The legitimacy of state intervention in the advertising of products subject to health surveillance

Detalhes bibliográficos
Autor(a) principal: Veiga, Erika Mattos da
Data de Publicação: 2011
Outros Autores: Pannunzio, Maria Inês Moron, Cunha, Thiago Rocha da, Garrafa, Volnei
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista de Direito Sanitário (Online)
Texto Completo: https://www.revistas.usp.br/rdisan/article/view/13251
Resumo: This essay aims at analysing the ethical role of the State, through the National Health Surveillance Agency (Anvisa), in regulating the advertisement of products that may negatively impact on the population's health. From the references of Intervention Bioethics - utilitarian perspective that considers critical and supportive social relations of production and the inter-human relations giving the state the role of protector of the interests of individuals who are in conditions of vulnerability - was performed an analysis of the market ideology that sustains a speech contrary to public policy.The present work focuses on six emblematic cases related to the matter: smoking products, alcoholic beverage, medicines, food for lactant women, food in general and food for children. It presents an analysis of the free market ideology that backs the argument against public intervention. The methodology used in this inquiry is the interpretation of legal texts, which corresponds to interpreting the country's legal framework, linking the obtained data with the object of the actual work: state intervention (or non-intervention) in the advertisement of products subject to surveillance. The essay concludes that state intervention is legitimate when aimed at protecting users, who are always vulnerable in this unilateral consumer relationship.
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spelling The legitimacy of state intervention in the advertising of products subject to health surveillance A legitimidade da intervenção estatal na publicidade de produtos sujeitos à vigilância sanitária BioéticaIntervenção EstatalProdutos de ConsumoPublicidadeVigilância SanitáriaAdvertisementBioethicsConsumption ProductsHealth SurveillanceState Intervention This essay aims at analysing the ethical role of the State, through the National Health Surveillance Agency (Anvisa), in regulating the advertisement of products that may negatively impact on the population's health. From the references of Intervention Bioethics - utilitarian perspective that considers critical and supportive social relations of production and the inter-human relations giving the state the role of protector of the interests of individuals who are in conditions of vulnerability - was performed an analysis of the market ideology that sustains a speech contrary to public policy.The present work focuses on six emblematic cases related to the matter: smoking products, alcoholic beverage, medicines, food for lactant women, food in general and food for children. It presents an analysis of the free market ideology that backs the argument against public intervention. The methodology used in this inquiry is the interpretation of legal texts, which corresponds to interpreting the country's legal framework, linking the obtained data with the object of the actual work: state intervention (or non-intervention) in the advertisement of products subject to surveillance. The essay concludes that state intervention is legitimate when aimed at protecting users, who are always vulnerable in this unilateral consumer relationship. O presente estudo buscou analisar o papel ético do Estado Brasileiro, via Agência Nacional de Vigilância Sanitária, em intervir na publicidade de produtos que possam causar impactos negativos na saúde da população. A partir dos referenciais da Bioética de Intervenção - perspectiva utilitarista crítica e solidária que considera as relações sociais de produção e as inter-relações humanas, atribuindo ao Estado o papel de protetor dos interesses de indivíduos que se encontrem em condições de vulnerabilidade - foi realizada uma análise da ideologia de mercado que sustenta um discurso contrário à intervenção pública. O estudo tomou como referência cinco casos emblemáticos relacionados ao tema: produtos fumígeros, bebidas alcoólicas, medicamentos, alimentos em geral e alimentos para crianças. Como metodologia foi utilizada a hermenêutica legislativa do ordenamento jurídico do País, relacionando os dados obtidos com o objeto da presente investigação: a intervenção ou não do Estado na publicidade de produtos sujeitos à vigilância. A pesquisa permitiu concluir que a intervenção estatal é legitima no sentido de proteger a população usuária, que é sempre vulnerável nesta relação unilateral de consumo. Universidade de São Paulo. Núcleo de Pesquisa em Direito Sanitário. Centro de Estudos e Pesquisas de Direito Sanitário2011-10-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionPeer-reviewed ArticleAVALIADOS PELOS PARESapplication/pdfhttps://www.revistas.usp.br/rdisan/article/view/1325110.11606/issn.2316-9044.v12i2p91-111Revista de Direito Sanitário; v. 12 n. 2 (2011); 91-111Journal of Health Law; Vol. 12 No. 2 (2011); 91-111Revista de Direito Sanitário; Vol. 12 Núm. 2 (2011); 91-1112316-9044reponame:Revista de Direito Sanitário (Online)instname:Universidade de São Paulo (USP)instacron:USPporhttps://www.revistas.usp.br/rdisan/article/view/13251/15068Veiga, Erika Mattos daPannunzio, Maria Inês MoronCunha, Thiago Rocha daGarrafa, Volneiinfo:eu-repo/semantics/openAccess2015-09-14T14:06:08Zoai:revistas.usp.br:article/13251Revistahttps://www.revistas.usp.br/rdisanPUBhttp://www.revistas.usp.br/rdisan/oaisdallari@usp.br||revdisan@usp.br2316-90441516-4179opendoar:2015-09-14T14:06:08Revista de Direito Sanitário (Online) - Universidade de São Paulo (USP)false
