BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola"
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Data de Publicação: | 2010 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Motrivivência (Florianópolis) |
Texto Completo: | https://periodicos.ufsc.br/index.php/motrivivencia/article/view/2175-8042.2010v22n35p247 |
Resumo: | This study presents an analysis of a school newspaper program, where we identified topics associated to the contents of body culture. Them, we study the supplement AN Escola by material analysis methodology, of newspapers distributed over a specific time (2004-2008). In the corpus we can notice topics related to body culture in 1145 newspaper articles spread in 11 types (Sport, Transversal Themes, leisure, body/identity, games/fun, health, body esthetics, circus, dance, fight and others. the results show evidences that the AN Escola program is an institutional marketing strategy, it`s not a program that promotes the educational media, although should do it. |
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BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola"Cultura corporal na pauta do jornal: notas de uma análise a partir do "Programa AN Escola"This study presents an analysis of a school newspaper program, where we identified topics associated to the contents of body culture. Them, we study the supplement AN Escola by material analysis methodology, of newspapers distributed over a specific time (2004-2008). In the corpus we can notice topics related to body culture in 1145 newspaper articles spread in 11 types (Sport, Transversal Themes, leisure, body/identity, games/fun, health, body esthetics, circus, dance, fight and others. the results show evidences that the AN Escola program is an institutional marketing strategy, it`s not a program that promotes the educational media, although should do it.Este estudo objetivou apresentar elementos de uma análise de um programa de jornal escolar, em que identificamos matérias referentes aos conteúdos da cultura corporal. Para tanto, utilizamos procedimentos de análise de conteúdo para analisar o suplemento AN Escola, tendo o recorte temporal de 2004-2008. Nesse corpus identificamos a presença de conteúdos da cultura corporal em 1145 matérias que foram distribuídas em 11 categorias (Esporte, Temas transversais, Lazer, Corpo/identidade, Jogos/brincadeiras, Saúde, Estética, Circo, Dança, Lutas, e Outros). As conclusões apontam indícios de o Programa AN Escola tratar-se de mais uma estratégia de marketing institucional do que ser um programa que promove mídia-educação, apesar dessa possibilidade.Universidade Federal de Santa Catarina2010-01-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.ufsc.br/index.php/motrivivencia/article/view/2175-8042.2010v22n35p24710.5007/2175-8042.2010v22n35p247Motrivivência; n. 35 (2010): Educação Física e o Mundo do Trabalho I; 247-2632175-80420103-4111reponame:Motrivivência (Florianópolis)instname:Universidade Federal de Santa Catarina (UFSC)instacron:UFSCporhttps://periodicos.ufsc.br/index.php/motrivivencia/article/view/2175-8042.2010v22n35p247/18094Minuzzi de Souza, Danielinfo:eu-repo/semantics/openAccess2018-08-27T14:44:49Zoai:periodicos.ufsc.br:article/19736Revistahttp://www.periodicos.ufsc.br/index.php/motrivivenciaPUBhttps://periodicos.ufsc.br/index.php/motrivivencia/oai||giovani.pires@ufsc.br2175-80420103-4111opendoar:2018-08-27T14:44:49Motrivivência (Florianópolis) - Universidade Federal de Santa Catarina (UFSC)false |
dc.title.none.fl_str_mv |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" Cultura corporal na pauta do jornal: notas de uma análise a partir do "Programa AN Escola" |
title |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" |
spellingShingle |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" Minuzzi de Souza, Daniel |
title_short |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" |
title_full |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" |
title_fullStr |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" |
title_full_unstemmed |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" |
title_sort |
BODILY CULTURE IN THE NEWSPAPER AGENDA: notes from an analysis of "Programa AN Escola" |
author |
Minuzzi de Souza, Daniel |
author_facet |
Minuzzi de Souza, Daniel |
author_role |
author |
dc.contributor.author.fl_str_mv |
Minuzzi de Souza, Daniel |
description |
This study presents an analysis of a school newspaper program, where we identified topics associated to the contents of body culture. Them, we study the supplement AN Escola by material analysis methodology, of newspapers distributed over a specific time (2004-2008). In the corpus we can notice topics related to body culture in 1145 newspaper articles spread in 11 types (Sport, Transversal Themes, leisure, body/identity, games/fun, health, body esthetics, circus, dance, fight and others. the results show evidences that the AN Escola program is an institutional marketing strategy, it`s not a program that promotes the educational media, although should do it. |
publishDate |
2010 |
dc.date.none.fl_str_mv |
2010-01-01 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://periodicos.ufsc.br/index.php/motrivivencia/article/view/2175-8042.2010v22n35p247 10.5007/2175-8042.2010v22n35p247 |
url |
https://periodicos.ufsc.br/index.php/motrivivencia/article/view/2175-8042.2010v22n35p247 |
identifier_str_mv |
10.5007/2175-8042.2010v22n35p247 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://periodicos.ufsc.br/index.php/motrivivencia/article/view/2175-8042.2010v22n35p247/18094 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade Federal de Santa Catarina |
publisher.none.fl_str_mv |
Universidade Federal de Santa Catarina |
dc.source.none.fl_str_mv |
Motrivivência; n. 35 (2010): Educação Física e o Mundo do Trabalho I; 247-263 2175-8042 0103-4111 reponame:Motrivivência (Florianópolis) instname:Universidade Federal de Santa Catarina (UFSC) instacron:UFSC |
instname_str |
Universidade Federal de Santa Catarina (UFSC) |
instacron_str |
UFSC |
institution |
UFSC |
reponame_str |
Motrivivência (Florianópolis) |
collection |
Motrivivência (Florianópolis) |
repository.name.fl_str_mv |
Motrivivência (Florianópolis) - Universidade Federal de Santa Catarina (UFSC) |
repository.mail.fl_str_mv |
||giovani.pires@ufsc.br |
_version_ |
1789434856038465536 |