Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism
Autor(a) principal: | |
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Data de Publicação: | 2021 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://doi.org/10.34624/rtd.v36i2.26004 |
Resumo: | The tourism sector has been growing exponentially in Portugal over the last few years, becoming increasingly competitive. On the other hand, the use of machines, robots and articial intelligence in this industry that is built by and for people, has also been increasing and diversifying. The objective of this investigation focuses on the study of variables that can aect the acceptance of robots by the Portuguese public. The Technology Acceptance Model (TAM) is applied to understand the influence of a set of sociodemographic variables, travel behavior, motivation, and attitude towards technology in general in the perceived ease of use and perceived usefulness of using robots in tourism. The results obtained demonstrate that the Portuguese case is similar to that of other Western countries, with gender, age, travel group, motivation and attitude towards technology having a significant impact on the dependent variables. |
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Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourismThe tourism sector has been growing exponentially in Portugal over the last few years, becoming increasingly competitive. On the other hand, the use of machines, robots and articial intelligence in this industry that is built by and for people, has also been increasing and diversifying. The objective of this investigation focuses on the study of variables that can aect the acceptance of robots by the Portuguese public. The Technology Acceptance Model (TAM) is applied to understand the influence of a set of sociodemographic variables, travel behavior, motivation, and attitude towards technology in general in the perceived ease of use and perceived usefulness of using robots in tourism. The results obtained demonstrate that the Portuguese case is similar to that of other Western countries, with gender, age, travel group, motivation and attitude towards technology having a significant impact on the dependent variables.Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro2021-09-19T00:00:00Zjournal articlejournal articleinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://doi.org/10.34624/rtd.v36i2.26004oai:proa.ua.pt:article/26004Journal of Tourism & Development; Vol 36 No 2 (2021); 39-54Revista Turismo & Desenvolvimento; vol. 36 n.º 2 (2021); 39-542182-14531645-9261reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://proa.ua.pt/index.php/rtd/article/view/26004https://doi.org/10.34624/rtd.v36i2.26004https://proa.ua.pt/index.php/rtd/article/view/26004/18735Direitos de Autor (c) 2021 Revista Turismo & Desenvolvimentoinfo:eu-repo/semantics/openAccessMartins, MarianaCosta, Carlos2022-09-26T10:57:41Zoai:proa.ua.pt:article/26004Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:06:18.524071Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism |
title |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism |
spellingShingle |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism Martins, Mariana |
title_short |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism |
title_full |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism |
title_fullStr |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism |
title_full_unstemmed |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism |
title_sort |
Are the Portuguese ready for the future of tourism? A Technology Acceptance Model application for the use of robots in tourism |
author |
Martins, Mariana |
author_facet |
Martins, Mariana Costa, Carlos |
author_role |
author |
author2 |
Costa, Carlos |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Martins, Mariana Costa, Carlos |
description |
The tourism sector has been growing exponentially in Portugal over the last few years, becoming increasingly competitive. On the other hand, the use of machines, robots and articial intelligence in this industry that is built by and for people, has also been increasing and diversifying. The objective of this investigation focuses on the study of variables that can aect the acceptance of robots by the Portuguese public. The Technology Acceptance Model (TAM) is applied to understand the influence of a set of sociodemographic variables, travel behavior, motivation, and attitude towards technology in general in the perceived ease of use and perceived usefulness of using robots in tourism. The results obtained demonstrate that the Portuguese case is similar to that of other Western countries, with gender, age, travel group, motivation and attitude towards technology having a significant impact on the dependent variables. |
publishDate |
2021 |
dc.date.none.fl_str_mv |
2021-09-19T00:00:00Z |
dc.type.driver.fl_str_mv |
journal article journal article info:eu-repo/semantics/article |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://doi.org/10.34624/rtd.v36i2.26004 oai:proa.ua.pt:article/26004 |
url |
https://doi.org/10.34624/rtd.v36i2.26004 |
identifier_str_mv |
oai:proa.ua.pt:article/26004 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
https://proa.ua.pt/index.php/rtd/article/view/26004 https://doi.org/10.34624/rtd.v36i2.26004 https://proa.ua.pt/index.php/rtd/article/view/26004/18735 |
dc.rights.driver.fl_str_mv |
Direitos de Autor (c) 2021 Revista Turismo & Desenvolvimento info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Direitos de Autor (c) 2021 Revista Turismo & Desenvolvimento |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro |
publisher.none.fl_str_mv |
Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro |
dc.source.none.fl_str_mv |
Journal of Tourism & Development; Vol 36 No 2 (2021); 39-54 Revista Turismo & Desenvolvimento; vol. 36 n.º 2 (2021); 39-54 2182-1453 1645-9261 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
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1799130523940945920 |