Determinants of continuance intention in wearables : the case of smartwatches

Detalhes bibliográficos
Autor(a) principal: Nascimento, Bruno Alexandre Pinto Dimas
Data de Publicação: 2016
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/19342
Resumo: Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence
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spelling Determinants of continuance intention in wearables : the case of smartwatchesSmartwatchesWearablesContinuance IntentionExpectation-Confirmation Model (ECM)HabitPerceived UsabilityPerceived EnjoymentDissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing IntelligenceSmartwatch sales have been growing for the past few years, but their regular use is still sub-par. Understanding the primary determinants of smartwatch continuance intention is thus important for brands, researchers, and users alike. Therefore, a conceptual model was developed that combines the expectation-confirmation model (ECM) with habit, perceived usability, and perceived enjoyment, to explain the continuance intention of smartwatches. To test the conceptual model, we collected data from the U.S.A. (574 valid cases). Our results support the relationships of ECM, such as confirmation, perceived usefulness, and satisfaction, and also the role of habit and perceived usability. Habit was the most important factor to explain the continuance intention of smartwatches.Oliveira, Tiago André Gonçalves Félix deRUNNascimento, Bruno Alexandre Pinto Dimas2017-04-22T00:30:18Z2016-04-222016-04-22T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/19342TID:201218909enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:00:44Zoai:run.unl.pt:10362/19342Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:25:25.777618Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Determinants of continuance intention in wearables : the case of smartwatches
title Determinants of continuance intention in wearables : the case of smartwatches
spellingShingle Determinants of continuance intention in wearables : the case of smartwatches
Nascimento, Bruno Alexandre Pinto Dimas
Smartwatches
Wearables
Continuance Intention
Expectation-Confirmation Model (ECM)
Habit
Perceived Usability
Perceived Enjoyment
title_short Determinants of continuance intention in wearables : the case of smartwatches
title_full Determinants of continuance intention in wearables : the case of smartwatches
title_fullStr Determinants of continuance intention in wearables : the case of smartwatches
title_full_unstemmed Determinants of continuance intention in wearables : the case of smartwatches
title_sort Determinants of continuance intention in wearables : the case of smartwatches
author Nascimento, Bruno Alexandre Pinto Dimas
author_facet Nascimento, Bruno Alexandre Pinto Dimas
author_role author
dc.contributor.none.fl_str_mv Oliveira, Tiago André Gonçalves Félix de
RUN
dc.contributor.author.fl_str_mv Nascimento, Bruno Alexandre Pinto Dimas
dc.subject.por.fl_str_mv Smartwatches
Wearables
Continuance Intention
Expectation-Confirmation Model (ECM)
Habit
Perceived Usability
Perceived Enjoyment
topic Smartwatches
Wearables
Continuance Intention
Expectation-Confirmation Model (ECM)
Habit
Perceived Usability
Perceived Enjoyment
description Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Marketing Intelligence
publishDate 2016
dc.date.none.fl_str_mv 2016-04-22
2016-04-22T00:00:00Z
2017-04-22T00:30:18Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/19342
TID:201218909
url http://hdl.handle.net/10362/19342
identifier_str_mv TID:201218909
dc.language.iso.fl_str_mv eng
language eng
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eu_rights_str_mv openAccess
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