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