Considerations on socially responsible business within contexts of inequality and exclusion

Detalhes bibliográficos
Autor(a) principal: Kirschner, Ana Maria
Data de Publicação: 2009
Tipo de documento: Artigo
Idioma: por
Título da fonte: Política & Sociedade (Online)
Texto Completo: https://periodicos.ufsc.br/index.php/politica/article/view/2175-7984.2009v8n15p99
Resumo: In Brazil, socially-responsible business has been encouraged by the state. Businesses today must confront ethical challenges regarding their economic, social and environmental dimensions and must relate to governments and communities, even as a way of attaining social legitimacy. However, we must also be aware that it has become common for public powers to appeal to the business sector as a source of financial assistance. The cases we have analyzed – the “Mais Vida” Project developed by the Unilever company in Araçoiaba (PE) and the work done around the Brucutu Mine in São Gonçalo do Rio Baixo (MG) by the Vale do Rio Doce company – were chosen because of the partnerships they have established. Keywords: social responsibility of business, legal obligations, partnerships, community, public power.
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spelling Considerations on socially responsible business within contexts of inequality and exclusionConsiderações sobre a responsabilidade social das empresas em contextos de desigualdade e exclusãoIn Brazil, socially-responsible business has been encouraged by the state. Businesses today must confront ethical challenges regarding their economic, social and environmental dimensions and must relate to governments and communities, even as a way of attaining social legitimacy. However, we must also be aware that it has become common for public powers to appeal to the business sector as a source of financial assistance. The cases we have analyzed – the “Mais Vida” Project developed by the Unilever company in Araçoiaba (PE) and the work done around the Brucutu Mine in São Gonçalo do Rio Baixo (MG) by the Vale do Rio Doce company – were chosen because of the partnerships they have established. Keywords: social responsibility of business, legal obligations, partnerships, community, public power.No Brasil, a responsabilidade social da empresa (RSE) tem sido incentivada pelo Estado. As empresas hoje enfrentam desafios éticos para a dimensão econômica, ambiental e social nos negócios e precisam se articular com governos e comunidades, até mesmo como forma de buscar legitimidade na sociedade. Porém há que se sublinhar que está tornando-se comum os poderes públicos apelarem para a ajuda financeira de empresas. Os casos analisados – o Projeto Mais Vida desenvolvido pela Unilever em Araçoiaba (PE) e o trabalho feito em torno da Mina de Brucutu em São Gonçalo do Rio Baixo (MG) pela Companhia Vale do Rio Doce – foram escolhidos em função das parcerias estabelecidas.Universidade Federal de Santa Catarina (UFSC)2009-10-29info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.ufsc.br/index.php/politica/article/view/2175-7984.2009v8n15p9910.5007/2175-7984.2009v8n15p99Política & Sociedade; Vol. 8 No. 15 (2009); 99-116Política & Sociedade; Vol. 8 Núm. 15 (2009); 99-116Política & Sociedade; v. 8 n. 15 (2009); 99-1162175-79841677-4140reponame:Política & Sociedade (Online)instname:Universidade Federal de Santa Catarina (UFSC)instacron:UFSCporhttps://periodicos.ufsc.br/index.php/politica/article/view/2175-7984.2009v8n15p99/11039Copyright (c) 2009 Política & Sociedadeinfo:eu-repo/semantics/openAccessKirschner, Ana Maria2022-11-21T14:13:38Zoai:periodicos.ufsc.br:article/11795Revistahttp://www.periodicos.ufsc.br/index.php/politicaPUBhttps://periodicos.ufsc.br/index.php/politica/oai||ernesto.seidl@ufsc.br|| ps@cfh.ufsc.br2175-79841677-4140opendoar:2022-11-21T14:13:38Política & Sociedade (Online) - Universidade Federal de Santa Catarina (UFSC)false
dc.title.none.fl_str_mv Considerations on socially responsible business within contexts of inequality and exclusion
Considerações sobre a responsabilidade social das empresas em contextos de desigualdade e exclusão
title Considerations on socially responsible business within contexts of inequality and exclusion
spellingShingle Considerations on socially responsible business within contexts of inequality and exclusion
Kirschner, Ana Maria
title_short Considerations on socially responsible business within contexts of inequality and exclusion
title_full Considerations on socially responsible business within contexts of inequality and exclusion
title_fullStr Considerations on socially responsible business within contexts of inequality and exclusion
title_full_unstemmed Considerations on socially responsible business within contexts of inequality and exclusion
title_sort Considerations on socially responsible business within contexts of inequality and exclusion
author Kirschner, Ana Maria
author_facet Kirschner, Ana Maria
author_role author
dc.contributor.author.fl_str_mv Kirschner, Ana Maria
description In Brazil, socially-responsible business has been encouraged by the state. Businesses today must confront ethical challenges regarding their economic, social and environmental dimensions and must relate to governments and communities, even as a way of attaining social legitimacy. However, we must also be aware that it has become common for public powers to appeal to the business sector as a source of financial assistance. The cases we have analyzed – the “Mais Vida” Project developed by the Unilever company in Araçoiaba (PE) and the work done around the Brucutu Mine in São Gonçalo do Rio Baixo (MG) by the Vale do Rio Doce company – were chosen because of the partnerships they have established. Keywords: social responsibility of business, legal obligations, partnerships, community, public power.
publishDate 2009
dc.date.none.fl_str_mv 2009-10-29
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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url https://periodicos.ufsc.br/index.php/politica/article/view/2175-7984.2009v8n15p99
identifier_str_mv 10.5007/2175-7984.2009v8n15p99
dc.language.iso.fl_str_mv por
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dc.relation.none.fl_str_mv https://periodicos.ufsc.br/index.php/politica/article/view/2175-7984.2009v8n15p99/11039
dc.rights.driver.fl_str_mv Copyright (c) 2009 Política & Sociedade
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2009 Política & Sociedade
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dc.publisher.none.fl_str_mv Universidade Federal de Santa Catarina (UFSC)
publisher.none.fl_str_mv Universidade Federal de Santa Catarina (UFSC)
dc.source.none.fl_str_mv Política & Sociedade; Vol. 8 No. 15 (2009); 99-116
Política & Sociedade; Vol. 8 Núm. 15 (2009); 99-116
Política & Sociedade; v. 8 n. 15 (2009); 99-116
2175-7984
1677-4140
reponame:Política & Sociedade (Online)
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