Service Research Methodology: From Case Study Research to Case Theory

Detalhes bibliográficos
Autor(a) principal: Gummesson, Evert
Data de Publicação: 2014
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista Ibero Americana de Estratégia - RIAE
Texto Completo: https://periodicos.uninove.br/riae/article/view/15468
Resumo: In this essay Prof. Evert Gummesson, Professor Emeritus at the Stockholm Business School (SBS) and pioneer in the studies in the fields of service, presented the use of case studies in academic research from a European perspective. The article was built through the perspective of service research that evolved to a strategic paradigm more recently. The essay stresses the importance and the proper use of case studies in academic research.
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spelling Service Research Methodology: From Case Study Research to Case TheoryPesquisa em serviços de metodologia: do estudo de caso em pesquisa à teoriaServices Research; Case Study Research; Research Methods.Pesquisa em Serviços; Estudos de Caso em Pesquisa; Métodos de Pesquisa.In this essay Prof. Evert Gummesson, Professor Emeritus at the Stockholm Business School (SBS) and pioneer in the studies in the fields of service, presented the use of case studies in academic research from a European perspective. The article was built through the perspective of service research that evolved to a strategic paradigm more recently. The essay stresses the importance and the proper use of case studies in academic research.Neste ensaio o Prof. Evert Gummesson, Professor Emérito da Stockholm Business School (SBS) e pioneiro nos estudos do tema de serviços, apresenta o uso de estudos de caso na pesquisa acadêmica a partir de uma perspectiva européia. O artigo foi construído na pespectiva da pesquisa em serviços que evoluiu para um paradigm estratégico mais recentemente. Este ensaio estressa a importância e o uso apropriado dos estudos de caso na pesquisa acadêmica.Universidade Nove de Julho - UNINOVE2014-12-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.uninove.br/riae/article/view/1546810.5585/ijsm.v13i4.2180Revista Ibero-Americana de Estratégia; Vol 13, No 4 (2014): October/December; 08-17Revista Ibero-Americana de Estratégia; Vol 13, No 4 (2014): October/December; 08-172176-0756reponame:Revista Ibero Americana de Estratégia - RIAEinstname:Revista Ibero-Americana de Estratégia (RIAE)instacron:RIEOEIporhttps://periodicos.uninove.br/riae/article/view/15468/7554Copyright (c) 2014 Iberoamerican Journal of Strategic Managementhttps://creativecommons.org/licenses/by-nc-sa/4.0info:eu-repo/semantics/openAccessGummesson, Evert2021-02-22T20:23:30Zoai:https://periodicos.uninove.br:article/15468Revistahttps://periodicos.uninove.br/riaePRIhttps://periodicos.uninove.br/riae/oai||bennycosta@yahoo.com.br2176-07562176-0756opendoar:2021-02-22T20:23:30Revista Ibero Americana de Estratégia - RIAE - Revista Ibero-Americana de Estratégia (RIAE)false
dc.title.none.fl_str_mv Service Research Methodology: From Case Study Research to Case Theory
Pesquisa em serviços de metodologia: do estudo de caso em pesquisa à teoria
title Service Research Methodology: From Case Study Research to Case Theory
spellingShingle Service Research Methodology: From Case Study Research to Case Theory
Gummesson, Evert
Services Research; Case Study Research; Research Methods.
Pesquisa em Serviços; Estudos de Caso em Pesquisa; Métodos de Pesquisa.
title_short Service Research Methodology: From Case Study Research to Case Theory
title_full Service Research Methodology: From Case Study Research to Case Theory
title_fullStr Service Research Methodology: From Case Study Research to Case Theory
title_full_unstemmed Service Research Methodology: From Case Study Research to Case Theory
title_sort Service Research Methodology: From Case Study Research to Case Theory
author Gummesson, Evert
author_facet Gummesson, Evert
author_role author
dc.contributor.author.fl_str_mv Gummesson, Evert
dc.subject.por.fl_str_mv Services Research; Case Study Research; Research Methods.
Pesquisa em Serviços; Estudos de Caso em Pesquisa; Métodos de Pesquisa.
topic Services Research; Case Study Research; Research Methods.
Pesquisa em Serviços; Estudos de Caso em Pesquisa; Métodos de Pesquisa.
description In this essay Prof. Evert Gummesson, Professor Emeritus at the Stockholm Business School (SBS) and pioneer in the studies in the fields of service, presented the use of case studies in academic research from a European perspective. The article was built through the perspective of service research that evolved to a strategic paradigm more recently. The essay stresses the importance and the proper use of case studies in academic research.
publishDate 2014
dc.date.none.fl_str_mv 2014-12-01
dc.type.none.fl_str_mv

dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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dc.identifier.uri.fl_str_mv https://periodicos.uninove.br/riae/article/view/15468
10.5585/ijsm.v13i4.2180
url https://periodicos.uninove.br/riae/article/view/15468
identifier_str_mv 10.5585/ijsm.v13i4.2180
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.uninove.br/riae/article/view/15468/7554
dc.rights.driver.fl_str_mv Copyright (c) 2014 Iberoamerican Journal of Strategic Management
https://creativecommons.org/licenses/by-nc-sa/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2014 Iberoamerican Journal of Strategic Management
https://creativecommons.org/licenses/by-nc-sa/4.0
eu_rights_str_mv openAccess
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dc.publisher.none.fl_str_mv Universidade Nove de Julho - UNINOVE
publisher.none.fl_str_mv Universidade Nove de Julho - UNINOVE
dc.source.none.fl_str_mv Revista Ibero-Americana de Estratégia; Vol 13, No 4 (2014): October/December; 08-17
Revista Ibero-Americana de Estratégia; Vol 13, No 4 (2014): October/December; 08-17
2176-0756
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