Big data: the path to data monetization
Autor(a) principal: | |
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Data de Publicação: | 2019 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10362/69500 |
Resumo: | The path to monetizing data is a challenging task for many organizations. Not only the technical complexity and the most often needed organizational changes, but also high initial investment costs without certain outcome make this endeavor highly risky. As a result, the number of organizations that have successfully walked the path to monetizing data remains scarce. To address this issue, this paper aims to shed light on the limited understanding of how organizations can unlock the value of data and monetize it by conducting an in-depth systematic literature review. |
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Big data: the path to data monetizationBig dataData business modelData monetizationValueDomínio/Área Científica::Ciências Sociais::Economia e GestãoThe path to monetizing data is a challenging task for many organizations. Not only the technical complexity and the most often needed organizational changes, but also high initial investment costs without certain outcome make this endeavor highly risky. As a result, the number of organizations that have successfully walked the path to monetizing data remains scarce. To address this issue, this paper aims to shed light on the limited understanding of how organizations can unlock the value of data and monetize it by conducting an in-depth systematic literature review.Bação, FernandoRUNPfeifer, Christian2019-05-13T14:05:31Z2019-01-252019-01-25T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/69500TID:202227073enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:32:57Zoai:run.unl.pt:10362/69500Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:34:58.286209Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Big data: the path to data monetization |
title |
Big data: the path to data monetization |
spellingShingle |
Big data: the path to data monetization Pfeifer, Christian Big data Data business model Data monetization Value Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
title_short |
Big data: the path to data monetization |
title_full |
Big data: the path to data monetization |
title_fullStr |
Big data: the path to data monetization |
title_full_unstemmed |
Big data: the path to data monetization |
title_sort |
Big data: the path to data monetization |
author |
Pfeifer, Christian |
author_facet |
Pfeifer, Christian |
author_role |
author |
dc.contributor.none.fl_str_mv |
Bação, Fernando RUN |
dc.contributor.author.fl_str_mv |
Pfeifer, Christian |
dc.subject.por.fl_str_mv |
Big data Data business model Data monetization Value Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
topic |
Big data Data business model Data monetization Value Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
description |
The path to monetizing data is a challenging task for many organizations. Not only the technical complexity and the most often needed organizational changes, but also high initial investment costs without certain outcome make this endeavor highly risky. As a result, the number of organizations that have successfully walked the path to monetizing data remains scarce. To address this issue, this paper aims to shed light on the limited understanding of how organizations can unlock the value of data and monetize it by conducting an in-depth systematic literature review. |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-05-13T14:05:31Z 2019-01-25 2019-01-25T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10362/69500 TID:202227073 |
url |
http://hdl.handle.net/10362/69500 |
identifier_str_mv |
TID:202227073 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
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RCAAP |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799137971184599040 |