Application of different heuristic classes in memory-based and stimulus-based decisions

Detalhes bibliográficos
Autor(a) principal: Kwiatkowski, Lukasz
Data de Publicação: 2014
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/14907
Resumo: This paper studies the drivers of heuristic application in different decision types. The study compares differences in frequencies of heuristic classes' such as recognition, one-reason choice and trade-off applied in, respectively, memory-based and stimulus-based choices as well as in high and low involvement decisions. The study has been conducted online among 205 participants from 28 countries.
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spelling Application of different heuristic classes in memory-based and stimulus-based decisionsHeuristicsMemory-basedStimulus-basedInvolvementThis paper studies the drivers of heuristic application in different decision types. The study compares differences in frequencies of heuristic classes' such as recognition, one-reason choice and trade-off applied in, respectively, memory-based and stimulus-based choices as well as in high and low involvement decisions. The study has been conducted online among 205 participants from 28 countries.NSBE - UNLMartinez, Luís FructuosoRUNKwiatkowski, Lukasz2015-05-11T08:33:21Z2014-052014-05-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/14907TID:201476053enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:50:21Zoai:run.unl.pt:10362/14907Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:22:10.329669Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Application of different heuristic classes in memory-based and stimulus-based decisions
title Application of different heuristic classes in memory-based and stimulus-based decisions
spellingShingle Application of different heuristic classes in memory-based and stimulus-based decisions
Kwiatkowski, Lukasz
Heuristics
Memory-based
Stimulus-based
Involvement
title_short Application of different heuristic classes in memory-based and stimulus-based decisions
title_full Application of different heuristic classes in memory-based and stimulus-based decisions
title_fullStr Application of different heuristic classes in memory-based and stimulus-based decisions
title_full_unstemmed Application of different heuristic classes in memory-based and stimulus-based decisions
title_sort Application of different heuristic classes in memory-based and stimulus-based decisions
author Kwiatkowski, Lukasz
author_facet Kwiatkowski, Lukasz
author_role author
dc.contributor.none.fl_str_mv Martinez, Luís Fructuoso
RUN
dc.contributor.author.fl_str_mv Kwiatkowski, Lukasz
dc.subject.por.fl_str_mv Heuristics
Memory-based
Stimulus-based
Involvement
topic Heuristics
Memory-based
Stimulus-based
Involvement
description This paper studies the drivers of heuristic application in different decision types. The study compares differences in frequencies of heuristic classes' such as recognition, one-reason choice and trade-off applied in, respectively, memory-based and stimulus-based choices as well as in high and low involvement decisions. The study has been conducted online among 205 participants from 28 countries.
publishDate 2014
dc.date.none.fl_str_mv 2014-05
2014-05-01T00:00:00Z
2015-05-11T08:33:21Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/14907
TID:201476053
url http://hdl.handle.net/10362/14907
identifier_str_mv TID:201476053
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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