Does it matter who rejects me? Human vs AI decision-making in banking
Autor(a) principal: | |
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Data de Publicação: | 2022 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10362/143118 |
Resumo: | Dissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Marketing Research and CRM |
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7160 |
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Does it matter who rejects me? Human vs AI decision-making in bankingArtificial IntelligenceRole CongruitySatisfactionRetail BankingRejection ConcernDissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Marketing Research and CRMArtificial Intelligence systems allow business decision-making based on statistical analysis and recommendations – moreover, autonomous AI can decide and execute a decision by itself. Historically, financial institutions conduct risk assessments before lending money. This assessment is based on mathematical models. Therefore, applying AI to develop and apply a model seems a natural step to decrease costs and reduce default rates. By conducting two experiments and analyzing the data through two-way ANOVA, mediation analysis, and moderated mediation analysis, we found out that the impact of the decision-maker on customer satisfaction varies according to the credit product. For personal loans (Study 1), the rejection by an AI causes less dissatisfaction than a rejection by a credit analyst - this relationship is mediated by the Perceived Role Congruity. The more the bank fulfills its role, the higher the satisfaction. For credit cards, the decision-maker is indifferent. However, the relationship between the bank response (approval/rejection), role congruity, and satisfaction is maintained. In Study 2, we also discovered that a person's Rejection concern determines if they will have a more extreme perception of role congruity (high concern) or less extreme (lower concern) for both bank responses.Shuqair, SalehRUNMeira, Amanda Breda2022-08-18T13:44:41Z2022-07-252022-07-25T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/143118TID:203058933enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:21:14Zoai:run.unl.pt:10362/143118Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:50:43.231578Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Does it matter who rejects me? Human vs AI decision-making in banking |
title |
Does it matter who rejects me? Human vs AI decision-making in banking |
spellingShingle |
Does it matter who rejects me? Human vs AI decision-making in banking Meira, Amanda Breda Artificial Intelligence Role Congruity Satisfaction Retail Banking Rejection Concern |
title_short |
Does it matter who rejects me? Human vs AI decision-making in banking |
title_full |
Does it matter who rejects me? Human vs AI decision-making in banking |
title_fullStr |
Does it matter who rejects me? Human vs AI decision-making in banking |
title_full_unstemmed |
Does it matter who rejects me? Human vs AI decision-making in banking |
title_sort |
Does it matter who rejects me? Human vs AI decision-making in banking |
author |
Meira, Amanda Breda |
author_facet |
Meira, Amanda Breda |
author_role |
author |
dc.contributor.none.fl_str_mv |
Shuqair, Saleh RUN |
dc.contributor.author.fl_str_mv |
Meira, Amanda Breda |
dc.subject.por.fl_str_mv |
Artificial Intelligence Role Congruity Satisfaction Retail Banking Rejection Concern |
topic |
Artificial Intelligence Role Congruity Satisfaction Retail Banking Rejection Concern |
description |
Dissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Marketing Research and CRM |
publishDate |
2022 |
dc.date.none.fl_str_mv |
2022-08-18T13:44:41Z 2022-07-25 2022-07-25T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10362/143118 TID:203058933 |
url |
http://hdl.handle.net/10362/143118 |
identifier_str_mv |
TID:203058933 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
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info:eu-repo/semantics/openAccess |
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openAccess |
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application/pdf |
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reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
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RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799138103302029312 |