Instagram as a tool for disseminating sustainable practices: an experience report
Autor(a) principal: | |
---|---|
Data de Publicação: | 2022 |
Outros Autores: | , , , , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET) |
Texto Completo: | https://periodicos.ufsm.br/reget/article/view/63440 |
Resumo: | The social isolation promoted by COVID-19 impacts the routine and habits of families with a reflection on the characteristics and generation of solid waste and consumption of natural resources. This situation has been identified as an opportunity for educational institutions to promote awareness actions with their internal and external community as a contribution to reduce such effects. In order to disseminate sustainable practices related to the daily life of the pandemic and to evaluate responses, the group of teachers and students developed activities which contributed to minimize the effects of the pandemic. The ease and speed of social media was used as a tool for actions. The methodological steps were: survey of the existing contents in the official networks of the Federal Institute of Espírito Santo related to the topic of interest, the definition of the InstagramTM social network, profile creation for the Ifes Biotechnology and Sustainability Laboratory (Labiotecs), increase of followers, creation and dissemination of content and publications analysis. The work is based on the Deming Cycle methodology in order to optimize its planning and execution. Among the results, 179 followers on the profile were reached, 10 posts were shared in the feed, 4 questionnaires and 5 polls applied until 06/17/2020. The effectiveness of the work was shown through the reach of publications and public acceptance. Also, the Deming cycle proved to be adequate and capable of being replicated. |
id |
UFSM-15_cf7aec62c2598f87fae2e52eddc609b9 |
---|---|
oai_identifier_str |
oai:ojs.pkp.sfu.ca:article/63440 |
network_acronym_str |
UFSM-15 |
network_name_str |
Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET) |
repository_id_str |
|
spelling |
Instagram as a tool for disseminating sustainable practices: an experience reportInstagram as a tool for disseminating sustainable practices: an experience reportSocial mediaSustainable developmentEnvironmental educationInformation technologyRedes sociaisDesenvolvimento sustentávelEducação ambientalTecnologia de Informação e ComunicaçãoThe social isolation promoted by COVID-19 impacts the routine and habits of families with a reflection on the characteristics and generation of solid waste and consumption of natural resources. This situation has been identified as an opportunity for educational institutions to promote awareness actions with their internal and external community as a contribution to reduce such effects. In order to disseminate sustainable practices related to the daily life of the pandemic and to evaluate responses, the group of teachers and students developed activities which contributed to minimize the effects of the pandemic. The ease and speed of social media was used as a tool for actions. The methodological steps were: survey of the existing contents in the official networks of the Federal Institute of Espírito Santo related to the topic of interest, the definition of the InstagramTM social network, profile creation for the Ifes Biotechnology and Sustainability Laboratory (Labiotecs), increase of followers, creation and dissemination of content and publications analysis. The work is based on the Deming Cycle methodology in order to optimize its planning and execution. Among the results, 179 followers on the profile were reached, 10 posts were shared in the feed, 4 questionnaires and 5 polls applied until 06/17/2020. The effectiveness of the work was shown through the reach of publications and public acceptance. Also, the Deming cycle proved to be adequate and capable of being replicated. O isolamento social promovido pela COVID-19 tem resultado em uma expansão considerável no tempo em que pessoas passaram a ficar em suas casas, ocasionando um aumento nos resíduos gerados. Esta situação representa uma janela de oportunidade para que instituições de ensino promovam ações de sensibilização junto a sua comunidade interna e externa como contribuição para reduzir tais impactos. Neste sentido, aproveitando a facilidade e velocidade de acesso à informação via redes sociais com o objetivo de divulgar práticas sustentáveis relacionadas ao manejo de resíduos durante a pandemia, o presente trabalho teve sua metodologia baseada nas seguintes etapas: realização de um levantamento sobre os conteúdos já existentes nas redes oficiais do Instituto Federal do Espírito Santo relacionados ao assunto, a definição da rede social InstagramTM, criação do perfil para o Laboratório de Biotecnologia e Sustentabilidade (Labiotecs) do Ifes, captação de seguidores, criação e divulgação dos conteúdos e análises das publicações. O trabalho está fundamentado na metodologia do ciclo de Deming (Plan-Do-Check-Act) a fim de otimizar seu planejamento e execução. Entre os resultados, foram alcançados 179 seguidores no perfil, compartilhados 10 publicações no feed, 4 quizzes e 5 enquetes até o dia 17/06/2020. A efetividade do trabalho se mostra por meio do alcance das publicações, revelando a grande aceitação do público aos temas abordados, além de que também foi observado que um número elevado de seguidores que desconhecem assuntos importantes relacionados à sustentabilidade, destacando a importância do perfil na divulgação de conhecimentos científicos.Universidade Federal de Santa Maria2022-07-28info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdftext/htmlhttps://periodicos.ufsm.br/reget/article/view/6344010.5902/2236117063440Revista Eletrônica em Gestão, Educação e Tecnologia Ambiental; Vol. 25 (2021): REGET - 2021 - Continuous Publication; e2Revista Eletrônica em Gestão, Educação e Tecnologia Ambiental; v. 25 (2021): REGET - 2021 - Publicação Contínua; e22236-11702236-1170reponame:Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET)instname:Universidade Federal de Santa Maria (UFSM)instacron:UFSMenghttps://periodicos.ufsm.br/reget/article/view/63440/pdfhttps://periodicos.ufsm.br/reget/article/view/63440/htmlCopyright (c) 2021 Revista Eletrônica em Gestão, Educação e Tecnologia Ambientalhttp://creativecommons.org/licenses/by-nc-sa/4.0info:eu-repo/semantics/openAccessFreitas, Yasmin Coelho deFerreira, Francisco de AssisGroner, Carlos Eduardo BatistaAzevedo, Igor TristãoBringhenti, Jacqueline RogériaKorres, Adriana Marcia Nicolau2022-11-01T13:35:07Zoai:ojs.pkp.sfu.ca:article/63440Revistahttps://periodicos.ufsm.br/regetPUBhttps://periodicos.ufsm.br/reget/oaimarcelobdarosa@gmail.com||reget.ufsm@gmail.com2236-11702236-1170opendoar:2022-11-01T13:35:07Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET) - Universidade Federal de Santa Maria (UFSM)false |
