The businesswoman in female labor speech

Detalhes bibliográficos
Autor(a) principal: de Souza, Cristiane Gomes
Data de Publicação: 2020
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista Katálysis (Online)
Texto Completo: https://periodicos.ufsc.br/index.php/katalysis/article/view/1982-02592020v23n3p700
Resumo: This text discusses the corporate woman in the development of her practices and awards arising from female entrepreneurship according to the discourse of SEBRAE. For this, the movement of (re) formulating SEBRAE's discourse on women is analyzed in order to highlight the meaning effects of capital's discourse. The objective is to identify the business woman in the discourse of female work as a constitutive space of convergence, divergence and silence among these women. The research was based on the theoretical and methodological assumptions of Discourse Analysis (AD) of French origin, affiliated with Pêcheux, and of Psychoanalyses. It is argued that the interdisciplinary relations of SEBRAE on female entrepreneurship, contribute, in an ideological and unconscious way, to the constitution of hegemonic discourses that elect contemporary female entrepreneurship as the only possible model for generating wealth, freedom and boldness in the suffering of women
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spelling The businesswoman in female labor speechA mulher de negócios no discurso do trabalho femininoThis text discusses the corporate woman in the development of her practices and awards arising from female entrepreneurship according to the discourse of SEBRAE. For this, the movement of (re) formulating SEBRAE's discourse on women is analyzed in order to highlight the meaning effects of capital's discourse. The objective is to identify the business woman in the discourse of female work as a constitutive space of convergence, divergence and silence among these women. The research was based on the theoretical and methodological assumptions of Discourse Analysis (AD) of French origin, affiliated with Pêcheux, and of Psychoanalyses. It is argued that the interdisciplinary relations of SEBRAE on female entrepreneurship, contribute, in an ideological and unconscious way, to the constitution of hegemonic discourses that elect contemporary female entrepreneurship as the only possible model for generating wealth, freedom and boldness in the suffering of womenEste texto discute sobre a mulher de negócios corporificada no desenvolvimento de suas práticas e premiações advindos do empreendedorismo feminino segundo a discursividade do SEBRAE. Para isto, analisa-se o movimento de (re)formulação do discurso do SEBRAE sobre a mulher para evidenciar os efeitos de sentido do discurso do Capital. O objetivo é identificar a mulher de negócios no discurso do trabalho feminino como espaço constitutivo de convergência, divergência e silêncio entre essas mulheres. A pesquisa tomou como base os pressupostos teórico-metodológicos da Análise do Discurso (AD) de origem francesa, filiada a Pêcheux, e da Psicánalise. Defende-se que as relações interdiscursivas do SEBRAE sobre o empreendedorismo feminino, contribuem, de forma ideológica e inconsciente, para a constituição de discursos hegemônicos que elegem o empreendedorismo feminino contemporâneo como único modelo possível de geração de riqueza, liberdade e desfaçatez do sofrimento da mulher.Revista KatálysisRevista KatálysisRevista Katálysis2020-10-05info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.ufsc.br/index.php/katalysis/article/view/1982-02592020v23n3p70010.1590/1982-02592020v23n3p700Revista Katálysis; Vol. 23 No. 3 (2020): Política, Ciência e Mundo das Redes; 700-706Revista Katálysis; Vol. 23 Núm. 3 (2020): Política, Ciência e Mundo das Redes; 700-706Revista Katálysis; v. 23 n. 3 (2020): Política, Ciência e Mundo das Redes; 700-7061982-02591414-4980reponame:Revista Katálysis (Online)instname:Universidade Federal de Santa Catarina (UFSC)instacron:UFSCporhttps://periodicos.ufsc.br/index.php/katalysis/article/view/1982-02592020v23n3p700/44342Copyright (c) 2020 Cristiane Gomes de Souzainfo:eu-repo/semantics/openAccessde Souza, Cristiane Gomes2020-10-06T09:42:11Zoai:periodicos.ufsc.br:article/72196Revistahttps://periodicos.ufsc.br/index.php/katalysis/indexPUBhttps://periodicos.ufsc.br/index.php/katalysis/oairevistakatalysis@gmail.com || kataly@cse.ufsc.br || revistakatalysis@hotmail.com1982-02591414-4980opendoar:2020-10-06T09:42:11Revista Katálysis (Online) - Universidade Federal de Santa Catarina (UFSC)false
dc.title.none.fl_str_mv The businesswoman in female labor speech
A mulher de negócios no discurso do trabalho feminino
title The businesswoman in female labor speech
spellingShingle The businesswoman in female labor speech
de Souza, Cristiane Gomes
title_short The businesswoman in female labor speech
title_full The businesswoman in female labor speech
title_fullStr The businesswoman in female labor speech
title_full_unstemmed The businesswoman in female labor speech
title_sort The businesswoman in female labor speech
author de Souza, Cristiane Gomes
author_facet de Souza, Cristiane Gomes
author_role author
dc.contributor.author.fl_str_mv de Souza, Cristiane Gomes
description This text discusses the corporate woman in the development of her practices and awards arising from female entrepreneurship according to the discourse of SEBRAE. For this, the movement of (re) formulating SEBRAE's discourse on women is analyzed in order to highlight the meaning effects of capital's discourse. The objective is to identify the business woman in the discourse of female work as a constitutive space of convergence, divergence and silence among these women. The research was based on the theoretical and methodological assumptions of Discourse Analysis (AD) of French origin, affiliated with Pêcheux, and of Psychoanalyses. It is argued that the interdisciplinary relations of SEBRAE on female entrepreneurship, contribute, in an ideological and unconscious way, to the constitution of hegemonic discourses that elect contemporary female entrepreneurship as the only possible model for generating wealth, freedom and boldness in the suffering of women
publishDate 2020
dc.date.none.fl_str_mv 2020-10-05
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.ufsc.br/index.php/katalysis/article/view/1982-02592020v23n3p700
10.1590/1982-02592020v23n3p700
url https://periodicos.ufsc.br/index.php/katalysis/article/view/1982-02592020v23n3p700
identifier_str_mv 10.1590/1982-02592020v23n3p700
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.ufsc.br/index.php/katalysis/article/view/1982-02592020v23n3p700/44342
dc.rights.driver.fl_str_mv Copyright (c) 2020 Cristiane Gomes de Souza
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 Cristiane Gomes de Souza
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Revista Katálysis
Revista Katálysis
Revista Katálysis
publisher.none.fl_str_mv Revista Katálysis
Revista Katálysis
Revista Katálysis
dc.source.none.fl_str_mv Revista Katálysis; Vol. 23 No. 3 (2020): Política, Ciência e Mundo das Redes; 700-706
Revista Katálysis; Vol. 23 Núm. 3 (2020): Política, Ciência e Mundo das Redes; 700-706
Revista Katálysis; v. 23 n. 3 (2020): Política, Ciência e Mundo das Redes; 700-706
1982-0259
1414-4980
reponame:Revista Katálysis (Online)
instname:Universidade Federal de Santa Catarina (UFSC)
instacron:UFSC
instname_str Universidade Federal de Santa Catarina (UFSC)
instacron_str UFSC
institution UFSC
reponame_str Revista Katálysis (Online)
collection Revista Katálysis (Online)
repository.name.fl_str_mv Revista Katálysis (Online) - Universidade Federal de Santa Catarina (UFSC)
repository.mail.fl_str_mv revistakatalysis@gmail.com || kataly@cse.ufsc.br || revistakatalysis@hotmail.com
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