Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists

Detalhes bibliográficos
Autor(a) principal: Atsız, Ozan
Data de Publicação: 2021
Outros Autores: Akova, Orhan, Cetin, Gurel
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Anais Brasileiros de Estudos Turísticos
Texto Completo: https://periodicos.ufjf.br/index.php/abet/article/view/32376
Resumo: This paper examines the influence of package tour experience dimensions (i.e., educational, entertainment, escapism, and esthetic experience) on tour satisfaction and behavioral intentions by comparing first-time and repeat package tourists. For this purpose, a self-administered questionnaire was distributed to tourists visiting Istanbul with a package tour. A convenience sampling was adopted and a total of 375 usable questionnaires was included in the analysis. Partial Least Squares Structural Equation Modeling approach was used to examine the data. The study findings indicated that education and esthetic experience affects overall package tour satisfaction for first-time tourists; entertainment and esthetic experience affects overall package tour satisfaction for repeat tourists. Furthermore, the overall package tour satisfaction mediates between these variables and behavioral intentions for both groups. The findings have suggested theoretical and managerial implications, limitations, and suggestions for further studies.
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spelling Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package TouristsExaminando la Experiencia de los Turistas de Paquetes Sobre la Satisfacción General y las Intenciones de Comportamiento del Tour de Paquetes: Turistas de Paquetes por Primera Vez Versus Usuários Frecuentes Examinando a Experiência dos Turistas Quanto ao Pacote Turístico em Relação à Satisfação Geral e Expectativas de Comportamento do Pacote: Turistas de Pacote Turístico Iniciantes Versus Usuários FrequentesPackage tourPackage tour satisfactionBehavioral intentionsPaquete de viaje grupalSatisfacción del consumidor turísticoFidelización del consumidor turistaPacote de Viagem em GrupoSatisfação do Consumidor de TurismoLealdade do Consumidor TuristaThis paper examines the influence of package tour experience dimensions (i.e., educational, entertainment, escapism, and esthetic experience) on tour satisfaction and behavioral intentions by comparing first-time and repeat package tourists. For this purpose, a self-administered questionnaire was distributed to tourists visiting Istanbul with a package tour. A convenience sampling was adopted and a total of 375 usable questionnaires was included in the analysis. Partial Least Squares Structural Equation Modeling approach was used to examine the data. The study findings indicated that education and esthetic experience affects overall package tour satisfaction for first-time tourists; entertainment and esthetic experience affects overall package tour satisfaction for repeat tourists. Furthermore, the overall package tour satisfaction mediates between these variables and behavioral intentions for both groups. The findings have suggested theoretical and managerial implications, limitations, and suggestions for further studies.Este documento examina la influencia de las dimensiones de la experiencia del paquete turístico (es decir, educación, entretenimiento, escapismo y experiencia estética) en la satisfacción del recorrido y las intenciones de comportamiento al comparar los turistas que realizan paquetes por primera vez y los que repiten. Con este fin, se distribuyó un cuestionario autoadministrado a los turistas que visitaban Estambul a través de un paquete turístico. Se adoptó una muestra de conveniencia y se incluyó en el análisis un total de 375 cuestionarios utilizables. Para examinar los datos se utilizó el enfoque de Modelado de ecuaciones estructurales de mínimos cuadrados parciales. Los resultados del estudio indicaron que la educación y la experiencia estética afectan la satisfacción general del paquete turístico para los turistas primerizos; El entretenimiento y la experiencia estética afectan la satisfacción general del paquete turístico para los turistas que repiten. Además, la satisfacción general del paquete turístico media entre estas variables y las intenciones de comportamiento de ambos grupos. Los hallazgos han sugerido implicaciones teóricas y administrativas, limitaciones y sugerencias para estudios adicionales.Este artigo examina a influência das dimensões da experiência do pacote turístico (ou seja, experiência educacional, de entretenimento, escapismo e estética) na satisfação do passeio e nas intenções comportamentais, comparando os turistas que viajam pela primeira vez e os que repetem. Para tanto, um questionário autoaplicável foi distribuído aos turistas que visitam Istambul por meio de pacote turístico. Uma amostra de conveniência foi adotada e um total de 375 questionários utilizáveis foi incluído na análise. A abordagem de Modelagem de Equações Estruturais de Mínimos Quadrados Parciais foi usada para examinar os dados. Os resultados do estudo indicaram que a educação e a experiência estética afetam a satisfação geral do pacote turístico para os turistas de primeira viagem; o entretenimento e a experiência estética afetam a satisfação geral do pacote turístico para os turistas que voltam. Além disso, a satisfação geral com o pacote turístico faz a mediação entre essas variáveis e as intenções comportamentais de ambos os grupos. Os resultados sugeriram implicações teóricas e gerenciais, limitações e sugestões para estudos futuros.Universidade Federal de Juiz de Fora/UFJF2021-10-09info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.ufjf.br/index.php/abet/article/view/3237610.5281/zenodo.5771030Anais Brasileiros de Estudos Turísticos; ABET, Vol. 11, Single Issue (2021): Current Topics in Tourism and Thematic Section: “Tourism in times of