An approach to carnivalization in political memes

Detalhes bibliográficos
Autor(a) principal: Cavalcante, Francilene Leite
Data de Publicação: 2022
Outros Autores: Cunha, Dóris de Arruda C. da, Caiado, Roberta Varginha Ramos
Tipo de documento: Artigo
Idioma: por
Título da fonte: Matraga (Online)
Texto Completo: https://www.e-publicacoes.uerj.br/matraga/article/view/61345
Resumo: This article analyzes the carnivalization (Bakhtin 1996, 2018) in political memes that circulate on the internet. It starts from the hypothesis that the chosen genre is characterized by the inversion of the “natural logic” of the objects, by the “upside down” representation of facts from “official life” and by the carnivalesque laughter. The theoretical-methodological basis is found in Bakhtin (1996, 2016, 2018), Medvedev (2019) and Voloshinov (2013, 2017). The material to be used in this study consists of four memes collected on Facebook, between 2019 and 2020. The article examines the relationship between the language of the public square carnival and that used in memes; the process of carnivalization and the type of laughter present in the memes. The results show that political memes make use of unpolished ways of saying, of questioning that signal the lowering of the other, through criticism or debauchery, stirring the laughter of internet users who share the same critical position of the creator of the meme
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spelling An approach to carnivalization in political memesUma abordagem da carnavalização em memes políticosDialogismCarnivalizationLaughterMemesFacebook.DialogismoCarnavalizaçãoRisoMemesFacebookThis article analyzes the carnivalization (Bakhtin 1996, 2018) in political memes that circulate on the internet. It starts from the hypothesis that the chosen genre is characterized by the inversion of the “natural logic” of the objects, by the “upside down” representation of facts from “official life” and by the carnivalesque laughter. The theoretical-methodological basis is found in Bakhtin (1996, 2016, 2018), Medvedev (2019) and Voloshinov (2013, 2017). The material to be used in this study consists of four memes collected on Facebook, between 2019 and 2020. The article examines the relationship between the language of the public square carnival and that used in memes; the process of carnivalization and the type of laughter present in the memes. The results show that political memes make use of unpolished ways of saying, of questioning that signal the lowering of the other, through criticism or debauchery, stirring the laughter of internet users who share the same critical position of the creator of the memeEste artigo analisa a carnavalização (Bakhtin 1996, 2018) em memes políticos que circulam na internet. Partimos da hipótese de que o gênero escolhido se caracteriza pela inversão da “lógica natural” dos objetos, pela representação “ao avesso” de fatos da “vida oficial” e pelo riso carnavalesco. A fundamentação teórico-metodológica é encontrada em Bakhtin (1996, 2016, 2018), Medviédev (2019) e Volóchinov (2013, 2017). O material a ser analisado neste trabalho é um recorte constituído de quatro memes coletados no Facebook, entre os anos de 2019 e 2020. Examinamos a relação entre a linguagem da praça pública carnavalesca e a utilizada nos memes; o processo de carnavalização e o tipo de riso presente nos memes. Os resultados mostram que os memes políticos fazem uso de formas não polidas de dizer, de questionamentos que sinalizam para o rebaixamento do outro, pela crítica ou pelo deboche, despertando o riso dos internautas que partilham o posicionamento crítico do criador do meme.Universidade do Estado do Rio de Janeiro2022-03-17info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionartigos de linguísticaartigos de linguísticaapplication/pdfhttps://www.e-publicacoes.uerj.br/matraga/article/view/6134510.12957/matraga.2022.61345Matraga - Revista do Programa de Pós-Graduação em Letras da UERJ; v. 29 n. 55 (2022): Miscelânea; 15-28MATRAGA - Journal published by the Graduate Program in Letters at Rio de Janeiro State University (UERJ); Vol. 29 No. 55 (2022): Miscelaneous; 15-282446-69051414-7165reponame:Matraga (Online)instname:Universidade do Estado do Rio de Janeiro (UERJ)instacron:UERJporhttps://www.e-publicacoes.uerj.br/matraga/article/view/61345/41598Cavalcante, Francilene LeiteCunha, Dóris de Arruda C. daCaiado, Roberta Varginha Ramosinfo:eu-repo/semantics/openAccess2022-05-27T10:06:42Zoai:ojs.www.e-publicacoes.uerj.br:article/61345Revistahttps://www.e-publicacoes.uerj.br/index.php/matragaPUBhttps://www.e-publicacoes.uerj.br/index.php/matraga/oai||letrasmatraga@uerj.br2446-69051414-7165opendoar:2022-05-27T10:06:42Matraga (Online) - Universidade do Estado do Rio de Janeiro (UERJ)false
dc.title.none.fl_str_mv An approach to carnivalization in political memes
Uma abordagem da carnavalização em memes políticos
title An approach to carnivalization in political memes
spellingShingle An approach to carnivalization in political memes
Cavalcante, Francilene Leite
Dialogism
Carnivalization
Laughter
Memes
Facebook.
