A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste
Autor(a) principal: | |
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Data de Publicação: | 2018 |
Tipo de documento: | Dissertação |
Idioma: | por |
Título da fonte: | Repositório Institucional da UFMT |
Texto Completo: | http://ri.ufmt.br/handle/1/3110 |
Resumo: | The research object selected for the present study is focused on audience perception of radio broadcast programming, more precisely on how groups of listeners, students from a class of Adult and Young Adult Continuing Education (EJA), held at a Public State School named Benedito Cesário da Cruz, interact with local programming from three (Hertzian wave) radio stations situated in Mirassol D’Oeste, Mato Grosso (CentralWestern) State, Brazil. Over the past years, it has been openly stated that traditional mass media, such as Hertzian radio broadcasting, have been drastically dropping in audience preference. The main argument under this current discourse is that a large number of interlocutors have been migrating from traditional Hertzian wave radio broadcasting to hypermedia – the latter, enhanced by new technologies such as computers and cell phone devices. This research work is aimed to investigate how the participants of the research group would produce interaction and interactivity, mediated by local radio broadcast programming. The research databases were generated in a three-phased methodological procedure. Firstly, a qualitative interview was carried out with radio presenters from each of the three local radio stations, aiming at finding out some relevant information regarding their content production, as well as identifying how the selected research participants would interact with the local programming. The second phase of the research involved other data collection tool – a questionnaire meant to build a profile of the participants and also to identify their personal characteristics and audience preferences to fit for research purposes. As for the survey response rate, 88 (eighty-eight) participants spontaneously replied the questionnaire. The outcomes from this research action provided samples for the quantitative data analysis. Finally, on the third stage of the work, a qualitative research, framed for focus group sessions and based on a free-association method (GASKELL, 2002) was conducted with two groups from EJA education: one consisting of eight (08) students, varying from 19 to 25, tagged as “Young Adults”. The other group of students, between the age of 30 and 45 years-old, were categorized as “Adults” and counting on nine (09) members, making a total of seventeen (17) volunteer participants. As previously stated, the main aim of this research was to identify through student-listener narratives which contents are mediated, and which ones are evidentiated through listener’s daily discursive practices. In other words, the research work was designed to investigate which contents effectively trigger the meaning-making process and are able to build social bonds, with basis on interaction and interactivity constructed from broadcast programming, which are provided by the three traditional radio broadcasting stations in Mirassol D’Oeste town. |
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A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'OesteComunicaçãoRádioCulturaEstudantes do EJACNPQ::LINGUISTICA, LETRAS E ARTESCommunicationRadioCultureStudents of the EJAThe research object selected for the present study is focused on audience perception of radio broadcast programming, more precisely on how groups of listeners, students from a class of Adult and Young Adult Continuing Education (EJA), held at a Public State School named Benedito Cesário da Cruz, interact with local programming from three (Hertzian wave) radio stations situated in Mirassol D’Oeste, Mato Grosso (CentralWestern) State, Brazil. Over the past years, it has been openly stated that traditional mass media, such as Hertzian radio broadcasting, have been drastically dropping in audience preference. The main argument under this current discourse is that a large number of interlocutors have been migrating from traditional Hertzian wave radio broadcasting to hypermedia – the latter, enhanced by new technologies such as computers and cell phone devices. This research work is aimed to investigate how the participants of the research group would produce interaction and interactivity, mediated by local radio broadcast programming. The research databases were generated in a three-phased methodological procedure. Firstly, a qualitative interview was carried out with radio presenters from each of the three local radio stations, aiming at finding out some relevant information regarding their content production, as well as identifying how the selected research participants would interact with the local programming. The second phase of the research involved other data collection tool – a questionnaire meant to build a profile of the participants and also to identify their personal characteristics and audience preferences to fit for research purposes. As for the survey response rate, 88 (eighty-eight) participants spontaneously replied the questionnaire. The outcomes from this research action provided samples for the quantitative data