THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT

Detalhes bibliográficos
Autor(a) principal: Reimann, Caroline Kalil
Data de Publicação: 2023
Outros Autores: Carvalho, Fernando Manuel Pereira Oliveira, Duarte, Marcelo Pereira
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10316/104875
https://doi.org/10.1590/s0034-759020230104
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spelling THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT2023info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articlehttp://hdl.handle.net/10316/104875http://hdl.handle.net/10316/104875https://doi.org/10.1590/s0034-759020230104eng2178-938X0034-7590https://doi.org/10.1590/S0034-759020230104Reimann, Caroline KalilCarvalho, Fernando Manuel Pereira OliveiraDuarte, Marcelo Pereirainfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-01-26T21:53:20Zoai:estudogeral.uc.pt:10316/104875Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T21:21:30.579348Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
title THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
spellingShingle THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
Reimann, Caroline Kalil
title_short THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
title_full THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
title_fullStr THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
title_full_unstemmed THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
title_sort THE CASCADING EFFECT OF STATIC AND DYNAMIC MARKETING CAPABILITIES ON THE INTERNATIONAL PERFORMANCE: ANALYZING MARKET ORIENTATION AS AN ANTECEDENT
author Reimann, Caroline Kalil
author_facet Reimann, Caroline Kalil
Carvalho, Fernando Manuel Pereira Oliveira
Duarte, Marcelo Pereira
author_role author
author2 Carvalho, Fernando Manuel Pereira Oliveira
Duarte, Marcelo Pereira
author2_role author
author
dc.contributor.author.fl_str_mv Reimann, Caroline Kalil
Carvalho, Fernando Manuel Pereira Oliveira
Duarte, Marcelo Pereira
publishDate 2023
dc.date.none.fl_str_mv 2023
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10316/104875
http://hdl.handle.net/10316/104875
https://doi.org/10.1590/s0034-759020230104
url http://hdl.handle.net/10316/104875
https://doi.org/10.1590/s0034-759020230104
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 2178-938X
0034-7590
https://doi.org/10.1590/S0034-759020230104
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