Challenges for Marketing Research in the Concept of Sustainable Development
Autor(a) principal: | |
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Data de Publicação: | 2021 |
Outros Autores: | , , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578 |
Resumo: | Sustainability is a topic that is currently being discussed and constantly adapting, since it is related not only to an ecologically correct posture and strategy but also economically viable and socially equitable. Therefore, the importance given by the media to the theme of ecology, sustainability has led to a growing concern among the population. This concern leads to greater environmental awareness (Ngo et al., 2018), which ends up influencing the purchase, that is, they verify whether a product is ecological and compatible with sustainability (Pinto da Silva et al., 2019). For instance, regarding the environment, it promotes incentives for the preservation of nature, education on environmental ethics, and the defense for the preservation with development within the environmental perspective (Roseta et al., 2020)... |
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Challenges for Marketing Research in the Concept of Sustainable DevelopmentSustainability is a topic that is currently being discussed and constantly adapting, since it is related not only to an ecologically correct posture and strategy but also economically viable and socially equitable. Therefore, the importance given by the media to the theme of ecology, sustainability has led to a growing concern among the population. This concern leads to greater environmental awareness (Ngo et al., 2018), which ends up influencing the purchase, that is, they verify whether a product is ecological and compatible with sustainability (Pinto da Silva et al., 2019). For instance, regarding the environment, it promotes incentives for the preservation of nature, education on environmental ethics, and the defense for the preservation with development within the environmental perspective (Roseta et al., 2020)...ISVOUGA - Instituto Superior de Entre Douro e Vouga2021-06-30T00:00:00Zjournal articleinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttp://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578oai:u3isjournal.isvouga.pt:article/578International Journal of Marketing, Communication and New Media; No 9 (2021): Special Number SM2182-9306reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttp://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578/267Copyright (c) 2021 Bruno Sousa, Adrian Lubowiecki-Vikuk, Maria Antónia Rodrigues, Jorge Remondes de Sousahttps://creativecommons.org/licenses/by-nc-sa/4.0info:eu-repo/semantics/openAccessSousa, BrunoLubowiecki-Vikuk, AdrianRodrigues, Maria AntóniaRemondes, Jorge2022-09-22T10:30:25Zoai:u3isjournal.isvouga.pt:article/578Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T15:58:16.294723Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Challenges for Marketing Research in the Concept of Sustainable Development |
title |
Challenges for Marketing Research in the Concept of Sustainable Development |
spellingShingle |
Challenges for Marketing Research in the Concept of Sustainable Development Sousa, Bruno |
title_short |
Challenges for Marketing Research in the Concept of Sustainable Development |
title_full |
Challenges for Marketing Research in the Concept of Sustainable Development |
title_fullStr |
Challenges for Marketing Research in the Concept of Sustainable Development |
title_full_unstemmed |
Challenges for Marketing Research in the Concept of Sustainable Development |
title_sort |
Challenges for Marketing Research in the Concept of Sustainable Development |
author |
Sousa, Bruno |
author_facet |
Sousa, Bruno Lubowiecki-Vikuk, Adrian Rodrigues, Maria Antónia Remondes, Jorge |
author_role |
author |
author2 |
Lubowiecki-Vikuk, Adrian Rodrigues, Maria Antónia Remondes, Jorge |
author2_role |
author author author |
dc.contributor.author.fl_str_mv |
Sousa, Bruno Lubowiecki-Vikuk, Adrian Rodrigues, Maria Antónia Remondes, Jorge |
description |
Sustainability is a topic that is currently being discussed and constantly adapting, since it is related not only to an ecologically correct posture and strategy but also economically viable and socially equitable. Therefore, the importance given by the media to the theme of ecology, sustainability has led to a growing concern among the population. This concern leads to greater environmental awareness (Ngo et al., 2018), which ends up influencing the purchase, that is, they verify whether a product is ecological and compatible with sustainability (Pinto da Silva et al., 2019). For instance, regarding the environment, it promotes incentives for the preservation of nature, education on environmental ethics, and the defense for the preservation with development within the environmental perspective (Roseta et al., 2020)... |
publishDate |
2021 |
dc.date.none.fl_str_mv |
2021-06-30T00:00:00Z |
dc.type.driver.fl_str_mv |
journal article info:eu-repo/semantics/article |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578 oai:u3isjournal.isvouga.pt:article/578 |
url |
http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578 |
identifier_str_mv |
oai:u3isjournal.isvouga.pt:article/578 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578 http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/578/267 |
dc.rights.driver.fl_str_mv |
https://creativecommons.org/licenses/by-nc-sa/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
https://creativecommons.org/licenses/by-nc-sa/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
ISVOUGA - Instituto Superior de Entre Douro e Vouga |
publisher.none.fl_str_mv |
ISVOUGA - Instituto Superior de Entre Douro e Vouga |
dc.source.none.fl_str_mv |
International Journal of Marketing, Communication and New Media; No 9 (2021): Special Number SM 2182-9306 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799130450274287616 |