FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY
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Data de Publicação: | 2023 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://doi.org/10.29073/heranca.v6i2.668 |
Resumo: | For a long time, the island of Madeira has been known worldwide for its wine, not only as a beverage but also as an ingredient in the famous sauce Madère. This article tells the story of how this drink made its way into gastronomy during the second half of the 18th century, on both sides of the British Atlantic. Recipe books and other types of documents from this period are explored to gather data related to this matter. An ethnographic research conducted at the Madeira Wine company complements the historical approach to understand the results of this study regarding the discourse surrounding the past in relation to this oenological heritage and the self-perception of the producers as guardians of a truly living tradition. This case study shows that updating narratives based on new historical evidence could not only change the perspective of consumers and tourists, as demonstrated by previous research, but also enhance innovative strategies in this line of business. |
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FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMYDO COPO AO PRATO: REFORMULANDO A NARRATIVA SOBRE O SALTO DO VINHO MADEIRA PARA A GASTRONOMIAHistória de Alimentos e BebidasVinho MadeiraGastronomiaNarrativaVinificaçãoFood and Beverage HistoryMadeira WineGastronomyStorytellingWinemakingFor a long time, the island of Madeira has been known worldwide for its wine, not only as a beverage but also as an ingredient in the famous sauce Madère. This article tells the story of how this drink made its way into gastronomy during the second half of the 18th century, on both sides of the British Atlantic. Recipe books and other types of documents from this period are explored to gather data related to this matter. An ethnographic research conducted at the Madeira Wine company complements the historical approach to understand the results of this study regarding the discourse surrounding the past in relation to this oenological heritage and the self-perception of the producers as guardians of a truly living tradition. This case study shows that updating narratives based on new historical evidence could not only change the perspective of consumers and tourists, as demonstrated by previous research, but also enhance innovative strategies in this line of business.Há muito que a Ilha da Madeira é conhecida em todo o mundo pelo seu vinho, não só como bebida, mas também como ingrediente do famoso molho Madère. Este artigo conta como esta bebida deu o salto para a gastronomia durante a 2.ª metade do século XVIII, de ambos os lados do Atlântico britânico. Livros de receitas e outros tipos de documentos deste período são explorados na recolha de dados relacionadas com esta questão. Uma pesquisa etnográfica na empresa Madeira Wine Company complementou a abordagem histórica para compreender os resultados deste estudo no que diz respeito aos discursos sobre o passado em torno deste património enológico e à autoperceção dos produtores como guardiões de uma tradição verdadeiramente viva. Este estudo de caso mostra que a atualização de narrativas com base em novas evidências históricas poderia não apenas mudar a perspetiva de consumidores e turistas, como demonstrado por pesquisas anteriores, mas também potenciar estratégias inovadoras neste ramo de atividade.Ponteditora2023-05-20info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdftext/xmlhttps://doi.org/10.29073/heranca.v6i2.668https://doi.org/10.29073/heranca.v6i2.668Herança - Journal of History, Heritage and Culture; Ahead of PrintHerança - Revista de História, Património e Cultura; Ahead of Print2184-309010.29073/heranca.v6i2reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPporhttps://revistas.ponteditora.org/index.php/heranca/article/view/668https://revistas.ponteditora.org/index.php/heranca/article/view/668/659https://revistas.ponteditora.org/index.php/heranca/article/view/668/673Direitos de Autor (c) 2023 Herança - Revista de História, Património e Culturainfo:eu-repo/semantics/openAccessSilva, António José Marques2023-06-10T05:36:08ZPortal AgregadorONG |
dc.title.none.fl_str_mv |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY DO COPO AO PRATO: REFORMULANDO A NARRATIVA SOBRE O SALTO DO VINHO MADEIRA PARA A GASTRONOMIA |
title |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY |
spellingShingle |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY Silva, António José Marques História de Alimentos e Bebidas Vinho Madeira Gastronomia Narrativa Vinificação Food and Beverage History Madeira Wine Gastronomy Storytelling Winemaking |
title_short |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY |
title_full |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY |
title_fullStr |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY |
title_full_unstemmed |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY |
title_sort |
FROM THE GLASS TO THE PLATE: REFRAMING THE STORYTELLING ABOUT MADEIRA WINE’S LEAP INTO GASTRONOMY |
author |
Silva, António José Marques |
author_facet |
Silva, António José Marques |
author_role |
author |
dc.contributor.author.fl_str_mv |
Silva, António José Marques |
dc.subject.por.fl_str_mv |
História de Alimentos e Bebidas Vinho Madeira Gastronomia Narrativa Vinificação Food and Beverage History Madeira Wine Gastronomy Storytelling Winemaking |
topic |
História de Alimentos e Bebidas Vinho Madeira Gastronomia Narrativa Vinificação Food and Beverage History Madeira Wine Gastronomy Storytelling Winemaking |
description |
For a long time, the island of Madeira has been known worldwide for its wine, not only as a beverage but also as an ingredient in the famous sauce Madère. This article tells the story of how this drink made its way into gastronomy during the second half of the 18th century, on both sides of the British Atlantic. Recipe books and other types of documents from this period are explored to gather data related to this matter. An ethnographic research conducted at the Madeira Wine company complements the historical approach to understand the results of this study regarding the discourse surrounding the past in relation to this oenological heritage and the self-perception of the producers as guardians of a truly living tradition. This case study shows that updating narratives based on new historical evidence could not only change the perspective of consumers and tourists, as demonstrated by previous research, but also enhance innovative strategies in this line of business. |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-05-20 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
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publishedVersion |
dc.identifier.uri.fl_str_mv |
https://doi.org/10.29073/heranca.v6i2.668 https://doi.org/10.29073/heranca.v6i2.668 |
url |
https://doi.org/10.29073/heranca.v6i2.668 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistas.ponteditora.org/index.php/heranca/article/view/668 https://revistas.ponteditora.org/index.php/heranca/article/view/668/659 https://revistas.ponteditora.org/index.php/heranca/article/view/668/673 |
dc.rights.driver.fl_str_mv |
Direitos de Autor (c) 2023 Herança - Revista de História, Património e Cultura info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Direitos de Autor (c) 2023 Herança - Revista de História, Património e Cultura |
eu_rights_str_mv |
openAccess |
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application/pdf text/xml |
dc.publisher.none.fl_str_mv |
Ponteditora |
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Ponteditora |
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Herança - Journal of History, Heritage and Culture; Ahead of Print Herança - Revista de História, Património e Cultura; Ahead of Print 2184-3090 10.29073/heranca.v6i2 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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