Teaching and learning English for children: discursive analysis of language school advertisements

Detalhes bibliográficos
Autor(a) principal: Rodrigues , Dayane Valéria de Sousa
Data de Publicação: 2022
Outros Autores: Silva, Francisco Vieira da
Tipo de documento: Artigo
Idioma: por
eng
Título da fonte: Práticas Educativas, Memórias e Oralidades
Texto Completo: https://revistas.uece.br/index.php/revpemo/article/view/8299
Resumo: The present work the objective is to investigate the discursive strategies that are mobilized by language schools to enunciate about the teaching and learning of English for children. As a support for the development of this study, we rely on investigations of Foucault (2008), Garcia (2011) and Vasconcelos e Siqueira (2021). As for the methodology, it is a descriptive- interpretative study of a qualitative nature. The corpus comprises discursive materialities that are contained  in websites of two language centers: Wizard by Pearson e Fisk. The analysis of the advertisements allows us to ascertain the existence of discursive strategies that advocate a more meaningful learning during childhood, conceived as a phase full of discoveries and enthusiasm, and, therefore, claim that teaching needs to be based on fun and interaction, stimulating an easier learning of English.
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spelling Teaching and learning English for children: discursive analysis of language school advertisementsEnsino e aprendizagem de inglês para crianças: análise discursiva de propagandas de escolas de idiomasEnsinoAprendizagemLíngua InglesaDiscursoTeachingLearningEnglish LanguageDiscourseThe present work the objective is to investigate the discursive strategies that are mobilized by language schools to enunciate about the teaching and learning of English for children. As a support for the development of this study, we rely on investigations of Foucault (2008), Garcia (2011) and Vasconcelos e Siqueira (2021). As for the methodology, it is a descriptive- interpretative study of a qualitative nature. The corpus comprises discursive materialities that are contained  in websites of two language centers: Wizard by Pearson e Fisk. The analysis of the advertisements allows us to ascertain the existence of discursive strategies that advocate a more meaningful learning during childhood, conceived as a phase full of discoveries and enthusiasm, and, therefore, claim that teaching needs to be based on fun and interaction, stimulating an easier learning of English.No presente trabalho objetiva-se investigar as estratégias discursivas que são mobilizadas por escolas de idiomas para enunciar acerca do ensino e aprendizagem de inglês para crianças. Como respaldo para o desenvolvimento deste estudo, amparamo-nos as investigações de Foucault (2008a; 2008b), Garcia (2011) e Vasconcelos e Siqueira (2021). Quanto à metodologia, trata-se de um estudo descritivo-interpretativo de natureza qualitativa. O corpus compreende materialidades discursivas que estão contidas em sites de duas escolas de idiomas: Wizard by Pearson e Fisk. A análise das propagandas permitem averiguar a existência de estratégias discursivas que defendem um aprendizado mais significativo no período da infância, concebida como uma fase cheia de descobertas e entusiasmos, e, por isso, afirmam que o ensino precisa pautar-se na diversão e interação, estimulando um aprendizado do inglês com mais facilidade. EdUECE - Editora da Universidade Estadual do Ceará2022-09-13info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdftext/xmlhttps://revistas.uece.br/index.php/revpemo/article/view/829910.47149/pemo.v4.e48299Educational Practices, Memories and Oralities; Vol. 4 (2022): Práticas Educativas, Memórias e Oralidades; e48299Práticas Educativas, Memórias e Oralidades; Vol. 4 (2022): Práticas Educativas, Memórias e Oralidades; e48299Práticas Educativas, Memórias e Oralidades - Rev. Pemo; v. 4 (2022): Práticas Educativas, Memórias e Oralidades; e482992675-519Xreponame:Práticas Educativas, Memórias e Oralidadesinstname:Universidade Estadual do Ceará (UECE)instacron:UECEporenghttps://revistas.uece.br/index.php/revpemo/article/view/8299/7130https://revistas.uece.br/index.php/revpemo/article/view/8299/8361https://revistas.uece.br/index.php/revpemo/article/view/8299/8842Copyright (c) 2022 Dayane Valéria de Sousa Rodrigues , Francisco Vieira da Silvahttp://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessRodrigues , Dayane Valéria de SousaSilva, Francisco Vieira da2023-10-03T16:35:56Zoai:ojs.revistas.uece.br:article/8299Revistahttps://revistas.uece.br/index.php/revpemoPUBhttps://revistas.uece.br/index.php/revpemo/oairev.pemo@uece.br2675-519X2675-519Xopendoar:2023-10-03T16:35:56Práticas Educativas, Memórias e Oralidades - Universidade Estadual do Ceará (UECE)false
