Organization of food products on supermarket shelves in Muritiba – Bahia
Autor(a) principal: | |
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Data de Publicação: | 2021 |
Outros Autores: | , , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Research, Society and Development |
DOI: | 10.33448/rsd-v10i6.16190 |
Texto Completo: | https://rsdjournal.org/index.php/rsd/article/view/16190 |
Resumo: | The retail of Brazil undergoes changes every day with the intention of meeting the demands of consumers. Supermarkets reinvent themselves every day so that the visual needs of the organization of the shelves are efficient for customers and thereby increase their profitability. The study was carried out in a supermarket in the city of Muritiba - Bahia, between September and November 2019. The evaluation was carried out in a qualitative way, through the observation of the daily life of a supermarket. For the discussion of the observations, a search for data was carried out to carry out a comparative discussion regarding the organization and existing routines in the sector. Thus, enabling a better understanding of the nature of the variables in order to develop arguments and propose solutions to the problem. The observation was to verify that supermarkets need improvements so that customers can be served in an appropriate and efficient manner. Assign a single employee responsible for the purchasing sector, in addition to employees who check the batches, the validity and if the products have any damage, are essential to ensure the quality of the products offered, as well as to ensure less rework in the organization of the supermarket shelves. |
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Organization of food products on supermarket shelves in Muritiba – BahiaOrganización de productos alimentarios en estantes de supermercados en Muritiba – BahiaOrganização de produtos alimentícios em prateleiras de supermercado em Muritiba – BahiaSupermercadosControle de qualidadeOrganização.SupermercadosControl de calidadOrganización.SupermarketsQuality controlOrganization.The retail of Brazil undergoes changes every day with the intention of meeting the demands of consumers. Supermarkets reinvent themselves every day so that the visual needs of the organization of the shelves are efficient for customers and thereby increase their profitability. The study was carried out in a supermarket in the city of Muritiba - Bahia, between September and November 2019. The evaluation was carried out in a qualitative way, through the observation of the daily life of a supermarket. For the discussion of the observations, a search for data was carried out to carry out a comparative discussion regarding the organization and existing routines in the sector. Thus, enabling a better understanding of the nature of the variables in order to develop arguments and propose solutions to the problem. The observation was to verify that supermarkets need improvements so that customers can be served in an appropriate and efficient manner. Assign a single employee responsible for the purchasing sector, in addition to employees who check the batches, the validity and if the products have any damage, are essential to ensure the quality of the products offered, as well as to ensure less rework in the organization of the supermarket shelves.El venta al por menor de Brasil sufre cambios todos los días con la intención de satisfacer las demandas de los consumidores. Los supermercados se reinventan cada día para que las necesidades visuales de la organización de las estanterías sean eficientes para los clientes y con ello aumenten su rentabilidad. El estudio se realizó en un supermercado de la ciudad de Muritiba - Bahía, entre septiembre y noviembre de 2019. La evaluación se realizó de manera cualitativa, a través de la observación de la vida diaria de un supermercado. Para la discusión de las observaciones se realizó una búsqueda de datos con el fin de realizar una discusión comparativa sobre la organización y las rutinas existentes en el sector. De esta forma, posibilita una mejor comprensión de la naturaleza de las variables con el fin de desarrollar argumentos y proponer soluciones al problema. La observación fue verificar que los supermercados necesitan mejoras para que los clientes puedan ser atendidos de manera adecuada y eficiente. Asignar un solo empleado responsable del sector de compras, además de los empleados que verifican los lotes, la vigencia y si los productos tienen algún desperfecto, son fundamentales para asegurar la calidad de los productos ofertados, así como para asegurar menos retrabajos en la organización de los estantes del supermercado.O varejo do Brasil sofre alterações a cada dia com a intenção de atender as demandas dos consumidores. Os supermercados se reinventam a cada dia para que as necessidades visuais da organização das prateleiras sejam eficientes para os clientes e com isso aumentar a sua lucratividade. O estudo foi realizado em um supermercado da cidade de Muritiba – Bahia, entre de setembro a novembro de 2019. A avaliação foi realizada de forma qualitativa, através da observação do dia a dia de um supermercado. Para a discussão das observações foi realizada busca de dados para se realizar uma discussão comparativa referente a organização e rotinas existentes no setor. Desse modo, possibilitando o melhor entendimento da natureza das variáveis a fim de desenvolver argumentos e propor soluções para a problemática. Com a observação foi verificar que os supermercados necessitam de melhorias para que os clientes possam ser atendidos de forma adequada e eficiente. Destinar um único colaborador responsável pelo setor de compras, além de colaboradores que confiram os lotes, a validade e se os produtos possuem alguma avaria, são imprescindíveis para garantir a qualidade dos produtos oferecidos, bem como garantir um menor retrabalho na organização das gôndolas do supermercado.Research, Society and Development2021-06-02info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://rsdjournal.org/index.php/rsd/article/view/1619010.33448/rsd-v10i6.16190Research, Society and Development; Vol. 10 No. 6; e59210616190Research, Society