Is this the beginning of the end for retail websites?

Detalhes bibliográficos
Autor(a) principal: Ramos, Ricardo F.
Data de Publicação: 2021
Outros Autores: Rita, Paulo, Moro, Sérgio
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/119873
Resumo: Ramos, R. F., Rita, P., & Moro, S. (2021). Is this the beginning of the end for retail websites? A professional perspective. International Journal of Internet Marketing and Advertising, 15(3), 260-280. https://doi.org/10.1504/IJIMA.2021.115422
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spelling Is this the beginning of the end for retail websites?A professional perspectivecommercial mobile applicationconsumer behaviourretail websitesocial mediatext mining.MarketingSDG 9 - Industry, Innovation, and InfrastructureSDG 12 - Responsible Consumption and ProductionRamos, R. F., Rita, P., & Moro, S. (2021). Is this the beginning of the end for retail websites? A professional perspective. International Journal of Internet Marketing and Advertising, 15(3), 260-280. https://doi.org/10.1504/IJIMA.2021.115422This paper expects to understand professionals' opinion concerning the impact of the increasing use of social media (SM) and commercial mobile applications (MA) instead of retail websites in their online strategy. Unstructured interviews with internet professionals were applied on the LinkedIn professional SM platform, and 127 professionals provided their perspective. Data were analysed using a text mining approach and the outcome revealed professionals' resistance to set SM in the centre of the online strategy and highlighted the preference of users to use search engines that, in turn, will lead them to a retail website.Information Management Research Center (MagIC) - NOVA Information Management SchoolNOVA Information Management School (NOVA IMS)RUNRamos, Ricardo F.Rita, PauloMoro, Sérgio2024-01-24T01:31:44Z2021-05-252021-05-25T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article21application/pdfhttp://hdl.handle.net/10362/119873eng1477-5212PURE: 32143488https://doi.org/10.1504/IJIMA.2021.115422info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:02:26Zoai:run.unl.pt:10362/119873Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:44:12.630918Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Is this the beginning of the end for retail websites?
A professional perspective
title Is this the beginning of the end for retail websites?
spellingShingle Is this the beginning of the end for retail websites?
Ramos, Ricardo F.
commercial mobile application
consumer behaviour
retail website
social media
text mining.
Marketing
SDG 9 - Industry, Innovation, and Infrastructure
SDG 12 - Responsible Consumption and Production
title_short Is this the beginning of the end for retail websites?
title_full Is this the beginning of the end for retail websites?
title_fullStr Is this the beginning of the end for retail websites?
title_full_unstemmed Is this the beginning of the end for retail websites?
title_sort Is this the beginning of the end for retail websites?
author Ramos, Ricardo F.
author_facet Ramos, Ricardo F.
Rita, Paulo
Moro, Sérgio
author_role author
author2 Rita, Paulo
Moro, Sérgio
author2_role author
author
dc.contributor.none.fl_str_mv Information Management Research Center (MagIC) - NOVA Information Management School
NOVA Information Management School (NOVA IMS)
RUN
dc.contributor.author.fl_str_mv Ramos, Ricardo F.
Rita, Paulo
Moro, Sérgio
dc.subject.por.fl_str_mv commercial mobile application
consumer behaviour
retail website
social media
text mining.
Marketing
SDG 9 - Industry, Innovation, and Infrastructure
SDG 12 - Responsible Consumption and Production
topic commercial mobile application
consumer behaviour
retail website
social media
text mining.
Marketing
SDG 9 - Industry, Innovation, and Infrastructure
SDG 12 - Responsible Consumption and Production
description Ramos, R. F., Rita, P., & Moro, S. (2021). Is this the beginning of the end for retail websites? A professional perspective. International Journal of Internet Marketing and Advertising, 15(3), 260-280. https://doi.org/10.1504/IJIMA.2021.115422
publishDate 2021
dc.date.none.fl_str_mv 2021-05-25
2021-05-25T00:00:00Z
2024-01-24T01:31:44Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/119873
url http://hdl.handle.net/10362/119873
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 1477-5212
PURE: 32143488
https://doi.org/10.1504/IJIMA.2021.115422
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eu_rights_str_mv openAccess
dc.format.none.fl_str_mv 21
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