dc.title.none.fl_str_mv |
Instagram as a tool for disseminating sustainable practices: an experience report Instagram as a tool for disseminating sustainable practices: an experience report |
title |
Instagram as a tool for disseminating sustainable practices: an experience report |
spellingShingle |
Instagram as a tool for disseminating sustainable practices: an experience report Freitas, Yasmin Coelho de Social media Sustainable development Environmental education Information technology Redes sociais Desenvolvimento sustentável Educação ambiental Tecnologia de Informação e Comunicação |
title_short |
Instagram as a tool for disseminating sustainable practices: an experience report |
title_full |
Instagram as a tool for disseminating sustainable practices: an experience report |
title_fullStr |
Instagram as a tool for disseminating sustainable practices: an experience report |
title_full_unstemmed |
Instagram as a tool for disseminating sustainable practices: an experience report |
title_sort |
Instagram as a tool for disseminating sustainable practices: an experience report |
author |
Freitas, Yasmin Coelho de |
author_facet |
Freitas, Yasmin Coelho de Ferreira, Francisco de Assis Groner, Carlos Eduardo Batista Azevedo, Igor Tristão Bringhenti, Jacqueline Rogéria Korres, Adriana Marcia Nicolau |
author_role |
author |
author2 |
Ferreira, Francisco de Assis Groner, Carlos Eduardo Batista Azevedo, Igor Tristão Bringhenti, Jacqueline Rogéria Korres, Adriana Marcia Nicolau |
author2_role |
author author author author author |
dc.contributor.author.fl_str_mv |
Freitas, Yasmin Coelho de Ferreira, Francisco de Assis Groner, Carlos Eduardo Batista Azevedo, Igor Tristão Bringhenti, Jacqueline Rogéria Korres, Adriana Marcia Nicolau |
dc.subject.por.fl_str_mv |
Social media Sustainable development Environmental education Information technology Redes sociais Desenvolvimento sustentável Educação ambiental Tecnologia de Informação e Comunicação |
topic |
Social media Sustainable development Environmental education Information technology Redes sociais Desenvolvimento sustentável Educação ambiental Tecnologia de Informação e Comunicação |
description |
The social isolation promoted by COVID-19 impacts the routine and habits of families with a reflection on the characteristics and generation of solid waste and consumption of natural resources. This situation has been identified as an opportunity for educational institutions to promote awareness actions with their internal and external community as a contribution to reduce such effects. In order to disseminate sustainable practices related to the daily life of the pandemic and to evaluate responses, the group of teachers and students developed activities which contributed to minimize the effects of the pandemic. The ease and speed of social media was used as a tool for actions. The methodological steps were: survey of the existing contents in the official networks of the Federal Institute of Espírito Santo related to the topic of interest, the definition of the InstagramTM social network, profile creation for the Ifes Biotechnology and Sustainability Laboratory (Labiotecs), increase of followers, creation and dissemination of content and publications analysis. The work is based on the Deming Cycle methodology in order to optimize its planning and execution. Among the results, 179 followers on the profile were reached, 10 posts were shared in the feed, 4 questionnaires and 5 polls applied until 06/17/2020. The effectiveness of the work was shown through the reach of publications and public acceptance. Also, the Deming cycle proved to be adequate and capable of being replicated. |
publishDate |
2022 |
dc.date.none.fl_str_mv |
2022-07-28 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://periodicos.ufsm.br/reget/article/view/63440 10.5902/2236117063440 |
url |
https://periodicos.ufsm.br/reget/article/view/63440 |
identifier_str_mv |
10.5902/2236117063440 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
https://periodicos.ufsm.br/reget/article/view/63440/pdf https://periodicos.ufsm.br/reget/article/view/63440/html |
dc.rights.driver.fl_str_mv |
Copyright (c) 2021 Revista Eletrônica em Gestão, Educação e Tecnologia Ambiental http://creativecommons.org/licenses/by-nc-sa/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2021 Revista Eletrônica em Gestão, Educação e Tecnologia Ambiental http://creativecommons.org/licenses/by-nc-sa/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf text/html |
dc.publisher.none.fl_str_mv |
Universidade Federal de Santa Maria |
publisher.none.fl_str_mv |
Universidade Federal de Santa Maria |
dc.source.none.fl_str_mv |
Revista Eletrônica em Gestão, Educação e Tecnologia Ambiental; Vol. 25 (2021): REGET - 2021 - Continuous Publication; e2 Revista Eletrônica em Gestão, Educação e Tecnologia Ambiental; v. 25 (2021): REGET - 2021 - Publicação Contínua; e2 2236-1170 2236-1170 reponame:Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET) instname:Universidade Federal de Santa Maria (UFSM) instacron:UFSM |
instname_str |
Universidade Federal de Santa Maria (UFSM) |
instacron_str |
UFSM |
institution |
UFSM |
reponame_str |
Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET) |
collection |
Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET) |
repository.name.fl_str_mv |
Revista Eletrônica em Gestão Educação e Tecnologia Ambiental (REGET) - Universidade Federal de Santa Maria (UFSM) |
repository.mail.fl_str_mv |
marcelobdarosa@gmail.com||reget.ufsm@gmail.com |
_version_ |
1799950577893900288 |