Business plan for an innovative feminine medical device

Detalhes bibliográficos
Autor(a) principal: Morais, Catarina Marnoto
Data de Publicação: 2019
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10071/19533
Resumo: The gynecological area related to vaginal infections is not very explored from the practical point of view of the patient. The range of options of self-testing kits is limited and little publicized, so women tend to go to the doctor whenever they feel any discomfort, or they simply buy medicine without a prescription. Therefore, a market opportunity arises to fill the lack of public information about this often neglected area of their personal health, without having to consult a doctor. This thesis explores the Femtech and Medtech market in Portugal and Europe. The business plan is about the launching of an innovative medical device to self-test vaginal infections and which connects to a mobile app to create records and analyticaly analyse the test results. This product’s aim is therefore to promote women’s well-being and health, allying with technology to inform them and subsequently help them to make decisions regarding their gynecological health.
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spelling Business plan for an innovative feminine medical deviceFemtechBusiness planVaginitesMedical devicePlano de negócioDispositivos médicosEmpreendedorismoSaúdeMulherDiagnósticoTrabalho de projetoPortugalThe gynecological area related to vaginal infections is not very explored from the practical point of view of the patient. The range of options of self-testing kits is limited and little publicized, so women tend to go to the doctor whenever they feel any discomfort, or they simply buy medicine without a prescription. Therefore, a market opportunity arises to fill the lack of public information about this often neglected area of their personal health, without having to consult a doctor. This thesis explores the Femtech and Medtech market in Portugal and Europe. The business plan is about the launching of an innovative medical device to self-test vaginal infections and which connects to a mobile app to create records and analyticaly analyse the test results. This product’s aim is therefore to promote women’s well-being and health, allying with technology to inform them and subsequently help them to make decisions regarding their gynecological health.A área ginecológica relacionada com as infeções vaginais apresenta-se pouco explorada do ponto de vista prático do paciente. O leque de opções de testes de auto-diagnóstico é limitado e pouco divulgado, o que leva a que as mulheres tenham o hábito de consultar o médico quando sentem algum desconforto ou comprar um medicamento sem receita médica. Assim, surge uma oportunidade no mercado de colmatar a falta de informação do público sobre esta área da sua saúde pessoal, muitas vezes negligenciada, sem ter de recorrer a uma consulta médica. Esta tese explora os mercados das Femtech e Medtech, em Portugal e no resto da Europa. O plano de negócios desenvolvido diz respeito ao lançamento de um dispositivo médico inovador para auto-diagnosticar infeções vaginais. Este tem conexão com uma app móvel, de forma a criar um histórico e analisar analiticamente os resultados dos testes. O objetivo deste produto é, assim, promover o bem-estar e a saúde da mulher, aliando-se à tecnologia para a informar e, consequentemente, a ajudar a tomar decisões no que diz respeito à sua saúde ginecológica.2020-12-19T00:00:00Z2019-12-20T00:00:00Z2019-12-202019-10info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10071/19533TID:202358330engMorais, Catarina Marnotoinfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-09T17:59:47Zoai:repositorio.iscte-iul.pt:10071/19533Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T22:31:28.697787Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Business plan for an innovative feminine medical device
title Business plan for an innovative feminine medical device
spellingShingle Business plan for an innovative feminine medical device
Morais, Catarina Marnoto
Femtech
Business plan
Vaginites
Medical device
Plano de negócio
Dispositivos médicos
Empreendedorismo
Saúde
Mulher
Diagnóstico
Trabalho de projeto
Portugal
title_short Business plan for an innovative feminine medical device
title_full Business plan for an innovative feminine medical device
title_fullStr Business plan for an innovative feminine medical device
title_full_unstemmed Business plan for an innovative feminine medical device
title_sort Business plan for an innovative feminine medical device
author Morais, Catarina Marnoto
author_facet Morais, Catarina Marnoto
author_role author
dc.contributor.author.fl_str_mv Morais, Catarina Marnoto
dc.subject.por.fl_str_mv Femtech
Business plan
Vaginites
Medical device
Plano de negócio
Dispositivos médicos
Empreendedorismo
Saúde
Mulher
Diagnóstico
Trabalho de projeto
Portugal
topic Femtech
Business plan
Vaginites
Medical device
Plano de negócio
Dispositivos médicos
Empreendedorismo
Saúde
Mulher
Diagnóstico
Trabalho de projeto
Portugal
description The gynecological area related to vaginal infections is not very explored from the practical point of view of the patient. The range of options of self-testing kits is limited and little publicized, so women tend to go to the doctor whenever they feel any discomfort, or they simply buy medicine without a prescription. Therefore, a market opportunity arises to fill the lack of public information about this often neglected area of their personal health, without having to consult a doctor. This thesis explores the Femtech and Medtech market in Portugal and Europe. The business plan is about the launching of an innovative medical device to self-test vaginal infections and which connects to a mobile app to create records and analyticaly analyse the test results. This product’s aim is therefore to promote women’s well-being and health, allying with technology to inform them and subsequently help them to make decisions regarding their gynecological health.
publishDate 2019
dc.date.none.fl_str_mv 2019-12-20T00:00:00Z
2019-12-20
2019-10
2020-12-19T00:00:00Z
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