AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY

Detalhes bibliográficos
Autor(a) principal: Ueda, Michele Cristina
Data de Publicação: 2022
Outros Autores: Gasparini-Bastos, Sandra Denise, Brunelli, Anna Flora
Tipo de documento: Artigo
Idioma: por
Título da fonte: CASA: Cadernos de Semiótica Aplicada
Texto Completo: https://periodicos.fclar.unesp.br/casa/article/view/10210
Resumo: In this work, based on French Discourse Analysis, we investigate the ethos of self-help discourse for the elderly. The ethos is basically the image that the enunciator projects from himself in his own discourse. For this investigation, based on functionalist studies, especially the classification of the modality proposed by Hengeveld (2004), we analyze the lexical expression of the modality in this discourse, which is due to the fact that the modality is a form of expression of the subjectivity of the enunciator. We also considered other textual aspects, such as themes and lexicon used, in order to identify the tones present in this discourse. The analysis reveals that an authoritarian tone and a serious tone predominate in self-help discourse for the elderly. Given this result, we find that this discourse has a few characteristics that differentiate it considerably from the conventional self-help discourse, which deals with professional and financial success. Among these differences is the fact that it is a much less optimistic discourse.Keywords: Self-help discourse. Elderly. Ethos. Modality. Tone.
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spelling AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLYdiscurso de autoajudaterceira idadeethos.In this work, based on French Discourse Analysis, we investigate the ethos of self-help discourse for the elderly. The ethos is basically the image that the enunciator projects from himself in his own discourse. For this investigation, based on functionalist studies, especially the classification of the modality proposed by Hengeveld (2004), we analyze the lexical expression of the modality in this discourse, which is due to the fact that the modality is a form of expression of the subjectivity of the enunciator. We also considered other textual aspects, such as themes and lexicon used, in order to identify the tones present in this discourse. The analysis reveals that an authoritarian tone and a serious tone predominate in self-help discourse for the elderly. Given this result, we find that this discourse has a few characteristics that differentiate it considerably from the conventional self-help discourse, which deals with professional and financial success. Among these differences is the fact that it is a much less optimistic discourse.Keywords: Self-help discourse. Elderly. Ethos. Modality. Tone.Neste trabalho, adotando o ponto de vista da Análise do Discurso francesa, tratamos do éthos do discurso de autoajuda para a terceira idade, isto é, da imagem que o enunciador desse discurso projeta de si ao enunciar. Para tanto, com base em estudos funcionalistas, especialmente na classificação da modalidade proposta por Hengeveld (2004), analisamos a expressão lexical da modalidade nesse discurso, o que se deve ao fato de a modalidade ser uma forma de expressão da subjetividade do enunciador. Também consideramos outros aspectos textuais, como temas e léxico empregados, a fim de identificarmos os tons presentes. A análise revela que predominam nesse discurso um tom autoritário e um tom sério. Diante desse resultado, verificamos que o discurso de autoajuda para a terceira idade tem características que o diferenciam consideravelmente do discurso de autoajuda convencional, que trata do sucesso profissional e financeiro. Entre essas diferenças, está o fato de ser um discurso bem menos otimista.Laboratório Editorial FCL-UNESP | Letraria2022-06-21info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.fclar.unesp.br/casa/article/view/1021010.21709/casa.v15i1.10210CASA: Cadernos de Semiótica Aplicada; v. 15, n. 1, jun. 2022; 222-2441679-340410.21709/casa.v15i1reponame:CASA: Cadernos de Semiótica Aplicadainstname:Universidade Estadual Paulista (UNESP)instacron:UNESPporhttps://periodicos.fclar.unesp.br/casa/article/view/10210/1316310.21709/casa.v15i1.10210.g13163Copyright (c) 2022 CASA: Cadernos de Semiótica Aplicadahttps://creativecommons.org/licenses/by-nc-nd/4.0info:eu-repo/semantics/openAccessUeda, Michele CristinaGasparini-Bastos, Sandra DeniseBrunelli, Anna Flora2022-12-19T14:27:48Zoai:ojs.pkp.sfu.ca:article/10210Revistahttps://periodicos.fclar.unesp.br/casa/indexPUBhttps://periodicos.fclar.unesp.br/casa/oaicasa@fclar.unesp.br1679-34041679-3404opendoar:2023-01-12T16:38:51.469754CASA: Cadernos de Semiótica Aplicada - Universidade Estadual Paulista (UNESP)false
dc.title.none.fl_str_mv AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
title AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
spellingShingle AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
Ueda, Michele Cristina
discurso de autoajuda
terceira idade
ethos.
