Visual analysis of UEL entrance exam’s posters from 2003 to 2016

Detalhes bibliográficos
Autor(a) principal: Garcia, Fátima Regina
Data de Publicação: 2017
Outros Autores: Gomes, Rogério Zanetti
Tipo de documento: Artigo
Idioma: por
Título da fonte: Projética Revista Científica de Design
Texto Completo: https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/25083
Resumo: his paper presents an analysis on the visual composition of Londrina State University entrance exam’s posters. The study took into consideration the pieces designed by students of the institution in the Graphic Design course, aiming to highlight the importance of knowledge and mastery of Design fundamentals for the construction of visual messages and identifying pragnanz* in order to strengthen the University brand. Design fundamentals listed by Lupton (2014) were used as a guideline. The study sought to understand the importance of this educational activity for the professional and academic development of participants, and to keep records of the activity, given the historical role in regional design.
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spelling Visual analysis of UEL entrance exam’s posters from 2003 to 2016Análise gráfica dos cartazes do Vestibular da UEL do período de 2003 a 2016PosterVisual syntaxGraphic designVisual compositionDesign gráficoCartazSintaxe visualhis paper presents an analysis on the visual composition of Londrina State University entrance exam’s posters. The study took into consideration the pieces designed by students of the institution in the Graphic Design course, aiming to highlight the importance of knowledge and mastery of Design fundamentals for the construction of visual messages and identifying pragnanz* in order to strengthen the University brand. Design fundamentals listed by Lupton (2014) were used as a guideline. The study sought to understand the importance of this educational activity for the professional and academic development of participants, and to keep records of the activity, given the historical role in regional design.Este artigo apresenta uma análise da composição visual dos cartazes do vestibular da Universidade Estadual de Londrina. Considerou as peças desenvolvidas pelos alunos do curso de Design Gráfico da mesma instituição, com o objetivo de ressaltar a importância do conhecimento e domínio dos fundamentos básicos do Design para a construção de mensagens visuais e identificar elementos pregnantes para o fortalecimento da identidade visual da Universidade. Utilizou como diretriz os fundamentos do Design elencados por Lupton (2014). Buscou compreender a importância desta iniciativa para o desenvolvimento profissional e acadêmico dos participantes e registrar o acervo considerando sua devida importância histórica para o design regional.Universidade Estadual de Londrina2017-07-11info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/2508310.5433/2236-2207.2017v8n1p131Projetica; v. 8 n. 1 (2017); 131-1512236-2207reponame:Projética Revista Científica de Designinstname:Universidade Estadual de Londrina (UEL)instacron:UELporhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/25083/21607Copyright (c) 2017 Projeticainfo:eu-repo/semantics/openAccessGarcia, Fátima ReginaGomes, Rogério Zanetti2021-10-28T17:17:28Zoai:ojs.pkp.sfu.ca:article/25083Revistahttps://www.uel.br/revistas/uel/index.php/projetica/PUBhttps://www.uel.br/revistas/uel/index.php/projetica/oai||projetica@uel.br2236-22072236-2207opendoar:2021-10-28T17:17:28Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)false
dc.title.none.fl_str_mv Visual analysis of UEL entrance exam’s posters from 2003 to 2016
Análise gráfica dos cartazes do Vestibular da UEL do período de 2003 a 2016
title Visual analysis of UEL entrance exam’s posters from 2003 to 2016
spellingShingle Visual analysis of UEL entrance exam’s posters from 2003 to 2016
Garcia, Fátima Regina
Poster
Visual syntax
Graphic design
Visual composition
Design gráfico
Cartaz
Sintaxe visual
title_short Visual analysis of UEL entrance exam’s posters from 2003 to 2016
title_full Visual analysis of UEL entrance exam’s posters from 2003 to 2016
title_fullStr Visual analysis of UEL entrance exam’s posters from 2003 to 2016
title_full_unstemmed Visual analysis of UEL entrance exam’s posters from 2003 to 2016
title_sort Visual analysis of UEL entrance exam’s posters from 2003 to 2016
author Garcia, Fátima Regina
author_facet Garcia, Fátima Regina
Gomes, Rogério Zanetti
author_role author
author2 Gomes, Rogério Zanetti
author2_role author
dc.contributor.author.fl_str_mv Garcia, Fátima Regina
Gomes, Rogério Zanetti
dc.subject.por.fl_str_mv Poster
Visual syntax
Graphic design
Visual composition
Design gráfico
Cartaz
Sintaxe visual
topic Poster
Visual syntax
Graphic design
Visual composition
Design gráfico
Cartaz
Sintaxe visual
description his paper presents an analysis on the visual composition of Londrina State University entrance exam’s posters. The study took into consideration the pieces designed by students of the institution in the Graphic Design course, aiming to highlight the importance of knowledge and mastery of Design fundamentals for the construction of visual messages and identifying pragnanz* in order to strengthen the University brand. Design fundamentals listed by Lupton (2014) were used as a guideline. The study sought to understand the importance of this educational activity for the professional and academic development of participants, and to keep records of the activity, given the historical role in regional design.
publishDate 2017
dc.date.none.fl_str_mv 2017-07-11
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/25083
10.5433/2236-2207.2017v8n1p131
url https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/25083
identifier_str_mv 10.5433/2236-2207.2017v8n1p131
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/25083/21607
dc.rights.driver.fl_str_mv Copyright (c) 2017 Projetica
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2017 Projetica
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Estadual de Londrina
publisher.none.fl_str_mv Universidade Estadual de Londrina
dc.source.none.fl_str_mv Projetica; v. 8 n. 1 (2017); 131-151
2236-2207
reponame:Projética Revista Científica de Design
instname:Universidade Estadual de Londrina (UEL)
instacron:UEL
instname_str Universidade Estadual de Londrina (UEL)
instacron_str UEL
institution UEL
reponame_str Projética Revista Científica de Design
collection Projética Revista Científica de Design
repository.name.fl_str_mv Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)
repository.mail.fl_str_mv ||projetica@uel.br
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