The Brazilian Cinematographic Market and the Alliance between Global and Local

Detalhes bibliográficos
Autor(a) principal: Ikeda, Marcelo
Data de Publicação: 2012
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista GEMInIS
Texto Completo: https://www.revistageminis.ufscar.br/index.php/geminis/article/view/113
Resumo: The film industry has undergone transformation processes, associated with the transformations in the modes of production and consumption of contemporary capitalism, with the formation of large global conglomerates. The proposed work intends to investigate the impact of these processes on the Brazilian cinematographic production of the new century, showing examples in which local action exists not as an affirmation of the local identity, but only as a strategy of consolidation of the global in the place. In order to do so, we will examine how, in the Brazilian case, since the mid-1990s, the growing presence of global conglomerates in the production and distribution of Brazilian cinematographic content is based both on the support of a state policy (Art. 3 of the Audiovisual Law ) and the alliance with the largest local media group (the creation of Globo Filmes).
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spelling The Brazilian Cinematographic Market and the Alliance between Global and LocalO Mercado Cinematográfico Brasileiro e a Aliança entre o Global e o LocalIndústria CinematográficaPolítica cinematográficaLei do AudiovisualGlobo FilmesThe film industry has undergone transformation processes, associated with the transformations in the modes of production and consumption of contemporary capitalism, with the formation of large global conglomerates. The proposed work intends to investigate the impact of these processes on the Brazilian cinematographic production of the new century, showing examples in which local action exists not as an affirmation of the local identity, but only as a strategy of consolidation of the global in the place. In order to do so, we will examine how, in the Brazilian case, since the mid-1990s, the growing presence of global conglomerates in the production and distribution of Brazilian cinematographic content is based both on the support of a state policy (Art. 3 of the Audiovisual Law ) and the alliance with the largest local media group (the creation of Globo Filmes).A indústria cinematográfica vem passando por processos de transformação, associados às transformações nos modos de produção e consumo do capitalismo contemporâneo, com a formação de grandes conglomerados globais. O trabalho proposto pretende investigar o impacto desses processos na produção cinematográfica brasileira do novo século, mostrando exemplos em que a ação local existe não como afirmação da identidade local, mas apenas como estratégia de consolidação do global no local. Para tanto, examinaremos como, no caso brasileiro, a partir de meados dos anos noventa, a crescente presença dos conglomerados globais na produção e distribuição de conteúdos cinematográficos brasileiros está calcada tanto no apoio de uma política estatal (o Art. 3º da Lei do Audiovisual) quanto na aliança com o maior grupo de mídia local (a criação da Globo Filmes).UFSCar2012-12-18info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/113Revista GEMInIS; v. 3 n. 2 (2012): Os arranjos contemporâneos da economia do audiovisual e da economia criativa; 69-82Revista GEMInIS; Vol. 3 No. 2 (2012): Os arranjos contemporâneos da economia do audiovisual e da economia criativa; 69-82Revista GEMInIS; Vol. 3 Núm. 2 (2012): Os arranjos contemporâneos da economia do audiovisual e da economia criativa; 69-822179-1465reponame:Revista GEMInISinstname:Universidade Federal de São Carlos (UFSCAR)instacron:UFSCARporhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/113/87Ikeda, Marceloinfo:eu-repo/semantics/openAccess2020-08-10T20:12:06Zoai:ojs.pkp.sfu.ca:article/113Revistahttps://www.revistageminis.ufscar.br/index.php/geminisPUBhttps://www.revistageminis.ufscar.br/index.php/geminis/oai||revista.geminisufscar@gmail.com2179-14652179-1465opendoar:2020-08-10T20:12:06Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR)false
dc.title.none.fl_str_mv The Brazilian Cinematographic Market and the Alliance between Global and Local
O Mercado Cinematográfico Brasileiro e a Aliança entre o Global e o Local
title The Brazilian Cinematographic Market and the Alliance between Global and Local
spellingShingle The Brazilian Cinematographic Market and the Alliance between Global and Local
Ikeda, Marcelo
Indústria Cinematográfica
Política cinematográfica
Lei do Audiovisual
Globo Filmes
title_short The Brazilian Cinematographic Market and the Alliance between Global and Local
title_full The Brazilian Cinematographic Market and the Alliance between Global and Local
title_fullStr The Brazilian Cinematographic Market and the Alliance between Global and Local
title_full_unstemmed The Brazilian Cinematographic Market and the Alliance between Global and Local
title_sort The Brazilian Cinematographic Market and the Alliance between Global and Local
author Ikeda, Marcelo
author_facet Ikeda, Marcelo
author_role author
dc.contributor.author.fl_str_mv Ikeda, Marcelo
dc.subject.por.fl_str_mv Indústria Cinematográfica
Política cinematográfica
Lei do Audiovisual
Globo Filmes
topic Indústria Cinematográfica
Política cinematográfica
Lei do Audiovisual
Globo Filmes
description The film industry has undergone transformation processes, associated with the transformations in the modes of production and consumption of contemporary capitalism, with the formation of large global conglomerates. The proposed work intends to investigate the impact of these processes on the Brazilian cinematographic production of the new century, showing examples in which local action exists not as an affirmation of the local identity, but only as a strategy of consolidation of the global in the place. In order to do so, we will examine how, in the Brazilian case, since the mid-1990s, the growing presence of global conglomerates in the production and distribution of Brazilian cinematographic content is based both on the support of a state policy (Art. 3 of the Audiovisual Law ) and the alliance with the largest local media group (the creation of Globo Filmes).
publishDate 2012
dc.date.none.fl_str_mv 2012-12-18
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.revistageminis.ufscar.br/index.php/geminis/article/view/113
url https://www.revistageminis.ufscar.br/index.php/geminis/article/view/113
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.revistageminis.ufscar.br/index.php/geminis/article/view/113/87
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv UFSCar
publisher.none.fl_str_mv UFSCar
dc.source.none.fl_str_mv Revista GEMInIS; v. 3 n. 2 (2012): Os arranjos contemporâneos da economia do audiovisual e da economia criativa; 69-82
Revista GEMInIS; Vol. 3 No. 2 (2012): Os arranjos contemporâneos da economia do audiovisual e da economia criativa; 69-82
Revista GEMInIS; Vol. 3 Núm. 2 (2012): Os arranjos contemporâneos da economia do audiovisual e da economia criativa; 69-82
2179-1465
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instname:Universidade Federal de São Carlos (UFSCAR)
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instname_str Universidade Federal de São Carlos (UFSCAR)
instacron_str UFSCAR
institution UFSCAR
reponame_str Revista GEMInIS
collection Revista GEMInIS
repository.name.fl_str_mv Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR)
repository.mail.fl_str_mv ||revista.geminisufscar@gmail.com
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