UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH

Detalhes bibliográficos
Autor(a) principal: Guerra, Rodrigo Marques de Almeida
Data de Publicação: 2016
Outros Autores: Tondolo, Vilmar Antônio Gonçalves
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista Eletrônica de Estratégia e Negócios
Texto Completo: https://portaldeperiodicos.animaeducacao.com.br/index.php/EeN/article/view/2651
Resumo: This article aims to understand the relationship between hard and soft TQM and performance of the firm. Thereunto, we attempted to conduct a systematic literature review, which were identified 102 articles, from them, 52 international publications were analyzed. The study allows to highlight the following findings: TQM should be linked to organizational strategy aimed at achieving the firm's performance; the relational aspects of TQM should be mixed, in other words, both hard as soft; the hard and soft aspects are background of TQM; the inviolability of soft dimension complicates the measurement by indicators; organizational competitiveness can be obtained from the TQM implementation in line with elements of the difficult competitive strategy to be imitated in short term, like the Dynamic Capabilities.
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spelling UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACHENTENDIMIENTO DE LA RELACÍON ENTRE TQM DURO, SUAVE Y RENDIMIENTO: UN ENFOQUE TEÓRICOCOMPREENDENDO A RELAÇÃO ENTRE TQM HARD, SOFT E PERFORMANCE: UMA ABORDAGEM TEÓRICATQM hard and softPerformanceOrganizational competitiveness.TQM duro y suaveRendimientoCompetitividad organizacional.TQM hard e softPerformanceCompetitividade organizacional.This article aims to understand the relationship between hard and soft TQM and performance of the firm. Thereunto, we attempted to conduct a systematic literature review, which were identified 102 articles, from them, 52 international publications were analyzed. The study allows to highlight the following findings: TQM should be linked to organizational strategy aimed at achieving the firm's performance; the relational aspects of TQM should be mixed, in other words, both hard as soft; the hard and soft aspects are background of TQM; the inviolability of soft dimension complicates the measurement by indicators; organizational competitiveness can be obtained from the TQM implementation in line with elements of the difficult competitive strategy to be imitated in short term, like the Dynamic Capabilities.En este artículo el objetivo es comprender la relación entre TQM duro y suave, y el rendimiento de la empresa. Para eso se intentó llevar a cabo una revisión sistemática de la literatura, y fueron identificados 102 artículos, de los cuales se analizaron 52 publicaciones internacionales. El estudio permite destacar los siguientes hallazgos: TQM debe estar vinculado a la estrategia organizacional, orientada para la consecución de resultados de la empresa; los aspectos relacionales de la TQM se deben mezclar, es decir, tanto duro como suave; los aspectos duros y suaves son anteriores a la TQM; la inviolabilidad de la dimensión suave complica la medición de los indicadores; competitividad organizacional se puede obtener de la implementación de TQM, en línea con elementos de la estrategia competitiva difícil de ser imitada en el corto plazo, por ejemplo, las capacidades dinámicas.Este artigo tem a finalidade de compreender a relação entre TQM hard e soft e a performance da firma. Para isso, buscou-se realizar uma revisão sistemática da literatura onde foram identificados 102 artigos, dos quais 52 publicações internacionais foram analisadas. O estudo permite destacar os seguintes achados: a implantação do TQM deve ser associada à estratégia organizacional visando ao alcance da performance da firma; os aspectos relacionais do TQM devem ser mistos, ou seja, tanto hard quanto soft; os aspectos hard e soft são antecedentes da implantação do TQM; a intangibilidade da dimensão soft dificulta a mensuração por indicadores; a competitividade organizacional pode ser obtida a partir da implantação do TQM, alinhada com elementos da estratégia competitiva difícil de ser imitada no curto prazo, a exemplo das Capacidades Dinâmicas.Universidade do Sul de Santa Catarina2016-03-27info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://portaldeperiodicos.animaeducacao.com.br/index.php/EeN/article/view/265110.19177/reen.v8e32015244-275Revista Eletrônica de Estratégia & Negócios; v. 8 n. 3 (2015); 244-2751984-33721984-3372reponame:Revista Eletrônica de Estratégia e Negóciosinstname:Universidade do Sul de SC (UNISUL)instacron:UNISULporhttps://portaldeperiodicos.animaeducacao.com.br/index.php/EeN/article/view/2651/2594Guerra, Rodrigo Marques de AlmeidaTondolo, Vilmar Antônio Gonçalvesinfo:eu-repo/semantics/openAccess2016-09-15T14:04:32Zoai:portaldeperiodicos.animaeducacao.com.br:article/2651Revistahttps://portaldeperiodicos.animaeducacao.com.br/index.php/EeNPRIhttps://portaldeperiodicos.animaeducacao.com.br/index.php/EeN/oaiterezinha.angeloni@unisul.br||ademar.unisul@gmail.com1984-33721984-3372opendoar:2022-11-08T11:08:28.171534Revista Eletrônica de Estratégia e Negócios - Universidade do Sul de SC (UNISUL)false
dc.title.none.fl_str_mv UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
ENTENDIMIENTO DE LA RELACÍON ENTRE TQM DURO, SUAVE Y RENDIMIENTO: UN ENFOQUE TEÓRICO
COMPREENDENDO A RELAÇÃO ENTRE TQM HARD, SOFT E PERFORMANCE: UMA ABORDAGEM TEÓRICA
title UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
spellingShingle UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
Guerra, Rodrigo Marques de Almeida
TQM hard and soft
Performance
Organizational competitiveness.
