Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics

Detalhes bibliográficos
Autor(a) principal: Coelho, Maira Pereira Gouveia
Data de Publicação: 2020
Outros Autores: Franco, Juliana de Oliveira Rocha
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista de Ensino em Artes, Moda e Design
Texto Completo: https://www.revistas.udesc.br/index.php/ensinarmode/article/view/17788
Resumo: The paper aims to analyze the workshop “The coat of Marx,” designed and coordinatedby Maira Gouveia. The workshop is an action inspired by the coat’s poetics overlays with itsusers reported in Peter Stallybrass’s same title’s book (2012). As a methodology, the workshophas a practical-reflective character. It proposes exercises that dialogue with the fields of semioticsand anthropology, using questions and reflections from fashion theory and the field ofdesign to weave a critical-reflective reading on the possibilities of relationships to be built witheveryday objects. Throughout the investigation, it was possible to observe ways of occurringdialogues between design, fashion, anthropology, and semiotics to rethink our look at materialculture. Moreover, the workshop proposes a more significant relationship with the artifactssurrounding us, from Karen Barad’s agential realism to think in the workshop, the possibility ofunderstanding objects as social agents as co-creators of our ways of living.
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spelling Marx´s Coat Workshop: Between Fashion, Design, Anthropology and SemioticsTaller el Abrigo de Marx: Entre la moda, el diseño, la antropología y la semióticaOficina o casaco de Marx: entre a moda, o design, a antropologia e a semióticafashion desing material culture moda diseño cultura material moda desing cultura material The paper aims to analyze the workshop “The coat of Marx,” designed and coordinatedby Maira Gouveia. The workshop is an action inspired by the coat’s poetics overlays with itsusers reported in Peter Stallybrass’s same title’s book (2012). As a methodology, the workshophas a practical-reflective character. It proposes exercises that dialogue with the fields of semioticsand anthropology, using questions and reflections from fashion theory and the field ofdesign to weave a critical-reflective reading on the possibilities of relationships to be built witheveryday objects. Throughout the investigation, it was possible to observe ways of occurringdialogues between design, fashion, anthropology, and semiotics to rethink our look at materialculture. Moreover, the workshop proposes a more significant relationship with the artifactssurrounding us, from Karen Barad’s agential realism to think in the workshop, the possibility ofunderstanding objects as social agents as co-creators of our ways of living.El trabajo tiene como objetivo analizar el taller “El abrigo de Marx”, diseñado y coordinadopor Maira Gouveia. El taller es una acción inspirada en las superposiciones poéticas delabrigo con sus usuarios informados en el libro del mismo título de Peter Stallybrass (2012).Como metodología, el taller tiene un carácter práctico-reflexivo. Propone ejercicios que dialogancon los campos de la semiótica y la antropología, utilizando preguntas y reflexionesde la teoría de la moda y el campo del diseño para tejer una lectura crítica reflexiva sobre lasposibilidades de construir relaciones con objetos cotidianos. A lo largo de la investigación,fue posible observar formas de diálogo entre diseño, moda, antropología y semiótica pararepensar nuestra visión de la cultura material. Además, el taller propone una relación mássignificativa con los artefactos que nos rodean, desde el realismo agencial de Karen Baradpara pensar en el taller, la posibilidad de entender los objetos como agentes sociales comococreadores de nuestras formas de vida.O artigo tem como objetivo analisar a oficina “O casaco de Marx”, elaborada e coordenadapor Maira Gouveia, ação performática contingente inspirada nas imbricações poéticas davestimenta com seus usuários relatadas no livro homônimo do historiador Peter Stallybrass(2012). Como metodologia, a oficina possui um caráter prático-reflexivo e propõe exercíciosque dialogam com os campos da semiótica e da antropologia, utilizando questionamentos eapontamentos da moda e do design para tecer uma leitura crítico-reflexiva sobre as possibilidadesde relações a serem construídas com os objetos do cotidiano. Ao longo da investigação,foi possível observar modos de ocorrência de diálogos entre os campos do design, damoda, da antropologia e da semiótica, para repensar o nosso olhar sobre a cultura material epropor uma relação mais significativa com os artefatos que nos circundam, a partir da compreensãodo realismo agencial de Karen Barad. Ou seja, pensar na oficina a possibilidade decompreensão dos objetos como agentes sociais enquanto cocriadores de nossos modos deexistência.Universidade do Estado de Santa Catarina2020-10-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://www.revistas.udesc.br/index.php/ensinarmode/article/view/1778810.5965/25944630432020045Revista