Produção de propagandas sociais radiofônicas e educação tutorial: uma proposta para a formação do profissional de comunicação

• Autor(a) principal: Gonzales, Lucilene dos Santos [UNESP]
• Data de Publicação: 2012
• Outros Autores: Seródio, Daniele [UNESP]
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Repositório Institucional da UNESP
• Texto Completo: http://proceedings.copec.org.br/index.php/wcca/article/view/230; http://hdl.handle.net/11449/134947
• topic: Tutorial education; Extension; Research; Social advertisements; Agência Propagação; Educação tutorial; Ensino; Extensão; Pesquisa; Propaganda social

Produce radio advertisements to convey social UNESP FM Radio. This is the purpose of “Agência PropagAção”, extension project of the Faculty of Arts, Architecture and Communication Unesp, Bauru, SP, composed of 15 students of Communication and Design, coordinated by the teacher responsible. This extension project, however, over the four years of operation, has evolved from a manufacturing space of advertisements for a creative environment where teaching and learning are associated with teaching, research and extension. In this group, converge knowledge from different areas of social communication, resulting in scientific research initiation, completion of course work and professional practice with the provision of community services. Organized as an advertising agency, teachers and students experience education tutorial, extracurricular, adding, as a collective, integrated and interdisciplinary knowledge for the training of professionals with technical expertise, scientific, technological and academic.