dc.title.none.fl_str_mv The legitimacy of state intervention in the advertising of products subject to health surveillance
A legitimidade da intervenção estatal na publicidade de produtos sujeitos à vigilância sanitária
title The legitimacy of state intervention in the advertising of products subject to health surveillance
spellingShingle The legitimacy of state intervention in the advertising of products subject to health surveillance
Veiga, Erika Mattos da
Bioética
Intervenção Estatal
Produtos de Consumo
Publicidade
Vigilância Sanitária
Advertisement
Bioethics
Consumption Products
Health Surveillance
State Intervention
title_short The legitimacy of state intervention in the advertising of products subject to health surveillance
title_full The legitimacy of state intervention in the advertising of products subject to health surveillance
title_fullStr The legitimacy of state intervention in the advertising of products subject to health surveillance
title_full_unstemmed The legitimacy of state intervention in the advertising of products subject to health surveillance
title_sort The legitimacy of state intervention in the advertising of products subject to health surveillance
author Veiga, Erika Mattos da
author_facet Veiga, Erika Mattos da
Pannunzio, Maria Inês Moron
Cunha, Thiago Rocha da
Garrafa, Volnei
author_role author
author2 Pannunzio, Maria Inês Moron
Cunha, Thiago Rocha da
Garrafa, Volnei
author2_role author
author
author
dc.contributor.author.fl_str_mv Veiga, Erika Mattos da
Pannunzio, Maria Inês Moron
Cunha, Thiago Rocha da
Garrafa, Volnei
dc.subject.por.fl_str_mv Bioética
Intervenção Estatal
Produtos de Consumo
Publicidade
Vigilância Sanitária
Advertisement
Bioethics
Consumption Products
Health Surveillance
State Intervention
topic Bioética
Intervenção Estatal
Produtos de Consumo
Publicidade
Vigilância Sanitária
Advertisement
Bioethics
Consumption Products
Health Surveillance
State Intervention
description This essay aims at analysing the ethical role of the State, through the National Health Surveillance Agency (Anvisa), in regulating the advertisement of products that may negatively impact on the population's health. From the references of Intervention Bioethics - utilitarian perspective that considers critical and supportive social relations of production and the inter-human relations giving the state the role of protector of the interests of individuals who are in conditions of vulnerability - was performed an analysis of the market ideology that sustains a speech contrary to public policy.The present work focuses on six emblematic cases related to the matter: smoking products, alcoholic beverage, medicines, food for lactant women, food in general and food for children. It presents an analysis of the free market ideology that backs the argument against public intervention. The methodology used in this inquiry is the interpretation of legal texts, which corresponds to interpreting the country's legal framework, linking the obtained data with the object of the actual work: state intervention (or non-intervention) in the advertisement of products subject to surveillance. The essay concludes that state intervention is legitimate when aimed at protecting users, who are always vulnerable in this unilateral consumer relationship.
publishDate 2011
dc.date.none.fl_str_mv 2011-10-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
AVALIADOS PELOS PARES
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.revistas.usp.br/rdisan/article/view/13251
10.11606/issn.2316-9044.v12i2p91-111
url https://www.revistas.usp.br/rdisan/article/view/13251
identifier_str_mv 10.11606/issn.2316-9044.v12i2p91-111
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.revistas.usp.br/rdisan/article/view/13251/15068
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade de São Paulo. Núcleo de Pesquisa em Direito Sanitário. Centro de Estudos e Pesquisas de Direito Sanitário
publisher.none.fl_str_mv Universidade de São Paulo. Núcleo de Pesquisa em Direito Sanitário. Centro de Estudos e Pesquisas de Direito Sanitário
dc.source.none.fl_str_mv Revista de Direito Sanitário; v. 12 n. 2 (2011); 91-111
Journal of Health Law; Vol. 12 No. 2 (2011); 91-111
Revista de Direito Sanitário; Vol. 12 Núm. 2 (2011); 91-111
2316-9044
reponame:Revista de Direito Sanitário (Online)
instname:Universidade de São Paulo (USP)
instacron:USP
instname_str Universidade de São Paulo (USP)
instacron_str USP
institution USP
reponame_str Revista de Direito Sanitário (Online)
collection Revista de Direito Sanitário (Online)
repository.name.fl_str_mv Revista de Direito Sanitário (Online) - Universidade de São Paulo (USP)
repository.mail.fl_str_mv sdallari@usp.br||revdisan@usp.br
_version_ 1787713912441929728

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