Analysis of the use of platforms, media and social networks for teaching in the accounting course

• Autor(a) principal: Ribeiro, Júlia Maria Gomes
• Data de Publicação: 2024
• Outros Autores: Oliveira, Renata Mendes de, Silva, Marli Auxiliadora da, Dias, Erika Monteiro de Souza Alves
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista Ambiente Contábil
• Texto Completo: https://periodicos.ufrn.br/ambiente/article/view/31594
• topic: Platforms; Media and social networks; Teaching-learning; Teachers; Accounting sciences; Plataformas; Mídias e redes sociais; Ensino-aprendizagem; Docentes; Ciências Contábeis; Ensino e Pesquisa em Contabilidade; Plataformas; Mídias e redes sociais; Pandemia; Plataformas; Medios de comunicación y redes sociales; Enseñanza-aprendizaje; Accountability; Profesorado; Ciencias contables

Purpose: To analyze the perception of Accountancy course professors from Brazilian federal universities regarding the use of platforms, media, and social networks as support tools in the teaching-learning process. Methodology: The research used a survey to collect data. An online questionnaire was applied, using Google Forms, to professors of undergraduate courses in Accounting linked to federal educational institutions in all Brazilian regions. We obtained 154 valid answers from professors from 31 different institutions. For the analysis, the descriptive statistical technique was adopted. Results: The results show that most teachers use Whatsapp and Youtube as media and social networks in the teaching-learning process. As for the platforms, most of the respondents started to use them due to the COVID-19 pandemic, with emphasis on the adoption of Google Meet and Moodle. The use of platforms, media, and social networks helps in the sharing of class materials, interactivity, and speed in contact with the students. However, there is a need for teacher training in the use of such technologies, since some teachers have reported difficulties and point out negative aspects, such as accessibilityproblems for students. Contributions of the Study: The research contributes by confirming results already observed by other researches, as well as by offering insights regarding the use of platforms, media and social networks in the teaching-learning process. Moreover, the research provides knowledge about the perception of teachers regarding the use of such tools, considering aspects that include difficulties, facilities, and benefits of implementation, which enables the evaluation for better application and obtaining favorable results for educational institutions, teachers, and students.