Aromas: Sistema de Identidade Visual

Detalhes bibliográficos
Autor(a) principal: Rangel, Juliana Almeida
Data de Publicação: 2010
Tipo de documento: Trabalho de conclusão de curso
Idioma: por
Título da fonte: Repositório Institucional da UFBA
Texto Completo: http://www.repositorio.ufba.br/ri/handle/ri/8485
Resumo: Trabalho de Conclusão de Curso de Design da Escola de Belas Artes da Universidade Federal da Bahia.
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spelling Rangel, Juliana AlmeidaRangel, Juliana AlmeidaSouza, Paulo Fernando de AlmeidaMelro, Maria Clara2013-02-18T15:58:09Z2013-02-18T15:58:09Z2010-12-05http://www.repositorio.ufba.br/ri/handle/ri/8485Trabalho de Conclusão de Curso de Design da Escola de Belas Artes da Universidade Federal da Bahia.Este projeto consiste em desenvolver o Sistema de Identidade Visual (SIV) da empresa Aromas, Biotecnologia & Agrobusiness. Durante o desenvolvimento são levantadas questões sobre a importância da identidade visual, da marca e da metodologia desta construção, valorizando a aproximação do designer com a comunidade. Aromas, Biotecnologia & Agrobusiness é uma empresa criada no corrente ano (2010), com lastro em inovação tecnológica e sustentabilidade ambiental, com forte investimento em Pesquisa e Desenvolvimento; suas principais atividades. A Aromas visa conquistar um público com estilo de vida preocupado com a saúde e o bem estar, que se importa com o que está comprando e como este foi produzido, além de um segundo público representado pelos agricultores interessados nas mudas melhoradas através da biotecnologia. This project consists into developing a Visual Identity System for the company “Aromas, Biotechnology & Agribusiness.” During the design procces questions about the importance of visual identity, branding and methodology are raised for valuing the design investment and the designer approach with the community. Aromas, Biotechnology & Agribusiness started this year (2010) and its main activities are: Improvement for techniques of propagation and cultivation of plants and extraction of essential oils from aromatic plants. The Aromas intend to achieve an audience with a lifestyle worried about the health and welfare that gives an importance to consumers behavior – what people buy and how it was produced. A second audience is represented by farmers interested in improve seedlings through biotechnology.Submitted by Paulo Souza (paulosouza@ufba.br) on 2013-02-18T14:57:21Z No. of bitstreams: 1 PED_2010_2_SIVempresaaromas_Juliana_Rangel[1].pdf: 3312412 bytes, checksum: 19ea9f66c53e997776cf3b3d38afdd11 (MD5)Approved for entry into archive by Fatima Cleômenis Botelho Maria (botelho@ufba.br) on 2013-02-18T15:58:09Z (GMT) No. of bitstreams: 1 PED_2010_2_SIVempresaaromas_Juliana_Rangel[1].pdf: 3312412 bytes, checksum: 19ea9f66c53e997776cf3b3d38afdd11 (MD5)Made available in DSpace on 2013-02-18T15:58:09Z (GMT). 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dc.title.pt_BR.fl_str_mv Aromas: Sistema de Identidade Visual
title Aromas: Sistema de Identidade Visual
spellingShingle Aromas: Sistema de Identidade Visual
Rangel, Juliana Almeida
Design
Sistema de Identidade
Aromas, Biotecnologia & Agrobusiness
Marca
Manual
Metodologia.
Visual Identity System
Brand
Brandbook
Methodology
title_short Aromas: Sistema de Identidade Visual
title_full Aromas: Sistema de Identidade Visual
title_fullStr Aromas: Sistema de Identidade Visual
title_full_unstemmed Aromas: Sistema de Identidade Visual
title_sort Aromas: Sistema de Identidade Visual
author Rangel, Juliana Almeida
author_facet Rangel, Juliana Almeida
author_role author
dc.contributor.author.fl_str_mv Rangel, Juliana Almeida
Rangel, Juliana Almeida
dc.contributor.advisor1.fl_str_mv Souza, Paulo Fernando de Almeida
Melro, Maria Clara
contributor_str_mv Souza, Paulo Fernando de Almeida
Melro, Maria Clara
dc.subject.por.fl_str_mv Design
Sistema de Identidade
Aromas, Biotecnologia & Agrobusiness
Marca
Manual
Metodologia.
Visual Identity System
Brand
Brandbook
Methodology
topic Design
Sistema de Identidade
Aromas, Biotecnologia & Agrobusiness
Marca
Manual
Metodologia.
Visual Identity System
Brand
Brandbook
Methodology
description Trabalho de Conclusão de Curso de Design da Escola de Belas Artes da Universidade Federal da Bahia.
publishDate 2010
dc.date.issued.fl_str_mv 2010-12-05
dc.date.accessioned.fl_str_mv 2013-02-18T15:58:09Z
dc.date.available.fl_str_mv 2013-02-18T15:58:09Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/bachelorThesis
format bachelorThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://www.repositorio.ufba.br/ri/handle/ri/8485
url http://www.repositorio.ufba.br/ri/handle/ri/8485
dc.language.iso.fl_str_mv por
language por
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.publisher.none.fl_str_mv Curso de Design
publisher.none.fl_str_mv Curso de Design
dc.source.pt_BR.fl_str_mv http://www.moodle.ufba.br/file.php/10230/Arquivo_de_Projetos_Experimentais_Finalizados/PED_2010_2_SIVempresaaromas_Juliana_Rangel.pdf
dc.source.none.fl_str_mv reponame:Repositório Institucional da UFBA
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