dc.title.none.fl_str_mv Teaching and learning English for children: discursive analysis of language school advertisements
Ensino e aprendizagem de inglês para crianças: análise discursiva de propagandas de escolas de idiomas
title Teaching and learning English for children: discursive analysis of language school advertisements
spellingShingle Teaching and learning English for children: discursive analysis of language school advertisements
Rodrigues , Dayane Valéria de Sousa
Ensino
Aprendizagem
Língua Inglesa
Discurso
Teaching
Learning
English Language
Discourse
title_short Teaching and learning English for children: discursive analysis of language school advertisements
title_full Teaching and learning English for children: discursive analysis of language school advertisements
title_fullStr Teaching and learning English for children: discursive analysis of language school advertisements
title_full_unstemmed Teaching and learning English for children: discursive analysis of language school advertisements
title_sort Teaching and learning English for children: discursive analysis of language school advertisements
author Rodrigues , Dayane Valéria de Sousa
author_facet Rodrigues , Dayane Valéria de Sousa
Silva, Francisco Vieira da
author_role author
author2 Silva, Francisco Vieira da
author2_role author
dc.contributor.author.fl_str_mv Rodrigues , Dayane Valéria de Sousa
Silva, Francisco Vieira da
dc.subject.por.fl_str_mv Ensino
Aprendizagem
Língua Inglesa
Discurso
Teaching
Learning
English Language
Discourse
topic Ensino
Aprendizagem
Língua Inglesa
Discurso
Teaching
Learning
English Language
Discourse
description The present work the objective is to investigate the discursive strategies that are mobilized by language schools to enunciate about the teaching and learning of English for children. As a support for the development of this study, we rely on investigations of Foucault (2008), Garcia (2011) and Vasconcelos e Siqueira (2021). As for the methodology, it is a descriptive- interpretative study of a qualitative nature. The corpus comprises discursive materialities that are contained  in websites of two language centers: Wizard by Pearson e Fisk. The analysis of the advertisements allows us to ascertain the existence of discursive strategies that advocate a more meaningful learning during childhood, conceived as a phase full of discoveries and enthusiasm, and, therefore, claim that teaching needs to be based on fun and interaction, stimulating an easier learning of English.
publishDate 2022
dc.date.none.fl_str_mv 2022-09-13
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistas.uece.br/index.php/revpemo/article/view/8299
10.47149/pemo.v4.e48299
url https://revistas.uece.br/index.php/revpemo/article/view/8299
identifier_str_mv 10.47149/pemo.v4.e48299
dc.language.iso.fl_str_mv por
eng
language por
eng
dc.relation.none.fl_str_mv https://revistas.uece.br/index.php/revpemo/article/view/8299/7130
https://revistas.uece.br/index.php/revpemo/article/view/8299/8361
https://revistas.uece.br/index.php/revpemo/article/view/8299/8842
dc.rights.driver.fl_str_mv Copyright (c) 2022 Dayane Valéria de Sousa Rodrigues , Francisco Vieira da Silva
http://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Dayane Valéria de Sousa Rodrigues , Francisco Vieira da Silva
http://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
text/xml
dc.publisher.none.fl_str_mv EdUECE - Editora da Universidade Estadual do Ceará
publisher.none.fl_str_mv EdUECE - Editora da Universidade Estadual do Ceará
dc.source.none.fl_str_mv Educational Practices, Memories and Oralities; Vol. 4 (2022): Práticas Educativas, Memórias e Oralidades; e48299
Práticas Educativas, Memórias e Oralidades; Vol. 4 (2022): Práticas Educativas, Memórias e Oralidades; e48299
Práticas Educativas, Memórias e Oralidades - Rev. Pemo; v. 4 (2022): Práticas Educativas, Memórias e Oralidades; e48299
2675-519X
reponame:Práticas Educativas, Memórias e Oralidades
instname:Universidade Estadual do Ceará (UECE)
instacron:UECE
instname_str Universidade Estadual do Ceará (UECE)
instacron_str UECE
institution UECE
reponame_str Práticas Educativas, Memórias e Oralidades
collection Práticas Educativas, Memórias e Oralidades
repository.name.fl_str_mv Práticas Educativas, Memórias e Oralidades - Universidade Estadual do Ceará (UECE)
repository.mail.fl_str_mv rev.pemo@uece.br
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