COVID-19” Anais Brasileiros de Estudos Turísticos; ABET, Vol. 11, Single Issue (2021): Current Topics in Tourism and Thematic Section: “Tourism in times of COVID-19” Anais Brasileiros de Estudos Turísticos; ABET, Vol. 11, Single Issue (2021): Current Topics in Tourism and Thematic Section: “Tourism in times of COVID-19” 2238-2925reponame:Anais Brasileiros de Estudos Turísticosinstname:Universidade Federal de Juiz de Fora (UFJF)instacron:UFJFenghttps://periodicos.ufjf.br/index.php/abet/article/view/32376/23453Copyright (c) 2021 Anais Brasileiros de Estudos Turísticos - ABEThttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessAtsız, Ozan Akova, OrhanCetin, Gurel2024-03-22T21:22:24Zoai:periodicos.ufjf.br:article/32376Revistahttps://periodicos.ufjf.br/index.php/abet/indexPUBhttps://periodicos.ufjf.br/index.php/abet/oairevista.abet@ufjf.edu.br || thiago.pimentel@ufjf.edu.br2238-29252238-2925opendoar:2024-03-22T21:22:24Anais Brasileiros de Estudos Turísticos - Universidade Federal de Juiz de Fora (UFJF)false
dc.title.none.fl_str_mv Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
Examinando la Experiencia de los Turistas de Paquetes Sobre la Satisfacción General y las Intenciones de Comportamiento del Tour de Paquetes: Turistas de Paquetes por Primera Vez Versus Usuários Frecuentes
Examinando a Experiência dos Turistas Quanto ao Pacote Turístico em Relação à Satisfação Geral e Expectativas de Comportamento do Pacote: Turistas de Pacote Turístico Iniciantes Versus Usuários Frequentes
title Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
spellingShingle Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
Atsız, Ozan
Package tour
Package tour satisfaction
Behavioral intentions
Paquete de viaje grupal
Satisfacción del consumidor turístico
Fidelización del consumidor turista
Pacote de Viagem em Grupo
Satisfação do Consumidor de Turismo
Lealdade do Consumidor Turista
title_short Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
title_full Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
title_fullStr Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
title_full_unstemmed Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
title_sort Examining Package Tourists’ Experience on Overall Package Tour Satisfaction and Behavioral Intentions: First-Time Versus Repeat Package Tourists
author Atsız, Ozan
author_facet Atsız, Ozan
Akova, Orhan
Cetin, Gurel
author_role author
author2 Akova, Orhan
Cetin, Gurel
author2_role author
author
dc.contributor.author.fl_str_mv Atsız, Ozan
Akova, Orhan
Cetin, Gurel
dc.subject.por.fl_str_mv Package tour
Package tour satisfaction
Behavioral intentions
Paquete de viaje grupal
Satisfacción del consumidor turístico
Fidelización del consumidor turista
Pacote de Viagem em Grupo
Satisfação do Consumidor de Turismo
Lealdade do Consumidor Turista
topic Package tour
Package tour satisfaction
Behavioral intentions
Paquete de viaje grupal
Satisfacción del consumidor turístico
Fidelización del consumidor turista
Pacote de Viagem em Grupo
Satisfação do Consumidor de Turismo
Lealdade do Consumidor Turista
description This paper examines the influence of package tour experience dimensions (i.e., educational, entertainment, escapism, and esthetic experience) on tour satisfaction and behavioral intentions by comparing first-time and repeat package tourists. For this purpose, a self-administered questionnaire was distributed to tourists visiting Istanbul with a package tour. A convenience sampling was adopted and a total of 375 usable questionnaires was included in the analysis. Partial Least Squares Structural Equation Modeling approach was used to examine the data. The study findings indicated that education and esthetic experience affects overall package tour satisfaction for first-time tourists; entertainment and esthetic experience affects overall package tour satisfaction for repeat tourists. Furthermore, the overall package tour satisfaction mediates between these variables and behavioral intentions for both groups. The findings have suggested theoretical and managerial implications, limitations, and suggestions for further studies.
publishDate 2021
dc.date.none.fl_str_mv 2021-10-09
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.ufjf.br/index.php/abet/article/view/32376
10.5281/zenodo.5771030
url https://periodicos.ufjf.br/index.php/abet/article/view/32376
identifier_str_mv 10.5281/zenodo.5771030
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://periodicos.ufjf.br/index.php/abet/article/view/32376/23453
dc.rights.driver.fl_str_mv Copyright (c) 2021 Anais Brasileiros de Estudos Turísticos - ABET
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2021 Anais Brasileiros de Estudos Turísticos - ABET
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal de Juiz de Fora/UFJF
publisher.none.fl_str_mv Universidade Federal de Juiz de Fora/UFJF
dc.source.none.fl_str_mv Anais Brasileiros de Estudos Turísticos; ABET, Vol. 11, Single Issue (2021): Current Topics in Tourism and Thematic Section: “Tourism in times of COVID-19”
Anais Brasileiros de Estudos Turísticos; ABET, Vol. 11, Single Issue (2021): Current Topics in Tourism and Thematic Section: “Tourism in times of COVID-19”
Anais Brasileiros de Estudos Turísticos; ABET, Vol. 11, Single Issue (2021): Current Topics in Tourism and Thematic Section: “Tourism in times of COVID-19”
2238-2925
reponame:Anais Brasileiros de Estudos Turísticos
instname:Universidade Federal de Juiz de Fora (UFJF)
instacron:UFJF
instname_str Universidade Federal de Juiz de Fora (UFJF)
instacron_str UFJF
institution UFJF
reponame_str Anais Brasileiros de Estudos Turísticos
collection Anais Brasileiros de Estudos Turísticos
repository.name.fl_str_mv Anais Brasileiros de Estudos Turísticos - Universidade Federal de Juiz de Fora (UFJF)
repository.mail.fl_str_mv revista.abet@ufjf.edu.br || thiago.pimentel@ufjf.edu.br
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