title_short AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
title_full AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
title_fullStr AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
title_full_unstemmed AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
title_sort AUTORITARISMO, CONVICÇÃO E SERIEDADE: ANÁLISE DO ÉTHOS DO DISCURSO DE AUTOAJUDA PARA A TERCEIRA IDADE: AUTHORITY, CONVICTION, SERIOUSNESS: ANALYSIS OF THE ETHOS OF SELF-HELP DISCOURSE FOR THE ELDERLY
author Ueda, Michele Cristina
author_facet Ueda, Michele Cristina
Gasparini-Bastos, Sandra Denise
Brunelli, Anna Flora
author_role author
author2 Gasparini-Bastos, Sandra Denise
Brunelli, Anna Flora
author2_role author
author
dc.contributor.author.fl_str_mv Ueda, Michele Cristina
Gasparini-Bastos, Sandra Denise
Brunelli, Anna Flora
dc.subject.por.fl_str_mv discurso de autoajuda
terceira idade
ethos.
topic discurso de autoajuda
terceira idade
ethos.
description In this work, based on French Discourse Analysis, we investigate the ethos of self-help discourse for the elderly. The ethos is basically the image that the enunciator projects from himself in his own discourse. For this investigation, based on functionalist studies, especially the classification of the modality proposed by Hengeveld (2004), we analyze the lexical expression of the modality in this discourse, which is due to the fact that the modality is a form of expression of the subjectivity of the enunciator. We also considered other textual aspects, such as themes and lexicon used, in order to identify the tones present in this discourse. The analysis reveals that an authoritarian tone and a serious tone predominate in self-help discourse for the elderly. Given this result, we find that this discourse has a few characteristics that differentiate it considerably from the conventional self-help discourse, which deals with professional and financial success. Among these differences is the fact that it is a much less optimistic discourse.Keywords: Self-help discourse. Elderly. Ethos. Modality. Tone.
publishDate 2022
dc.date.none.fl_str_mv 2022-06-21
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.fclar.unesp.br/casa/article/view/10210
10.21709/casa.v15i1.10210
url https://periodicos.fclar.unesp.br/casa/article/view/10210
identifier_str_mv 10.21709/casa.v15i1.10210
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.fclar.unesp.br/casa/article/view/10210/13163
10.21709/casa.v15i1.10210.g13163
dc.rights.driver.fl_str_mv Copyright (c) 2022 CASA: Cadernos de Semiótica Aplicada
https://creativecommons.org/licenses/by-nc-nd/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 CASA: Cadernos de Semiótica Aplicada
https://creativecommons.org/licenses/by-nc-nd/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Laboratório Editorial FCL-UNESP | Letraria
publisher.none.fl_str_mv Laboratório Editorial FCL-UNESP | Letraria
dc.source.none.fl_str_mv CASA: Cadernos de Semiótica Aplicada; v. 15, n. 1, jun. 2022; 222-244
1679-3404
10.21709/casa.v15i1
reponame:CASA: Cadernos de Semiótica Aplicada
instname:Universidade Estadual Paulista (UNESP)
instacron:UNESP
instname_str Universidade Estadual Paulista (UNESP)
instacron_str UNESP
institution UNESP
reponame_str CASA: Cadernos de Semiótica Aplicada
collection CASA: Cadernos de Semiótica Aplicada
repository.name.fl_str_mv CASA: Cadernos de Semiótica Aplicada - Universidade Estadual Paulista (UNESP)
repository.mail.fl_str_mv casa@fclar.unesp.br
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