Towards the consolidation of digital content markets? A case study of the music industry in Brazil

Detalhes bibliográficos
Autor(a) principal: De Marchi, Leonardo
Data de Publicação: 2017
Tipo de documento: Artigo
Idioma: por
eng
Título da fonte: Contracampo
Texto Completo: https://periodicos.uff.br/contracampo/article/view/17600
Resumo: In reaction to the distrust of the feasibility of a market for digital music, ecompanies have presented new business models that generate value for this type of content. The access economy that characterizes them requires such businesses to compete with markets worldwide. As they start operating in a particular national market, they insert the works of local artists, record labels and music publishers into their virtual and global system. This presents commercial potentialities as well as cultural challenges. The article presents an explanatory case study of the Brazilian record industry from 2010 to 2015. Based on interviews conducted with different actors involved in the music industry, the objective is to understand this new composition of forces and the resulting tensions that characterize the Brazilian record industry in the digital age. In the concluding remarks, we underline some challenges for the music industry as well as for media and culture policies in Brazil.
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spelling Towards the consolidation of digital content markets? A case study of the music industry in BrazilEm direção à consolidação dos mercados de conteúdos digitais? Um estudo de caso da indústria fonográfica no BrasilConteúdos digitais. Indústria fonográfica brasileira. Empresas digitais de música.In reaction to the distrust of the feasibility of a market for digital music, ecompanies have presented new business models that generate value for this type of content. The access economy that characterizes them requires such businesses to compete with markets worldwide. As they start operating in a particular national market, they insert the works of local artists, record labels and music publishers into their virtual and global system. This presents commercial potentialities as well as cultural challenges. The article presents an explanatory case study of the Brazilian record industry from 2010 to 2015. Based on interviews conducted with different actors involved in the music industry, the objective is to understand this new composition of forces and the resulting tensions that characterize the Brazilian record industry in the digital age. In the concluding remarks, we underline some challenges for the music industry as well as for media and culture policies in Brazil.Após a desconfiança em relação à viabilidade de um comércio de fonogramas digitais, empresas eletrônicas têm apresentado novos modelos de negócio que geram valor para o acesso a esse tipo de conteúdo digital. A economia do acesso que as caracteriza exige que tais empresas disputem mercados ao redor do mundo. Na medida em que começam a operar em determinado mercado nacional, elas inserem as obras de artistas, gravadoras e editoras locais em seu sistema virtual e global de informação. Isso apresenta uma série de potencialidades comerciais, assim como desafios culturais. Neste artigo, apresenta-se um estudo de caso explanatório do mercado fonográfico brasileiro, entre 2010 e 2015. Baseando-se em entrevistas com agentes da indústria da música, o objetivo do artigo é entender a nova composição de forças e as tensões resultantes que caracterizam o mercado fonográfico brasileiro na era digital. Nas considerações finais, apontam-se desafios para a indústria da música, assim como para as políticas de comunicação e cultura no Brasil.Programa de Pós-Graduação em Comunicação da Universidade Federal Fluminense2017-04-29info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionArtigo avaliado pelos Paresapplication/pdfapplication/pdfhttps://periodicos.uff.br/contracampo/article/view/1760010.22409/contracampo.v36i1.961Contracampo; v. 36 n. 1 (2017): Temáticas Diversas2238-25771414-748310.22409/contracampo.v36i1reponame:Contracampoinstname:Universidade Federal Fluminense (UFF)instacron:UFFporenghttps://periodicos.uff.br/contracampo/article/view/17600/Um%20estudo%20de%20caso%20da%20ind%C3%BAstria%20fonogr%C3%A1fica%20no%20Brasilhttps://periodicos.uff.br/contracampo/article/view/17600/A%20case%20study%20of%20the%20music%20industry%20in%20BrazilCopyright (c) 2017 Revista Contracampoinfo:eu-repo/semantics/openAccessDe Marchi, Leonardo2019-01-10T11:32:42Zoai:ojs.pkp.sfu.ca:article/17600Revistahttps://periodicos.uff.br/contracampoPUBhttps://periodicos.uff.br/contracampo/oai||contracampo.uff@gmail.com2238-25771414-7483opendoar:2019-01-10T11:32:42Contracampo - Universidade Federal Fluminense (UFF)false
dc.title.none.fl_str_mv Towards the consolidation of digital content markets? A case study of the music industry in Brazil
Em direção à consolidação dos mercados de conteúdos digitais? Um estudo de caso da indústria fonográfica no Brasil
title Towards the consolidation of digital content markets? A case study of the music industry in Brazil
spellingShingle Towards the consolidation of digital content markets? A case study of the music industry in Brazil
De Marchi, Leonardo
Conteúdos digitais. Indústria fonográfica brasileira. Empresas digitais de música.
