Ecoinovação e desenvolvimento sustentável: proposta de um modelo de diagnóstico de projetos em instituições de ensino superior

• Autor(a) principal: Costa, Ana Luíza Macêdo
• Data de Publicação: 2022
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Repositório Institucional da UFG
• Texto Completo: http://repositorio.bc.ufg.br/tede/handle/tede/12311
• topic: Desenvolvimento sustentável; Ecoinovação; Instituições de ensino superior; Projetos; Modelo de diagnóstico; Sustainable development; Eco-innovation; Higher education institutions; Projects; Diagnostic model; CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO::ADMINISTRACAO PUBLICA

Higher Education Institutions (HEIs) are important in promoting innovative and sustainable actions. The application of these concepts: innovation and sustainability, is a challenge for any type of organization, understanding and being able to practice them, especially when its mission is also to teach them, makes this process an even greater challenge. Thus, HEIs are increasingly seeking to promote eco-innovative solutions. Eco-innovation can be defined as an innovation that can provide value to the customer and the business, reducing not only costs, but also environmental impact. In this sense, the Federal University of Goiás - UFG, in particular, sought to contribute through the Sustainable UFG Program. However, there is a lack of instruments, specific to the reality of these institutions, that evaluate existing projects. Therefore, the objective of this research was to develop a diagnostic model for projects in higher education institutions that incorporates the themes of eco-innovation and sustainable development and, from there, propose an action plan seeking to increase the presence of eco-innovation and sustainable development. in projects of this nature. The methodological course has seven steps, namely: bibliographic research, filing, elaboration of a textual corpus, textual analysis through two softwares (Iramuteq and Gephi), proposal of a diagnostic model, field research, and, finally, proposal of intervention. The intervention proposal is composed of an action plan, prepared with the help of the 5W2H tool, which seeks to improve the project and expand the presence of ecoinnovation and sustainable development. The results found show that the university in question is concerned with its impact on the environment and seeks solutions to reduce them. It was also confirmed that the Sustainable UFG Program is considered an eco-innovative project. On the other hand, it was evident that the academic community was unaware of the actions carried out by the institution and the project. In this way, the importance of publicizing and involving stakeholders in the activities of the project and the university itself is highlighted. In addition, the support of the State and private companies is valuable so that the project's actions continue and continue to positively impact the institution and its surroundings.