Internationalization strategy: Dom Pedro Hotel Group - São Paulo

Detalhes bibliográficos
Autor(a) principal: Salvador, João Ricardo Alves
Data de Publicação: 2013
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/9805
Resumo: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
id RCAP_28711bf21b121b6af88b2922cb831d39
oai_identifier_str oai:run.unl.pt:10362/9805
network_acronym_str RCAP
network_name_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository_id_str 7160
spelling Internationalization strategy: Dom Pedro Hotel Group - São PauloDom Pedro HotelsInternationalization strategySão PauloImplementation planInvestment opportunityA Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and EconomicsThis paper has the purpose of study the possible entry of Dom Pedro Hotels in São Paulo. Resources and capabilities of the company were scrupulously assessed and the research revealed that Dom Pedro needs to review its strategic approach and professionalize its internal processes to succeed in its internationalization plans. The internal scanning of Dom Pedro together with an environmental and hotel industry analysis helps the company to find out the best opportunity on the market. A detailed analysis determined the most suitable mode of entry and an implementation plan was recommended. Opening a hotel in São Paulo can be a good investment opportunity, but it should be the first step for a bigger expansion plan in Brazil.NSBE - UNLDahab, SóniaSoeiro, Filipe CastroRUNSalvador, João Ricardo Alves2013-06-06T08:15:51Z2013-012013-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/9805enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:43:07Zoai:run.unl.pt:10362/9805Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:19:02.921847Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Internationalization strategy: Dom Pedro Hotel Group - São Paulo
title Internationalization strategy: Dom Pedro Hotel Group - São Paulo
spellingShingle Internationalization strategy: Dom Pedro Hotel Group - São Paulo
Salvador, João Ricardo Alves
Dom Pedro Hotels
Internationalization strategy
São Paulo
Implementation plan
Investment opportunity
title_short Internationalization strategy: Dom Pedro Hotel Group - São Paulo
title_full Internationalization strategy: Dom Pedro Hotel Group - São Paulo
title_fullStr Internationalization strategy: Dom Pedro Hotel Group - São Paulo
title_full_unstemmed Internationalization strategy: Dom Pedro Hotel Group - São Paulo
title_sort Internationalization strategy: Dom Pedro Hotel Group - São Paulo
author Salvador, João Ricardo Alves
author_facet Salvador, João Ricardo Alves
author_role author
dc.contributor.none.fl_str_mv Dahab, Sónia
Soeiro, Filipe Castro
RUN
dc.contributor.author.fl_str_mv Salvador, João Ricardo Alves
dc.subject.por.fl_str_mv Dom Pedro Hotels
Internationalization strategy
São Paulo
Implementation plan
Investment opportunity
topic Dom Pedro Hotels
Internationalization strategy
São Paulo
Implementation plan
Investment opportunity
description A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
publishDate 2013
dc.date.none.fl_str_mv 2013-06-06T08:15:51Z
2013-01
2013-01-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/9805
url http://hdl.handle.net/10362/9805
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv NSBE - UNL
publisher.none.fl_str_mv NSBE - UNL
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
_version_ 1799137834615963648

Registros relacionados