The Design Management humanized by the design thinking throughout conceptual relations

Detalhes bibliográficos
Autor(a) principal: Demarchi, Ana Paula Perfetto
Data de Publicação: 2011
Outros Autores: Fornasier, Cleuza Bittencourt Ribas, Martins, Rosane Fonseca de Freitas
Tipo de documento: Artigo
Idioma: por
Título da fonte: Projética Revista Científica de Design
Texto Completo: https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/10108
Resumo: The aim of this paper is to point out the Design Management’s historical aspects through its modes of action in society, the different paths that took emphasizing the design concepts, characterization, and historical evolution that has provided to the formulation of the conceptual operational design (relative to do) and strategic (relative to plan). The methodology used to study was of the exploratory nature of primary data. The result shows the knowledge influence on the direction that design management has taken in Brazil, and the strategic importance that this join to the concept of design thinking, characterizing it as a humanistic management.
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spelling The Design Management humanized by the design thinking throughout conceptual relationsA Gestão de Design humanizada pelo Design thinking a partir de relações conceituaisDesign managementDesign thinkingHumanistic vision of designGestão de designDesign thinkingvisão humanística do designThe aim of this paper is to point out the Design Management’s historical aspects through its modes of action in society, the different paths that took emphasizing the design concepts, characterization, and historical evolution that has provided to the formulation of the conceptual operational design (relative to do) and strategic (relative to plan). The methodology used to study was of the exploratory nature of primary data. The result shows the knowledge influence on the direction that design management has taken in Brazil, and the strategic importance that this join to the concept of design thinking, characterizing it as a humanistic management.O objetivo deste artigo é apontar os aspectos históricos da Gestão de Design por meio das suas características de atuação na sociedade, pelos diferentes rumos que esta tomou enfatizando as conceituações de design, a caracterização e evolução histórica que proporcionou, até a formulação conceitual do design operacional (relativo ao fazer) e estratégico (relativo ao planejar). Como metodologia, empregou-se a pesquisa de natureza exploratória de dados primários. Como resultado apresenta-se a influência da sua formação sobre os rumos que a gestão de design tem tomado no Brasil, e a importância estratégica de que essa se una ao conceito de design thinking, se caracterizando assim como uma gestão humanistica.Universidade Estadual de Londrina2011-12-17info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado por Paresapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/1010810.5433/2236-2207.2011v2n1p19Projetica; v. 2 n. 1 (2011); 19-362236-2207reponame:Projética Revista Científica de Designinstname:Universidade Estadual de Londrina (UEL)instacron:UELporhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/10108/9235Copyright (c) 2011 Projeticahttp://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessDemarchi, Ana Paula PerfettoFornasier, Cleuza Bittencourt RibasMartins, Rosane Fonseca de Freitas2023-01-13T19:35:45Zoai:ojs.pkp.sfu.ca:article/10108Revistahttps://www.uel.br/revistas/uel/index.php/projetica/PUBhttps://www.uel.br/revistas/uel/index.php/projetica/oai||projetica@uel.br2236-22072236-2207opendoar:2023-01-13T19:35:45Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)false
dc.title.none.fl_str_mv The Design Management humanized by the design thinking throughout conceptual relations
A Gestão de Design humanizada pelo Design thinking a partir de relações conceituais
title The Design Management humanized by the design thinking throughout conceptual relations
spellingShingle The Design Management humanized by the design thinking throughout conceptual relations
Demarchi, Ana Paula Perfetto
Design management
Design thinking
Humanistic vision of design
Gestão de design
Design thinking
visão humanística do design
title_short The Design Management humanized by the design thinking throughout conceptual relations
title_full The Design Management humanized by the design thinking throughout conceptual relations
title_fullStr The Design Management humanized by the design thinking throughout conceptual relations
title_full_unstemmed The Design Management humanized by the design thinking throughout conceptual relations
title_sort The Design Management humanized by the design thinking throughout conceptual relations
author Demarchi, Ana Paula Perfetto
author_facet Demarchi, Ana Paula Perfetto
Fornasier, Cleuza Bittencourt Ribas
Martins, Rosane Fonseca de Freitas
author_role author
author2 Fornasier, Cleuza Bittencourt Ribas
Martins, Rosane Fonseca de Freitas
author2_role author
author
dc.contributor.author.fl_str_mv Demarchi, Ana Paula Perfetto
Fornasier, Cleuza Bittencourt Ribas
Martins, Rosane Fonseca de Freitas
dc.subject.por.fl_str_mv Design management
Design thinking
Humanistic vision of design
Gestão de design
Design thinking
visão humanística do design
topic Design management
Design thinking
Humanistic vision of design
Gestão de design
Design thinking
visão humanística do design
description The aim of this paper is to point out the Design Management’s historical aspects through its modes of action in society, the different paths that took emphasizing the design concepts, characterization, and historical evolution that has provided to the formulation of the conceptual operational design (relative to do) and strategic (relative to plan). The methodology used to study was of the exploratory nature of primary data. The result shows the knowledge influence on the direction that design management has taken in Brazil, and the strategic importance that this join to the concept of design thinking, characterizing it as a humanistic management.
publishDate 2011
dc.date.none.fl_str_mv 2011-12-17
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Avaliado por Pares
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/10108
10.5433/2236-2207.2011v2n1p19
url https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/10108
identifier_str_mv 10.5433/2236-2207.2011v2n1p19
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/10108/9235
dc.rights.driver.fl_str_mv Copyright (c) 2011 Projetica
http://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2011 Projetica
http://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Estadual de Londrina
publisher.none.fl_str_mv Universidade Estadual de Londrina
dc.source.none.fl_str_mv Projetica; v. 2 n. 1 (2011); 19-36
2236-2207
reponame:Projética Revista Científica de Design
instname:Universidade Estadual de Londrina (UEL)
instacron:UEL
instname_str Universidade Estadual de Londrina (UEL)
instacron_str UEL
institution UEL
reponame_str Projética Revista Científica de Design
collection Projética Revista Científica de Design
repository.name.fl_str_mv Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)
repository.mail.fl_str_mv ||projetica@uel.br
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