de Ensino em Artes, Moda e Design; v. 4 n. 3 (2020): Dossiê 7 Educação e design participativo; 45-672594-463010.5965/25944630432020001reponame:Revista de Ensino em Artes, Moda e Designinstname:Universidade do Estado de Santa Catarina (UDESC)instacron:UDESCporhttps://www.revistas.udesc.br/index.php/ensinarmode/article/view/17788/12229https://www.revistas.udesc.br/index.php/ensinarmode/article/view/17788/12230Copyright (c) 2020 Maira Pereira Gouveia Coelhohttps://creativecommons.org/licenses/by/4.0/deed.ptinfo:eu-repo/semantics/openAccessCoelho, Maira Pereira GouveiaFranco, Juliana de Oliveira Rocha2020-10-22T23:14:59Zoai:ojs.revistas.udesc.br:article/17788Revistahttps://www.revistas.udesc.br/index.php/ensinarmode/indexPUBhttps://www.revistas.udesc.br/index.php/Ensinarmode/oaireamd.ceart@udesc.br || portal.periodicos@udesc.br2594-46302594-4630opendoar:2020-10-22T23:14:59Revista de Ensino em Artes, Moda e Design - Universidade do Estado de Santa Catarina (UDESC)false
dc.title.none.fl_str_mv Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
Taller el Abrigo de Marx: Entre la moda, el diseño, la antropología y la semiótica
Oficina o casaco de Marx: entre a moda, o design, a antropologia e a semiótica
title Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
spellingShingle Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
Coelho, Maira Pereira Gouveia
fashion
desing
material culture
moda
diseño
cultura material
moda
desing
cultura material
title_short Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
title_full Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
title_fullStr Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
title_full_unstemmed Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
title_sort Marx´s Coat Workshop: Between Fashion, Design, Anthropology and Semiotics
author Coelho, Maira Pereira Gouveia
author_facet Coelho, Maira Pereira Gouveia
Franco, Juliana de Oliveira Rocha
author_role author
author2 Franco, Juliana de Oliveira Rocha
author2_role author
dc.contributor.author.fl_str_mv Coelho, Maira Pereira Gouveia
Franco, Juliana de Oliveira Rocha
dc.subject.por.fl_str_mv fashion
desing
material culture
moda
diseño
cultura material
moda
desing
cultura material
topic fashion
desing
material culture
moda
diseño
cultura material
moda
desing
cultura material
description The paper aims to analyze the workshop “The coat of Marx,” designed and coordinatedby Maira Gouveia. The workshop is an action inspired by the coat’s poetics overlays with itsusers reported in Peter Stallybrass’s same title’s book (2012). As a methodology, the workshophas a practical-reflective character. It proposes exercises that dialogue with the fields of semioticsand anthropology, using questions and reflections from fashion theory and the field ofdesign to weave a critical-reflective reading on the possibilities of relationships to be built witheveryday objects. Throughout the investigation, it was possible to observe ways of occurringdialogues between design, fashion, anthropology, and semiotics to rethink our look at materialculture. Moreover, the workshop proposes a more significant relationship with the artifactssurrounding us, from Karen Barad’s agential realism to think in the workshop, the possibility ofunderstanding objects as social agents as co-creators of our ways of living.
publishDate 2020
dc.date.none.fl_str_mv 2020-10-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.revistas.udesc.br/index.php/ensinarmode/article/view/17788
10.5965/25944630432020045
url https://www.revistas.udesc.br/index.php/ensinarmode/article/view/17788
identifier_str_mv 10.5965/25944630432020045
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.revistas.udesc.br/index.php/ensinarmode/article/view/17788/12229
https://www.revistas.udesc.br/index.php/ensinarmode/article/view/17788/12230
dc.rights.driver.fl_str_mv Copyright (c) 2020 Maira Pereira Gouveia Coelho
https://creativecommons.org/licenses/by/4.0/deed.pt
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 Maira Pereira Gouveia Coelho
https://creativecommons.org/licenses/by/4.0/deed.pt
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Universidade do Estado de Santa Catarina
publisher.none.fl_str_mv Universidade do Estado de Santa Catarina
dc.source.none.fl_str_mv Revista de Ensino em Artes, Moda e Design; v. 4 n. 3 (2020): Dossiê 7 Educação e design participativo; 45-67
2594-4630
10.5965/25944630432020001
reponame:Revista de Ensino em Artes, Moda e Design
instname:Universidade do Estado de Santa Catarina (UDESC)
instacron:UDESC
instname_str Universidade do Estado de Santa Catarina (UDESC)
instacron_str UDESC
institution UDESC
reponame_str Revista de Ensino em Artes, Moda e Design
collection Revista de Ensino em Artes, Moda e Design
repository.name.fl_str_mv Revista de Ensino em Artes, Moda e Design - Universidade do Estado de Santa Catarina (UDESC)
repository.mail.fl_str_mv reamd.ceart@udesc.br || portal.periodicos@udesc.br
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