Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture
Autor(a) principal: | |
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Data de Publicação: | 2023 |
Outros Autores: | , , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Mouseion (Canoas) |
Texto Completo: | https://revistas.unilasalle.edu.br/index.php/Mouseion/article/view/11091 |
Resumo: | The COVID-19 pandemic led several services to an adaptation for the virtual format, including museums and science centers. The production of materials that promote dialogues with different segments of society in these spaces goes through a process of reinvention in cyberspace. This dynamic is part of a new modality, Online Museum Education, proposed by Brazilian researchers, that is also discussed by an initiative that brings together museum researchers from Europe and the United States. Many of these spaces find, in digital social media, a possibility to continue dialoguing with the public, even when they are closed for visitation, such as the Casa da Ciência at UFRJ. In this research, we analyzed the Casa's digital social media, with the aim of investigating how educational activities and science popularization have been developed in the pandemic; discussing the potential of the work; and analyzing the reception of the public. Eighteen posts were selected from Facebook and Instagram, between April and December 2020, with the greater engagement, and the comments received were analyzed, according to Bardin (1977). Therefore, Casa da Ciência continued its educational activities and popularization of science through social networks, maintaining contact with the public and expanding the museum's visibility beyond its physical space. |
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Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculturePandemia e interações online: Casa da Ciência da UFRJ na ciberculturaThe COVID-19 pandemic led several services to an adaptation for the virtual format, including museums and science centers. The production of materials that promote dialogues with different segments of society in these spaces goes through a process of reinvention in cyberspace. This dynamic is part of a new modality, Online Museum Education, proposed by Brazilian researchers, that is also discussed by an initiative that brings together museum researchers from Europe and the United States. Many of these spaces find, in digital social media, a possibility to continue dialoguing with the public, even when they are closed for visitation, such as the Casa da Ciência at UFRJ. In this research, we analyzed the Casa's digital social media, with the aim of investigating how educational activities and science popularization have been developed in the pandemic; discussing the potential of the work; and analyzing the reception of the public. Eighteen posts were selected from Facebook and Instagram, between April and December 2020, with the greater engagement, and the comments received were analyzed, according to Bardin (1977). Therefore, Casa da Ciência continued its educational activities and popularization of science through social networks, maintaining contact with the public and expanding the museum's visibility beyond its physical space.Com a pandemia da COVID-19, vários serviços se adaptaram ao formato virtual, inclusive os museus e centros de ciência. A produção de materiais nesses espaços que promovam diálogos com diversos segmentos da sociedade, passa por um processo de reinvenção no ciberespaço. Essa dinâmica faz parte de uma nova modalidade, a Educação Museal On-line, proposta por pesquisadores brasileiros, além de discutida por uma iniciativa que reúne estudiosos de museus da Europa e dos Estados Unidos. Muitos desses espaços encontram, nas mídias sociais digitais, uma possibilidade de continuar dialogando com o público, mesmo fechados para visitação, como a Casa da Ciência da UFRJ. Nesta pesquisa, analisamos as mídias sociais digitais da Casa, com o objetivo de investigar como as atividades educativas e de popularização da ciência continuaram sendo realizadas; discutir potencialidades do trabalho; e analisar a recepção do público. Foram selecionadas 18 postagens realizadas no Facebook e Instagram, entre abril e dezembro de 2020, com maior engajamento, e analisados os comentários recebidos, segundo Bardin (1977). Portanto, a Casa da Ciência deu prosseguimento às atividades educativas e de popularização da ciência pelas redes sociais, mantendo contato com o público e ampliando a visibilidade do museu para além de seu espaço físico. Palavras-chave: Educação Museal On-line; Hands-Online; Popularização da Ciência; Cibercultura; Mídias sociais digitais.Universidade LaSalle - Unilasalle