The new forms of the false: entertainment, misinformation and politics in the digital network

Detalhes bibliográficos
Autor(a) principal: Serelle, Marcio
Data de Publicação: 2021
Outros Autores: Soares, Rosana de Lima
Tipo de documento: Artigo
Idioma: por
Título da fonte: Intexto (Porto Alegre)
Texto Completo: https://seer.ufrgs.br/index.php/intexto/article/view/94842
Resumo: By analyzing some cultural forms (memes, gifs, audios, videos, among others) that circulated in the digital networks during the Brazilian 2018 elections, this essay investigates how entertainment and information were articulated in the political discussion, and false information was disseminated through discourses that ranged from playfulness to violence. The hypothesis is that these forms, emerging from a cultural substratum historically constituted by process of hybridization, have ended up juxtaposing or even overlapping, in everyday life, those of mainstream journalism. The communication of these forms, by the means of professional structures, operated with narratives of emotional intensity for segmented groups. As in the logic of entertainment, a world apart was created, in which the connections with immediate reality became irrelevant.
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spelling The new forms of the false: entertainment, misinformation and politics in the digital networkAs novas formas do falso: entretenimento, desinformação e política nas redes digitaisComunicaçãoPolíticaEntretenimentoInformação falsaJornalismoCommunication. Politics. Entertainment. False Information. Journalism.By analyzing some cultural forms (memes, gifs, audios, videos, among others) that circulated in the digital networks during the Brazilian 2018 elections, this essay investigates how entertainment and information were articulated in the political discussion, and false information was disseminated through discourses that ranged from playfulness to violence. The hypothesis is that these forms, emerging from a cultural substratum historically constituted by process of hybridization, have ended up juxtaposing or even overlapping, in everyday life, those of mainstream journalism. The communication of these forms, by the means of professional structures, operated with narratives of emotional intensity for segmented groups. As in the logic of entertainment, a world apart was created, in which the connections with immediate reality became irrelevant.A partir das formas culturais (memes, gifs, áudios, vídeos, entre outros) que circularam nas redes digitais durante as eleições brasileiras de 2018, este ensaio investiga a articulação entre entretenimento e informação no embate político, em que se disseminaram informações falsas por meio de discursos que oscilaram da ludicidade à violência. A hipótese é a de que essas formas, emergentes de um substrato cultural constituído historicamente por hibridações, acabaram por se justapor ou mesmo sobrepor àquelas do jornalismo de referência no cotidiano dos eleitores. A comunicação dessas formas, por meio de estruturas profissionais, opera com narrativas de intensidade emotiva para grupos segmentados. Como na lógica do entretenimento, instaurou-se, nesse debate político, um mundo à parte, em que a vinculação com a realidade imediata se tornou irrelevante.Universidade Federal do Rio Grande do Sul2021-07-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionpesquisa qualitativaapplication/pdfhttps://seer.ufrgs.br/index.php/intexto/article/view/9484210.19132/1807-8583202152.94842Intexto; No. 52 (2021); 94842Intexto; Núm. 52 (2021); 94842Intexto; No. 52 (2021); 94842Intexto; N. 52 (2021); 94842Intexto; n. 52 (2021); 948421807-8583reponame:Intexto (Porto Alegre)instname:Universidade Federal do Rio Grande do Sul (UFRGS)instacron:UFRGSporhttps://seer.ufrgs.br/index.php/intexto/article/view/94842/63477Copyright (c) 2021 Marcio Serelle, Rosana de Lima Soareshttps://creativecommons.org/licenses/by-nc/4.0info:eu-repo/semantics/openAccessSerelle, MarcioSoares, Rosana de Lima2023-02-06T12:30:47Zoai:seer.ufrgs.br:article/94842Revistahttp://seer.ufrgs.br/intextoONGhttp://seer.ufrgs.br/intexto/oai||intexto@ufrgs.br1807-85831807-8583opendoar:2023-02-06T12:30:47Intexto (Porto Alegre) - Universidade Federal do Rio Grande do Sul (UFRGS)false
dc.title.none.fl_str_mv The new forms of the false: entertainment, misinformation and politics in the digital network
As novas formas do falso: entretenimento, desinformação e política nas redes digitais
title The new forms of the false: entertainment, misinformation and politics in the digital network
spellingShingle The new forms of the false: entertainment, misinformation and politics in the digital network
Serelle, Marcio
Comunicação
Política
Entretenimento
Informação falsa
Jornalismo
Communication. Politics. Entertainment. False Information. Journalism.
title_short The new forms of the false: entertainment, misinformation and politics in the digital network
title_full The new forms of the false: entertainment, misinformation and politics in the digital network
title_fullStr The new forms of the false: entertainment, misinformation and politics in the digital network
title_full_unstemmed The new forms of the false: entertainment, misinformation and politics in the digital network
title_sort The new forms of the false: entertainment, misinformation and politics in the digital network
author Serelle, Marcio
author_facet Serelle, Marcio
Soares, Rosana de Lima
author_role author
author2 Soares, Rosana de Lima
author2_role author
dc.contributor.author.fl_str_mv Serelle, Marcio
Soares, Rosana de Lima
dc.subject.por.fl_str_mv Comunicação
Política
Entretenimento
Informação falsa
Jornalismo
Communication. Politics. Entertainment. False Information. Journalism.
topic Comunicação
Política
Entretenimento
Informação falsa
Jornalismo
Communication. Politics. Entertainment. False Information. Journalism.
description By analyzing some cultural forms (memes, gifs, audios, videos, among others) that circulated in the digital networks during the Brazilian 2018 elections, this essay investigates how entertainment and information were articulated in the political discussion, and false information was disseminated through discourses that ranged from playfulness to violence. The hypothesis is that these forms, emerging from a cultural substratum historically constituted by process of hybridization, have ended up juxtaposing or even overlapping, in everyday life, those of mainstream journalism. The communication of these forms, by the means of professional structures, operated with narratives of emotional intensity for segmented groups. As in the logic of entertainment, a world apart was created, in which the connections with immediate reality became irrelevant.
publishDate 2021
dc.date.none.fl_str_mv 2021-07-07
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
pesquisa qualitativa
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://seer.ufrgs.br/index.php/intexto/article/view/94842
10.19132/1807-8583202152.94842
url https://seer.ufrgs.br/index.php/intexto/article/view/94842
identifier_str_mv 10.19132/1807-8583202152.94842
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://seer.ufrgs.br/index.php/intexto/article/view/94842/63477
dc.rights.driver.fl_str_mv Copyright (c) 2021 Marcio Serelle, Rosana de Lima Soares
https://creativecommons.org/licenses/by-nc/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2021 Marcio Serelle, Rosana de Lima Soares
https://creativecommons.org/licenses/by-nc/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
dc.source.none.fl_str_mv Intexto; No. 52 (2021); 94842
Intexto; Núm. 52 (2021); 94842
Intexto; No. 52 (2021); 94842
Intexto; N. 52 (2021); 94842
Intexto; n. 52 (2021); 94842
1807-8583
reponame:Intexto (Porto Alegre)
instname:Universidade Federal do Rio Grande do Sul (UFRGS)
instacron:UFRGS
instname_str Universidade Federal do Rio Grande do Sul (UFRGS)
instacron_str UFRGS
institution UFRGS
reponame_str Intexto (Porto Alegre)
collection Intexto (Porto Alegre)
repository.name.fl_str_mv Intexto (Porto Alegre) - Universidade Federal do Rio Grande do Sul (UFRGS)
repository.mail.fl_str_mv ||intexto@ufrgs.br
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