and Development; Vol. 10 Núm. 6; e59210616190Research, Society and Development; v. 10 n. 6; e592106161902525-3409reponame:Research, Society and Developmentinstname:Universidade Federal de Itajubá (UNIFEI)instacron:UNIFEIporhttps://rsdjournal.org/index.php/rsd/article/view/16190/14184Copyright (c) 2021 Daliane de Oliveira Santos Conceição Ferreira; Edvaldo Nascimento Costa; Estefânia Prates Rodrigues; Paulo Túlio de Souza Silveirahttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessFerreira, Daliane de Oliveira Santos Conceição Costa, Edvaldo NascimentoRodrigues, Estefânia PratesSilveira, Paulo Túlio de Souza2021-06-10T22:51:46Zoai:ojs.pkp.sfu.ca:article/16190Revistahttps://rsdjournal.org/index.php/rsd/indexPUBhttps://rsdjournal.org/index.php/rsd/oairsd.articles@gmail.com2525-34092525-3409opendoar:2024-01-17T09:36:48.905543Research, Society and Development - Universidade Federal de Itajubá (UNIFEI)false |
dc.title.none.fl_str_mv |
Organization of food products on supermarket shelves in Muritiba – Bahia Organización de productos alimentarios en estantes de supermercados en Muritiba – Bahia Organização de produtos alimentícios em prateleiras de supermercado em Muritiba – Bahia |
title |
Organization of food products on supermarket shelves in Muritiba – Bahia |
spellingShingle |
Organization of food products on supermarket shelves in Muritiba – Bahia Organization of food products on supermarket shelves in Muritiba – Bahia Ferreira, Daliane de Oliveira Santos Conceição Supermercados Controle de qualidade Organização. Supermercados Control de calidad Organización. Supermarkets Quality control Organization. Ferreira, Daliane de Oliveira Santos Conceição Supermercados Controle de qualidade Organização. Supermercados Control de calidad Organización. Supermarkets Quality control Organization. |
title_short |
Organization of food products on supermarket shelves in Muritiba – Bahia |
title_full |
Organization of food products on supermarket shelves in Muritiba – Bahia |
title_fullStr |
Organization of food products on supermarket shelves in Muritiba – Bahia Organization of food products on supermarket shelves in Muritiba – Bahia |
title_full_unstemmed |
Organization of food products on supermarket shelves in Muritiba – Bahia Organization of food products on supermarket shelves in Muritiba – Bahia |
title_sort |
Organization of food products on supermarket shelves in Muritiba – Bahia |
author |
Ferreira, Daliane de Oliveira Santos Conceição |
author_facet |
Ferreira, Daliane de Oliveira Santos Conceição Ferreira, Daliane de Oliveira Santos Conceição Costa, Edvaldo Nascimento Rodrigues, Estefânia Prates Silveira, Paulo Túlio de Souza Costa, Edvaldo Nascimento Rodrigues, Estefânia Prates Silveira, Paulo Túlio de Souza |
author_role |
author |
author2 |
Costa, Edvaldo Nascimento Rodrigues, Estefânia Prates Silveira, Paulo Túlio de Souza |
author2_role |
author author author |
dc.contributor.author.fl_str_mv |
Ferreira, Daliane de Oliveira Santos Conceição Costa, Edvaldo Nascimento Rodrigues, Estefânia Prates Silveira, Paulo Túlio de Souza |
dc.subject.por.fl_str_mv |
Supermercados Controle de qualidade Organização. Supermercados Control de calidad Organización. Supermarkets Quality control Organization. |
topic |
Supermercados Controle de qualidade Organização. Supermercados Control de calidad Organización. Supermarkets Quality control Organization. |
description |
The retail of Brazil undergoes changes every day with the intention of meeting the demands of consumers. Supermarkets reinvent themselves every day so that the visual needs of the organization of the shelves are efficient for customers and thereby increase their profitability. The study was carried out in a supermarket in the city of Muritiba - Bahia, between September and November 2019. The evaluation was carried out in a qualitative way, through the observation of the daily life of a supermarket. For the discussion of the observations, a search for data was carried out to carry out a comparative discussion regarding the organization and existing routines in the sector. Thus, enabling a better understanding of the nature of the variables in order to develop arguments and propose solutions to the problem. The observation was to verify that supermarkets need improvements so that customers can be served in an appropriate and efficient manner. Assign a single employee responsible for the purchasing sector, in addition to employees who check the batches, the validity and if the products have any damage, are essential to ensure the quality of the products offered, as well as to ensure less rework in the organization of the supermarket shelves. |
publishDate |
2021 |
dc.date.none.fl_str_mv |
2021-06-02 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://rsdjournal.org/index.php/rsd/article/view/16190 10.33448/rsd-v10i6.16190 |
url |
https://rsdjournal.org/index.php/rsd/article/view/16190 |
identifier_str_mv |
10.33448/rsd-v10i6.16190 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://rsdjournal.org/index.php/rsd/article/view/16190/14184 |
dc.rights.driver.fl_str_mv |
https://creativecommons.org/licenses/by/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
https://creativecommons.org/licenses/by/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Research, Society and Development |
publisher.none.fl_str_mv |
Research, Society and Development |
dc.source.none.fl_str_mv |
Research, Society and Development; Vol. 10 No. 6; e59210616190 Research, Society and Development; Vol. 10 Núm. 6; e59210616190 Research, Society and Development; v. 10 n. 6; e59210616190 2525-3409 reponame:Research, Society and Development instname:Universidade Federal de Itajubá (UNIFEI) instacron:UNIFEI |
instname_str |
Universidade Federal de Itajubá (UNIFEI) |
instacron_str |
UNIFEI |
institution |
UNIFEI |
reponame_str |
Research, Society and Development |
collection |
Research, Society and Development |
repository.name.fl_str_mv |
Research, Society and Development - Universidade Federal de Itajubá (UNIFEI) |
repository.mail.fl_str_mv |
rsd.articles@gmail.com |
_version_ |
1822178499869278208 |
dc.identifier.doi.none.fl_str_mv |
10.33448/rsd-v10i6.16190 |