Dialogismo
Carnavalização
Riso
Memes
Facebook
title_short An approach to carnivalization in political memes
title_full An approach to carnivalization in political memes
title_fullStr An approach to carnivalization in political memes
title_full_unstemmed An approach to carnivalization in political memes
title_sort An approach to carnivalization in political memes
author Cavalcante, Francilene Leite
author_facet Cavalcante, Francilene Leite
Cunha, Dóris de Arruda C. da
Caiado, Roberta Varginha Ramos
author_role author
author2 Cunha, Dóris de Arruda C. da
Caiado, Roberta Varginha Ramos
author2_role author
author
dc.contributor.author.fl_str_mv Cavalcante, Francilene Leite
Cunha, Dóris de Arruda C. da
Caiado, Roberta Varginha Ramos
dc.subject.por.fl_str_mv Dialogism
Carnivalization
Laughter
Memes
Facebook.
Dialogismo
Carnavalização
Riso
Memes
Facebook
topic Dialogism
Carnivalization
Laughter
Memes
Facebook.
Dialogismo
Carnavalização
Riso
Memes
Facebook
description This article analyzes the carnivalization (Bakhtin 1996, 2018) in political memes that circulate on the internet. It starts from the hypothesis that the chosen genre is characterized by the inversion of the “natural logic” of the objects, by the “upside down” representation of facts from “official life” and by the carnivalesque laughter. The theoretical-methodological basis is found in Bakhtin (1996, 2016, 2018), Medvedev (2019) and Voloshinov (2013, 2017). The material to be used in this study consists of four memes collected on Facebook, between 2019 and 2020. The article examines the relationship between the language of the public square carnival and that used in memes; the process of carnivalization and the type of laughter present in the memes. The results show that political memes make use of unpolished ways of saying, of questioning that signal the lowering of the other, through criticism or debauchery, stirring the laughter of internet users who share the same critical position of the creator of the meme
publishDate 2022
dc.date.none.fl_str_mv 2022-03-17
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
artigos de linguística
artigos de linguística
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.e-publicacoes.uerj.br/matraga/article/view/61345
10.12957/matraga.2022.61345
url https://www.e-publicacoes.uerj.br/matraga/article/view/61345
identifier_str_mv 10.12957/matraga.2022.61345
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.e-publicacoes.uerj.br/matraga/article/view/61345/41598
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade do Estado do Rio de Janeiro
publisher.none.fl_str_mv Universidade do Estado do Rio de Janeiro
dc.source.none.fl_str_mv Matraga - Revista do Programa de Pós-Graduação em Letras da UERJ; v. 29 n. 55 (2022): Miscelânea; 15-28
MATRAGA - Journal published by the Graduate Program in Letters at Rio de Janeiro State University (UERJ); Vol. 29 No. 55 (2022): Miscelaneous; 15-28
2446-6905
1414-7165
reponame:Matraga (Online)
instname:Universidade do Estado do Rio de Janeiro (UERJ)
instacron:UERJ
instname_str Universidade do Estado do Rio de Janeiro (UERJ)
instacron_str UERJ
institution UERJ
reponame_str Matraga (Online)
collection Matraga (Online)
repository.name.fl_str_mv Matraga (Online) - Universidade do Estado do Rio de Janeiro (UERJ)
repository.mail.fl_str_mv ||letrasmatraga@uerj.br
_version_ 1799318494907465728

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