TQM duro y suave
Rendimiento
Competitividad organizacional.
TQM hard e soft
Performance
Competitividade organizacional.
title_short UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
title_full UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
title_fullStr UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
title_full_unstemmed UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
title_sort UNDERSTANDING THE RELATIONSHIP BETWEEN TQM HARD, SOFT AND PERFORMANCE: A THEORETICAL APPROACH
author Guerra, Rodrigo Marques de Almeida
author_facet Guerra, Rodrigo Marques de Almeida
Tondolo, Vilmar Antônio Gonçalves
author_role author
author2 Tondolo, Vilmar Antônio Gonçalves
author2_role author
dc.contributor.author.fl_str_mv Guerra, Rodrigo Marques de Almeida
Tondolo, Vilmar Antônio Gonçalves
dc.subject.por.fl_str_mv TQM hard and soft
Performance
Organizational competitiveness.
TQM duro y suave
Rendimiento
Competitividad organizacional.
TQM hard e soft
Performance
Competitividade organizacional.
topic TQM hard and soft
Performance
Organizational competitiveness.
TQM duro y suave
Rendimiento
Competitividad organizacional.
TQM hard e soft
Performance
Competitividade organizacional.
description This article aims to understand the relationship between hard and soft TQM and performance of the firm. Thereunto, we attempted to conduct a systematic literature review, which were identified 102 articles, from them, 52 international publications were analyzed. The study allows to highlight the following findings: TQM should be linked to organizational strategy aimed at achieving the firm's performance; the relational aspects of TQM should be mixed, in other words, both hard as soft; the hard and soft aspects are background of TQM; the inviolability of soft dimension complicates the measurement by indicators; organizational competitiveness can be obtained from the TQM implementation in line with elements of the difficult competitive strategy to be imitated in short term, like the Dynamic Capabilities.
publishDate 2016
dc.date.none.fl_str_mv 2016-03-27
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://portaldeperiodicos.animaeducacao.com.br/index.php/EeN/article/view/2651
10.19177/reen.v8e32015244-275
url https://portaldeperiodicos.animaeducacao.com.br/index.php/EeN/article/view/2651
identifier_str_mv 10.19177/reen.v8e32015244-275
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://portaldeperiodicos.animaeducacao.com.br/index.php/EeN/article/view/2651/2594
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade do Sul de Santa Catarina
publisher.none.fl_str_mv Universidade do Sul de Santa Catarina
dc.source.none.fl_str_mv Revista Eletrônica de Estratégia & Negócios; v. 8 n. 3 (2015); 244-275
1984-3372
1984-3372
reponame:Revista Eletrônica de Estratégia e Negócios
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instname_str Universidade do Sul de SC (UNISUL)
instacron_str UNISUL
institution UNISUL
reponame_str Revista Eletrônica de Estratégia e Negócios
collection Revista Eletrônica de Estratégia e Negócios
repository.name.fl_str_mv Revista Eletrônica de Estratégia e Negócios - Universidade do Sul de SC (UNISUL)
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