Social TV: the synergy between hashtags and ratings
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Data de Publicação: | 2013 |
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Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Revista GEMInIS |
Texto Completo: | https://www.revistageminis.ufscar.br/index.php/geminis/article/view/148 |
Resumo: | The article aims to discuss the recent phenomenon called Social TV and analyze how it has contributed to the release of the series Pretty Little Liars. As a result of the new ecosystem of connectivity we live in, Social TV modifies audience metrics, audience participation level, narratives, viewer reception, and brings back the appointment television. The American production Pretty Little Liars represents the meeting of three fundamental points for the engagement of the media subjects and the synergy between the backchannel and the TV. |
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Social TV: the synergy between hashtags and ratingsSocial TV: a sinergia entre as hashtags e os índices de audiênciaConvergênciaSocial TVTelevisão. Segunda TelaEngajamentoComportamento da AudiênciaThe article aims to discuss the recent phenomenon called Social TV and analyze how it has contributed to the release of the series Pretty Little Liars. As a result of the new ecosystem of connectivity we live in, Social TV modifies audience metrics, audience participation level, narratives, viewer reception, and brings back the appointment television. The American production Pretty Little Liars represents the meeting of three fundamental points for the engagement of the media subjects and the synergy between the backchannel and the TV.O artigo tem o objetivo de discutir o recente fenômeno chamado Social TV e analisar como o mesmo tem contribuído para a divulgação da série Pretty Little Liars. Fruto do novo ecossistema de conectividade que vivemos, a Social TV modifica as métricas da audiência, o nível de participação do público, as narrativas, a recepção do espectador e traz de volta o appointment television. A produção norte-americana Pretty Little Liars representa o encontro de três pontos fundamentais para o engajamento dos sujeitos midiáticos e a sinergia entre o backchannel e a TV.UFSCar2013-12-15info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/148Revista GEMInIS; v. 4 n. 2 (2013): Internet pós-web: a internet das coisas; 106-119Revista GEMInIS; Vol. 4 No. 2 (2013): Internet pós-web: a internet das coisas; 106-119Revista GEMInIS; Vol. 4 Núm. 2 (2013): Internet pós-web: a internet das coisas; 106-1192179-1465reponame:Revista GEMInISinstname:Universidade Federal de São Carlos (UFSCAR)instacron:UFSCARporhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/148/117Maria Veiga Sigiliano, DaianaBorges, Gabrielainfo:eu-repo/semantics/openAccess2020-08-10T20:11:47Zoai:ojs.pkp.sfu.ca:article/148Revistahttps://www.revistageminis.ufscar.br/index.php/geminisPUBhttps://www.revistageminis.ufscar.br/index.php/geminis/oai||revista.geminisufscar@gmail.com2179-14652179-1465opendoar:2020-08-10T20:11:47Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR)false |
dc.title.none.fl_str_mv |
Social TV: the synergy between hashtags and ratings Social TV: a sinergia entre as hashtags e os índices de audiência |
title |
Social TV: the synergy between hashtags and ratings |
spellingShingle |
Social TV: the synergy between hashtags and ratings Maria Veiga Sigiliano, Daiana Convergência Social TV Televisão. Segunda Tela Engajamento Comportamento da Audiência |
title_short |
Social TV: the synergy between hashtags and ratings |
title_full |
Social TV: the synergy between hashtags and ratings |
title_fullStr |
Social TV: the synergy between hashtags and ratings |
title_full_unstemmed |
Social TV: the synergy between hashtags and ratings |
title_sort |
Social TV: the synergy between hashtags and ratings |
author |
Maria Veiga Sigiliano, Daiana |
author_facet |
Maria Veiga Sigiliano, Daiana Borges, Gabriela |
author_role |
author |
author2 |
Borges, Gabriela |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Maria Veiga Sigiliano, Daiana Borges, Gabriela |
dc.subject.por.fl_str_mv |
Convergência Social TV Televisão. Segunda Tela Engajamento Comportamento da Audiência |
topic |
Convergência Social TV Televisão. Segunda Tela Engajamento Comportamento da Audiência |
description |
The article aims to discuss the recent phenomenon called Social TV and analyze how it has contributed to the release of the series Pretty Little Liars. As a result of the new ecosystem of connectivity we live in, Social TV modifies audience metrics, audience participation level, narratives, viewer reception, and brings back the appointment television. The American production Pretty Little Liars represents the meeting of three fundamental points for the engagement of the media subjects and the synergy between the backchannel and the TV. |
publishDate |
2013 |
dc.date.none.fl_str_mv |
2013-12-15 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://www.revistageminis.ufscar.br/index.php/geminis/article/view/148 |
url |
https://www.revistageminis.ufscar.br/index.php/geminis/article/view/148 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://www.revistageminis.ufscar.br/index.php/geminis/article/view/148/117 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
UFSCar |
publisher.none.fl_str_mv |
UFSCar |
dc.source.none.fl_str_mv |
Revista GEMInIS; v. 4 n. 2 (2013): Internet pós-web: a internet das coisas; 106-119 Revista GEMInIS; Vol. 4 No. 2 (2013): Internet pós-web: a internet das coisas; 106-119 Revista GEMInIS; Vol. 4 Núm. 2 (2013): Internet pós-web: a internet das coisas; 106-119 2179-1465 reponame:Revista GEMInIS instname:Universidade Federal de São Carlos (UFSCAR) instacron:UFSCAR |
instname_str |
Universidade Federal de São Carlos (UFSCAR) |
instacron_str |
UFSCAR |
institution |
UFSCAR |
reponame_str |
Revista GEMInIS |
collection |
Revista GEMInIS |
repository.name.fl_str_mv |
Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR) |
repository.mail.fl_str_mv |
||revista.geminisufscar@gmail.com |
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