Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.

Detalhes bibliográficos
Autor(a) principal: Santos, Mariana Espanha Mil-Homens
Data de Publicação: 2014
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/14960
Resumo: Field Lab in Entrepreneurial Innovative Ventures
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spelling Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.New product developmentCasual GamingGame designDigital MusicField Lab in Entrepreneurial Innovative VenturesNmusic and Rovio Entertainment Ltd. identified a business opportunity that will merge the digital music and games industries. The growth of digital consumption, enabled by a wide access to technological devices, supports the market potential of this new product. This Work Project focuses on the new product design and development processes, mainly supported by a) gaming literature that explores critical features and players’ motivations, and b) market research that allows complementing the existent literature and identifying customer needs and their relative importance. Those needs were interpreted and translated into product characteristics in order to generate Angry Birds Music.NSBE - UNLSoeiro, Filipe CastroRUNSantos, Mariana Espanha Mil-Homens2017-01-31T01:30:17Z2014-012014-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/14960TID:201474700enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:50:26Zoai:run.unl.pt:10362/14960Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:22:12.590264Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
title Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
spellingShingle Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
Santos, Mariana Espanha Mil-Homens
New product development
Casual Gaming
Game design
Digital Music
title_short Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
title_full Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
title_fullStr Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
title_full_unstemmed Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
title_sort Business concept design of an innovative product: partnership between Nmusic and Rovio Entertainment Ltd.
author Santos, Mariana Espanha Mil-Homens
author_facet Santos, Mariana Espanha Mil-Homens
author_role author
dc.contributor.none.fl_str_mv Soeiro, Filipe Castro
RUN
dc.contributor.author.fl_str_mv Santos, Mariana Espanha Mil-Homens
dc.subject.por.fl_str_mv New product development
Casual Gaming
Game design
Digital Music
topic New product development
Casual Gaming
Game design
Digital Music
description Field Lab in Entrepreneurial Innovative Ventures
publishDate 2014
dc.date.none.fl_str_mv 2014-01
2014-01-01T00:00:00Z
2017-01-31T01:30:17Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/14960
TID:201474700
url http://hdl.handle.net/10362/14960
identifier_str_mv TID:201474700
dc.language.iso.fl_str_mv eng
language eng
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dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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repository.mail.fl_str_mv
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