title_short Towards the consolidation of digital content markets? A case study of the music industry in Brazil
title_full Towards the consolidation of digital content markets? A case study of the music industry in Brazil
title_fullStr Towards the consolidation of digital content markets? A case study of the music industry in Brazil
title_full_unstemmed Towards the consolidation of digital content markets? A case study of the music industry in Brazil
title_sort Towards the consolidation of digital content markets? A case study of the music industry in Brazil
author De Marchi, Leonardo
author_facet De Marchi, Leonardo
author_role author
dc.contributor.author.fl_str_mv De Marchi, Leonardo
dc.subject.por.fl_str_mv Conteúdos digitais. Indústria fonográfica brasileira. Empresas digitais de música.
topic Conteúdos digitais. Indústria fonográfica brasileira. Empresas digitais de música.
description In reaction to the distrust of the feasibility of a market for digital music, ecompanies have presented new business models that generate value for this type of content. The access economy that characterizes them requires such businesses to compete with markets worldwide. As they start operating in a particular national market, they insert the works of local artists, record labels and music publishers into their virtual and global system. This presents commercial potentialities as well as cultural challenges. The article presents an explanatory case study of the Brazilian record industry from 2010 to 2015. Based on interviews conducted with different actors involved in the music industry, the objective is to understand this new composition of forces and the resulting tensions that characterize the Brazilian record industry in the digital age. In the concluding remarks, we underline some challenges for the music industry as well as for media and culture policies in Brazil.
publishDate 2017
dc.date.none.fl_str_mv 2017-04-29
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Artigo avaliado pelos Pares
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.uff.br/contracampo/article/view/17600
10.22409/contracampo.v36i1.961
url https://periodicos.uff.br/contracampo/article/view/17600
identifier_str_mv 10.22409/contracampo.v36i1.961
dc.language.iso.fl_str_mv por
eng
language por
eng
dc.relation.none.fl_str_mv https://periodicos.uff.br/contracampo/article/view/17600/Um%20estudo%20de%20caso%20da%20ind%C3%BAstria%20fonogr%C3%A1fica%20no%20Brasil
https://periodicos.uff.br/contracampo/article/view/17600/A%20case%20study%20of%20the%20music%20industry%20in%20Brazil
dc.rights.driver.fl_str_mv Copyright (c) 2017 Revista Contracampo
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2017 Revista Contracampo
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Programa de Pós-Graduação em Comunicação da Universidade Federal Fluminense
publisher.none.fl_str_mv Programa de Pós-Graduação em Comunicação da Universidade Federal Fluminense
dc.source.none.fl_str_mv Contracampo; v. 36 n. 1 (2017): Temáticas Diversas
2238-2577
1414-7483
10.22409/contracampo.v36i1
reponame:Contracampo
instname:Universidade Federal Fluminense (UFF)
instacron:UFF
instname_str Universidade Federal Fluminense (UFF)
instacron_str UFF
institution UFF
reponame_str Contracampo
collection Contracampo
repository.name.fl_str_mv Contracampo - Universidade Federal Fluminense (UFF)
repository.mail.fl_str_mv ||contracampo.uff@gmail.com
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