The internationalization plan of incompol: in-depth analysis of Spain
Autor(a) principal: | |
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Data de Publicação: | 2023 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10362/172288 |
Resumo: | Incompol is a Portuguese metal stamping company that supplies, mainly, the automotive and household appliances industries. This appraisal comprehends an internationalization plan, aiming to determine the most viable country for Incompol’s expansion. In order to do so, an overview of the firm and its industries will be done, as well as a country clustering and ranking analysis. After performing an analysis of five potential expansion countries, France was the chosen target market. Finally, a marketing plan was conceived, and a financial forecast was performed to assess the feasibility of the advanced French internationalization. |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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7160 |
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The internationalization plan of incompol: in-depth analysis of SpainIncompolInternational market selection: industryInternationalizationExpansionExportMetal stampingHousehold appliances industryAutomotive industryCovid-19 pandemicRussia-Ukraine warSpainDomínio/Área Científica::Ciências Sociais::Economia e GestãoIncompol is a Portuguese metal stamping company that supplies, mainly, the automotive and household appliances industries. This appraisal comprehends an internationalization plan, aiming to determine the most viable country for Incompol’s expansion. In order to do so, an overview of the firm and its industries will be done, as well as a country clustering and ranking analysis. After performing an analysis of five potential expansion countries, France was the chosen target market. Finally, a marketing plan was conceived, and a financial forecast was performed to assess the feasibility of the advanced French internationalization.Gomes, EmanuelRUNDias, Ricardo Miguel Avelar2023-01-232023-01-232027-01-23T00:00:00Z2023-01-23T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/172288TID:203316142enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-09-30T01:42:05Zoai:run.unl.pt:10362/172288Portal AgregadorONGhttps://www.rcaap.pt/oai/openairemluisa.alvim@gmail.comopendoar:71602024-09-30T01:42:05Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
The internationalization plan of incompol: in-depth analysis of Spain |
title |
The internationalization plan of incompol: in-depth analysis of Spain |
spellingShingle |
The internationalization plan of incompol: in-depth analysis of Spain Dias, Ricardo Miguel Avelar Incompol International market selection: industry Internationalization Expansion Export Metal stamping Household appliances industry Automotive industry Covid-19 pandemic Russia-Ukraine war Spain Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
title_short |
The internationalization plan of incompol: in-depth analysis of Spain |
title_full |
The internationalization plan of incompol: in-depth analysis of Spain |
title_fullStr |
The internationalization plan of incompol: in-depth analysis of Spain |
title_full_unstemmed |
The internationalization plan of incompol: in-depth analysis of Spain |
title_sort |
The internationalization plan of incompol: in-depth analysis of Spain |
author |
Dias, Ricardo Miguel Avelar |
author_facet |
Dias, Ricardo Miguel Avelar |
author_role |
author |
dc.contributor.none.fl_str_mv |
Gomes, Emanuel RUN |
dc.contributor.author.fl_str_mv |
Dias, Ricardo Miguel Avelar |
dc.subject.por.fl_str_mv |
Incompol International market selection: industry Internationalization Expansion Export Metal stamping Household appliances industry Automotive industry Covid-19 pandemic Russia-Ukraine war Spain Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
topic |
Incompol International market selection: industry Internationalization Expansion Export Metal stamping Household appliances industry Automotive industry Covid-19 pandemic Russia-Ukraine war Spain Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
description |
Incompol is a Portuguese metal stamping company that supplies, mainly, the automotive and household appliances industries. This appraisal comprehends an internationalization plan, aiming to determine the most viable country for Incompol’s expansion. In order to do so, an overview of the firm and its industries will be done, as well as a country clustering and ranking analysis. After performing an analysis of five potential expansion countries, France was the chosen target market. Finally, a marketing plan was conceived, and a financial forecast was performed to assess the feasibility of the advanced French internationalization. |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-01-23 2023-01-23 2023-01-23T00:00:00Z 2027-01-23T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10362/172288 TID:203316142 |
url |
http://hdl.handle.net/10362/172288 |
identifier_str_mv |
TID:203316142 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/embargoedAccess |
eu_rights_str_mv |
embargoedAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
mluisa.alvim@gmail.com |
_version_ |
1817548552419672064 |