THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS

Detalhes bibliográficos
Autor(a) principal: Ernst-Pereira, Aracy
Data de Publicação: 2014
Outros Autores: Quevedo, Marchiori
Tipo de documento: Artigo
Idioma: por
Título da fonte: Signum: Estudos da Linguagem
Texto Completo: https://ojs.uel.br/revistas/uel/index.php/signum/article/view/17358
Resumo: From the analysis of the front cover of the magazine Época – awarded the best Brazilian magazine cover of 2010 by the Associação Nacional dos Editores de Revista (ANER) –, this article aims at a double goal: to propose a reflection on the image status within the Discourse Analysis based on Pêcheux’s theory and to develop an exercise in applying theoretical concepts to the verbal and visual materiality, chiefly those related to the discursive sequences (that we adapt to discursive sections) and to the visual statements. With this goal in mind, we start at a the theoretical level from a conceptual proposition of conceiving of image with grounds on the principles of French Discourse Analysis and at an analytical level from the analysis of strangeness as a clue (as developed by Ernst-Pereira) to problematize the image in its opacity, that is, by means of a game of visibilities and invisibilities formed by the conditions of production of the discourses that materialize in that image. In the present case, given its specificity, we still consider in theoretical and analytical terms reading of the image managed by the verbal dimension.
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spelling THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSISO rosto (in)visível: um exercício teórico-analítico da materialidade (verbo)visual em ADDiscursoImagemLeituraFrom the analysis of the front cover of the magazine Época – awarded the best Brazilian magazine cover of 2010 by the Associação Nacional dos Editores de Revista (ANER) –, this article aims at a double goal: to propose a reflection on the image status within the Discourse Analysis based on Pêcheux’s theory and to develop an exercise in applying theoretical concepts to the verbal and visual materiality, chiefly those related to the discursive sequences (that we adapt to discursive sections) and to the visual statements. With this goal in mind, we start at a the theoretical level from a conceptual proposition of conceiving of image with grounds on the principles of French Discourse Analysis and at an analytical level from the analysis of strangeness as a clue (as developed by Ernst-Pereira) to problematize the image in its opacity, that is, by means of a game of visibilities and invisibilities formed by the conditions of production of the discourses that materialize in that image. In the present case, given its specificity, we still consider in theoretical and analytical terms reading of the image managed by the verbal dimension.A partir da análise de uma capa da revista Época – premiada como a melhor capa brasileira de 2010 pela Associação Nacional dos Editores de Revista (ANER) –, este artigo visa a um duplo objetivo: propor uma reflexão acerca do estatuto da imagem na Análise de Discurso de filiação pêcheuxtiana e empreender um exercício de aplicação de conceitos da teoria – mormente os de Sequência Discursiva (que adaptamos para Secção Discursiva) e de enunciado (visual) – à materialidade significante. Para tanto, partimos, no plano teórico, de uma proposta de conceitualização de imagem a partir dos princípios da Análise de Discurso e, no plano analítico, da pista analítica do estranhamento (tal como desenvolvida por Ernst-Pereira), problematizando a imagem justamente em sua opacidade, isto é, como um jogo de visibilidades e invisibilidades constituído pelas condições de produção dos discursos que nela se materializam. No caso em tela, dada a sua especificidade, ainda consideramos em termos teóricos e analíticos a administração da leitura da imagem pelo verbal.UEL2014-12-26info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado pelos paresMétodo interpretativo baseado nos pressupostos da ADapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/signum/article/view/1735810.5433/2237-4876.2014v17n2p11Signum: Estudos da Linguagem; Vol. 17 No. 2 (2014): Volume Atemático; 11-31Signum: Estudos da Linguagem; v. 17 n. 2 (2014): Volume Atemático; 11-312237-4876reponame:Signum: Estudos da Linguageminstname:Universidade Estadual de Londrina (UEL)instacron:UELporhttps://ojs.uel.br/revistas/uel/index.php/signum/article/view/17358/15692Ernst-Pereira, AracyQuevedo, Marchioriinfo:eu-repo/semantics/openAccess2022-11-16T18:10:51Zoai:ojs.pkp.sfu.ca:article/17358Revistahttps://www.uel.br/revistas/uel/index.php/signumPUBhttps://www.uel.br/revistas/uel/index.php/signum/oai||signum@uel.br2237-48761516-3083opendoar:2022-11-16T18:10:51Signum: Estudos da Linguagem - Universidade Estadual de Londrina (UEL)false
dc.title.none.fl_str_mv THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
O rosto (in)visível: um exercício teórico-analítico da materialidade (verbo)visual em AD
title THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
spellingShingle THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
Ernst-Pereira, Aracy
Discurso
Imagem
Leitura
title_short THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
title_full THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
title_fullStr THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
title_full_unstemmed THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
title_sort THE (IN)VISIBLE FACE: A THEORETICAL-ANALYTICAL EXERCISE WITH (VERB)VISUAL MATERIALITY IN DISCOURSE ANALYSIS
author Ernst-Pereira, Aracy
author_facet Ernst-Pereira, Aracy
Quevedo, Marchiori
author_role author
author2 Quevedo, Marchiori
author2_role author
dc.contributor.author.fl_str_mv Ernst-Pereira, Aracy
Quevedo, Marchiori
dc.subject.por.fl_str_mv Discurso
Imagem
Leitura
topic Discurso
Imagem
Leitura
description From the analysis of the front cover of the magazine Época – awarded the best Brazilian magazine cover of 2010 by the Associação Nacional dos Editores de Revista (ANER) –, this article aims at a double goal: to propose a reflection on the image status within the Discourse Analysis based on Pêcheux’s theory and to develop an exercise in applying theoretical concepts to the verbal and visual materiality, chiefly those related to the discursive sequences (that we adapt to discursive sections) and to the visual statements. With this goal in mind, we start at a the theoretical level from a conceptual proposition of conceiving of image with grounds on the principles of French Discourse Analysis and at an analytical level from the analysis of strangeness as a clue (as developed by Ernst-Pereira) to problematize the image in its opacity, that is, by means of a game of visibilities and invisibilities formed by the conditions of production of the discourses that materialize in that image. In the present case, given its specificity, we still consider in theoretical and analytical terms reading of the image managed by the verbal dimension.
publishDate 2014
dc.date.none.fl_str_mv 2014-12-26
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Avaliado pelos pares
Método interpretativo baseado nos pressupostos da AD
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/signum/article/view/17358
10.5433/2237-4876.2014v17n2p11
url https://ojs.uel.br/revistas/uel/index.php/signum/article/view/17358
identifier_str_mv 10.5433/2237-4876.2014v17n2p11
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/signum/article/view/17358/15692
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv UEL
publisher.none.fl_str_mv UEL
dc.source.none.fl_str_mv Signum: Estudos da Linguagem; Vol. 17 No. 2 (2014): Volume Atemático; 11-31
Signum: Estudos da Linguagem; v. 17 n. 2 (2014): Volume Atemático; 11-31
2237-4876
reponame:Signum: Estudos da Linguagem
instname:Universidade Estadual de Londrina (UEL)
instacron:UEL
instname_str Universidade Estadual de Londrina (UEL)
instacron_str UEL
institution UEL
reponame_str Signum: Estudos da Linguagem
collection Signum: Estudos da Linguagem
repository.name.fl_str_mv Signum: Estudos da Linguagem - Universidade Estadual de Londrina (UEL)
repository.mail.fl_str_mv ||signum@uel.br
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