analysis. Finally, on the third stage of the work, a qualitative research, framed for focus group sessions and based on a free-association method (GASKELL, 2002) was conducted with two groups from EJA education: one consisting of eight (08) students, varying from 19 to 25, tagged as “Young Adults”. The other group of students, between the age of 30 and 45 years-old, were categorized as “Adults” and counting on nine (09) members, making a total of seventeen (17) volunteer participants. As previously stated, the main aim of this research was to identify through student-listener narratives which contents are mediated, and which ones are evidentiated through listener’s daily discursive practices. In other words, the research work was designed to investigate which contents effectively trigger the meaning-making process and are able to build social bonds, with basis on interaction and interactivity constructed from broadcast programming, which are provided by the three traditional radio broadcasting stations in Mirassol D’Oeste town.Esta dissertação consiste no estudo da interação entre os estudantes do Ensino de Jovens e Adultos (EJA) da Escola Estadual Benedito Cesário da Cruz e a programação das emissoras de rádio (hertzianas), na cidade de Mirassol D’Oeste, Mato Grosso. É comum ouvir que veículos tradicionais, como o rádio, por exemplo, vêm sendo excluídos da preferência geral, sob o argumento de que grande parte dos interlocutores tem trocado o rádio pelas hipermídias – estas facilitadas pelas novas tecnologias, tais como o computador e o aparelho celular. Circunscrito a este contexto, o presente trabalho investiga de que modo os participantes da pesquisa, por meio da comunicação radiofônica, produzem interação e interatividade em sua localidade. A metodologia utilizada para a geração de dados nesta pesquisa foi dividida em três etapas. Na primeira, de cunho qualitativo, entrevistei comunicadores das três emissoras existentes na cidade, no intuito de obter informações sobre a produção dos conteúdos veiculados nas rádios, bem como, averiguar de que forma o ouvinte interage com a programação local. No segundo momento, com a finalidade de coletar dados sobre o perfil dos estudantes e suas possíveis afinidades com a temática proposta neste estudo, apliquei um questionário a 88 estudantes do EJA, cujas respostas foram utilizadas como amostra quantitativa. Por último, na terceira fase, usei uma abordagem qualitativa – de grupo focal de associação livre (GASKELL, 2002), dividindo os participantes-estudantes do EJA em dois grupos: o primeiro denominado ‘jovem’, constituído por 8 estudantes entre 19 e 25 anos, e o segundo denominado ‘adulto’, composto por 9 estudantes de faixa etária entre 30 e 45 anos, totalizando 17 participantes. O principal objetivo desta pesquisa foi identificar, por meio das narrativas dos participantes-estudantes, que/quais conteúdos são mediados e se evidenciam nas práticas discursivas, ou seja, quais conteúdos produzem sentido e estabelecem vínculos, a partir da interação e da interatividade com a programação das emissoras de rádio da cidade de Mirassol D’Oeste.Universidade Federal de Mato GrossoBrasilFaculdade de Comunicação e Artes (FCA)UFMT CUC - CuiabáPrograma de Pós-Graduação em Estudos de Cultura ContemporâneaPossari, Lúcia Helena Vendrúsculohttp://lattes.cnpq.br/6385055872621365Possari, Lúcia Helena Vendrúsculo747.762.588-20http://lattes.cnpq.br/6385055872621365Moreira, Benedito Dielcio695.511.978-87http://lattes.cnpq.br/2398425538697885747.762.588-20Azevedo, Lucy Ferreira574.342.718-68http://lattes.cnpq.br/7407152679536958Santos, Maria Elizangela Goes dos2021-11-23T12:33:39Z2018-04-272021-11-23T12:33:39Z2018-03-05info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisSANTOS, Maria Elizangela Goes dos. A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste. 2018. 94 f. Dissertação (Mestrado em Estudos de Cultura Contemporânea) - Universidade Federal de Mato Grosso, Faculdade de Comunicação e Artes, Cuiabá, 2018.http://ri.ufmt.br/handle/1/3110porinfo:eu-repo/semantics/openAccessreponame:Repositório Institucional da UFMTinstname:Universidade Federal de Mato Grosso (UFMT)instacron:UFMT2021-11-24T06:02:31Zoai:localhost:1/3110Repositório InstitucionalPUBhttp://ri.ufmt.br/oai/requestjordanbiblio@gmail.comopendoar:2021-11-24T06:02:31Repositório Institucional da UFMT - Universidade Federal de Mato Grosso (UFMT)false |
dc.title.none.fl_str_mv |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste |
title |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste |
spellingShingle |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste Santos, Maria Elizangela Goes dos Comunicação Rádio Cultura Estudantes do EJA CNPQ::LINGUISTICA, LETRAS E ARTES Communication Radio Culture Students of the EJA |
title_short |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste |
title_full |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste |
title_fullStr |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste |
title_full_unstemmed |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste |
title_sort |
A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste |
author |
Santos, Maria Elizangela Goes dos |
author_facet |
Santos, Maria Elizangela Goes dos |
author_role |
author |
dc.contributor.none.fl_str_mv |