Canoas2023-08-17info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.unilasalle.edu.br/index.php/Mouseion/article/view/1109110.18316/mouseion.vi43.11091Mouseion; No. 43 (2022)Revista Mouseion; n. 43 (2022)1981-7207reponame:Mouseion (Canoas)instname:Centro Universitário La Salle (Unilasalle)instacron:UNILASALLEporhttps://revistas.unilasalle.edu.br/index.php/Mouseion/article/view/11091/4148Copyright (c) 2023 Mouseioninfo:eu-repo/semantics/openAccessMarzullo, Renata Zappellidos Santos, Ana Carolina de JesusCavalcanti, Jenifferda Silva, Letícia Caroline da Silva2023-08-17T16:40:40Zoai:ojs.revistas.unilasalle.edu.br:article/11091Revistahttps://revistas.unilasalle.edu.br/index.php/Mouseionhttps://revistas.unilasalle.edu.br/index.php/Mouseion/oai||revista.mouseion@unilasalle.edu.br1981-72071981-7207opendoar:2023-08-17T16:40:40Mouseion (Canoas) - Centro Universitário La Salle (Unilasalle)false |
dc.title.none.fl_str_mv |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture Pandemia e interações online: Casa da Ciência da UFRJ na cibercultura |
title |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture |
spellingShingle |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture Marzullo, Renata Zappelli |
title_short |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture |
title_full |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture |
title_fullStr |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture |
title_full_unstemmed |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture |
title_sort |
Pandemic and online interactions: Casa da Ciência da UFRJ in the cyberculture |
author |
Marzullo, Renata Zappelli |
author_facet |
Marzullo, Renata Zappelli dos Santos, Ana Carolina de Jesus Cavalcanti, Jeniffer da Silva, Letícia Caroline da Silva |
author_role |
author |
author2 |
dos Santos, Ana Carolina de Jesus Cavalcanti, Jeniffer da Silva, Letícia Caroline da Silva |
author2_role |
author author author |
dc.contributor.author.fl_str_mv |
Marzullo, Renata Zappelli dos Santos, Ana Carolina de Jesus Cavalcanti, Jeniffer da Silva, Letícia Caroline da Silva |
description |
The COVID-19 pandemic led several services to an adaptation for the virtual format, including museums and science centers. The production of materials that promote dialogues with different segments of society in these spaces goes through a process of reinvention in cyberspace. This dynamic is part of a new modality, Online Museum Education, proposed by Brazilian researchers, that is also discussed by an initiative that brings together museum researchers from Europe and the United States. Many of these spaces find, in digital social media, a possibility to continue dialoguing with the public, even when they are closed for visitation, such as the Casa da Ciência at UFRJ. In this research, we analyzed the Casa's digital social media, with the aim of investigating how educational activities and science popularization have been developed in the pandemic; discussing the potential of the work; and analyzing the reception of the public. Eighteen posts were selected from Facebook and Instagram, between April and December 2020, with the greater engagement, and the comments received were analyzed, according to Bardin (1977). Therefore, Casa da Ciência continued its educational activities and popularization of science through social networks, maintaining contact with the public and expanding the museum's visibility beyond its physical space. |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-08-17 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revistas.unilasalle.edu.br/index.php/Mouseion/article/view/11091 10.18316/mouseion.vi43.11091 |
url |
https://revistas.unilasalle.edu.br/index.php/Mouseion/article/view/11091 |
identifier_str_mv |
10.18316/mouseion.vi43.11091 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistas.unilasalle.edu.br/index.php/Mouseion/article/view/11091/4148 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2023 Mouseion info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2023 Mouseion |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade LaSalle - Unilasalle Canoas |
publisher.none.fl_str_mv |
Universidade LaSalle - Unilasalle Canoas |
dc.source.none.fl_str_mv |
Mouseion; No. 43 (2022) Revista Mouseion; n. 43 (2022) 1981-7207 reponame:Mouseion (Canoas) instname:Centro Universitário La Salle (Unilasalle) instacron:UNILASALLE |
instname_str |
Centro Universitário La Salle (Unilasalle) |
instacron_str |
UNILASALLE |
institution |
UNILASALLE |
reponame_str |
Mouseion (Canoas) |
collection |
Mouseion (Canoas) |
repository.name.fl_str_mv |
Mouseion (Canoas) - Centro Universitário La Salle (Unilasalle) |
repository.mail.fl_str_mv |
||revista.mouseion@unilasalle.edu.br |
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