Possari, Lúcia Helena Vendrúsculo http://lattes.cnpq.br/6385055872621365 Possari, Lúcia Helena Vendrúsculo 747.762.588-20 http://lattes.cnpq.br/6385055872621365 Moreira, Benedito Dielcio 695.511.978-87 http://lattes.cnpq.br/2398425538697885 747.762.588-20 Azevedo, Lucy Ferreira 574.342.718-68 http://lattes.cnpq.br/7407152679536958 |
dc.contributor.author.fl_str_mv |
Santos, Maria Elizangela Goes dos |
dc.subject.por.fl_str_mv |
Comunicação Rádio Cultura Estudantes do EJA CNPQ::LINGUISTICA, LETRAS E ARTES Communication Radio Culture Students of the EJA |
topic |
Comunicação Rádio Cultura Estudantes do EJA CNPQ::LINGUISTICA, LETRAS E ARTES Communication Radio Culture Students of the EJA |
description |
The research object selected for the present study is focused on audience perception of radio broadcast programming, more precisely on how groups of listeners, students from a class of Adult and Young Adult Continuing Education (EJA), held at a Public State School named Benedito Cesário da Cruz, interact with local programming from three (Hertzian wave) radio stations situated in Mirassol D’Oeste, Mato Grosso (CentralWestern) State, Brazil. Over the past years, it has been openly stated that traditional mass media, such as Hertzian radio broadcasting, have been drastically dropping in audience preference. The main argument under this current discourse is that a large number of interlocutors have been migrating from traditional Hertzian wave radio broadcasting to hypermedia – the latter, enhanced by new technologies such as computers and cell phone devices. This research work is aimed to investigate how the participants of the research group would produce interaction and interactivity, mediated by local radio broadcast programming. The research databases were generated in a three-phased methodological procedure. Firstly, a qualitative interview was carried out with radio presenters from each of the three local radio stations, aiming at finding out some relevant information regarding their content production, as well as identifying how the selected research participants would interact with the local programming. The second phase of the research involved other data collection tool – a questionnaire meant to build a profile of the participants and also to identify their personal characteristics and audience preferences to fit for research purposes. As for the survey response rate, 88 (eighty-eight) participants spontaneously replied the questionnaire. The outcomes from this research action provided samples for the quantitative data analysis. Finally, on the third stage of the work, a qualitative research, framed for focus group sessions and based on a free-association method (GASKELL, 2002) was conducted with two groups from EJA education: one consisting of eight (08) students, varying from 19 to 25, tagged as “Young Adults”. The other group of students, between the age of 30 and 45 years-old, were categorized as “Adults” and counting on nine (09) members, making a total of seventeen (17) volunteer participants. As previously stated, the main aim of this research was to identify through student-listener narratives which contents are mediated, and which ones are evidentiated through listener’s daily discursive practices. In other words, the research work was designed to investigate which contents effectively trigger the meaning-making process and are able to build social bonds, with basis on interaction and interactivity constructed from broadcast programming, which are provided by the three traditional radio broadcasting stations in Mirassol D’Oeste town. |
publishDate |
2018 |
dc.date.none.fl_str_mv |
2018-04-27 2018-03-05 2021-11-23T12:33:39Z 2021-11-23T12:33:39Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
SANTOS, Maria Elizangela Goes dos. A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste. 2018. 94 f. Dissertação (Mestrado em Estudos de Cultura Contemporânea) - Universidade Federal de Mato Grosso, Faculdade de Comunicação e Artes, Cuiabá, 2018. http://ri.ufmt.br/handle/1/3110 |
identifier_str_mv |
SANTOS, Maria Elizangela Goes dos. A comunicação radiofônica e a interação com estudantes do EJA em Mirassol D'Oeste. 2018. 94 f. Dissertação (Mestrado em Estudos de Cultura Contemporânea) - Universidade Federal de Mato Grosso, Faculdade de Comunicação e Artes, Cuiabá, 2018. |
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http://ri.ufmt.br/handle/1/3110 |
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info:eu-repo/semantics/openAccess |
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openAccess |
dc.publisher.none.fl_str_mv |
Universidade Federal de Mato Grosso Brasil Faculdade de Comunicação e Artes (FCA) UFMT CUC - Cuiabá Programa de Pós-Graduação em Estudos de Cultura Contemporânea |
publisher.none.fl_str_mv |
Universidade Federal de Mato Grosso Brasil Faculdade de Comunicação e Artes (FCA) UFMT CUC - Cuiabá Programa de Pós-Graduação em Estudos de Cultura Contemporânea |
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Repositório Institucional da UFMT |
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Repositório Institucional da UFMT - Universidade Federal de Mato Grosso (UFMT) |
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jordanbiblio@gmail.com |
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